Loyalty Bay

London, United Kingdom Founded: 2013 • Age: 13 yrs Acquired By Perkbox
Sales, signups, and referrals are enhanced through data-driven incentive software.
Annual revenue $417,222 Latest available
Total funding $1.1M 2 rounds
Employees 4 Tracked headcount
Investors 6 Known backers
Products 2 Services tracked
Competitors 10 Brand Intelligence

About Loyalty Bay

Loyalty Bay is a company based in London (United Kingdom) founded in 2013 was acquired by Perkbox in November 2017. Loyalty Bay has raised $1.05 million across 2 funding rounds from investors including Perkbox, Talis Capital and Howzat Partners. The company has 4 employees as of December 31, 2017. Loyalty Bay offers products and services including Casino Reviews and Gambling Guides. Loyalty Bay operates in a competitive market with competitors including Xoxoday, Giftbit, Synerise, Shoppiday and Tremendous, among others.

  • Headquarter London, United Kingdom
  • Employees 4 as on 31 Dec, 2017
  • Sectors
    Technology
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Loyalty Bay Limited
Operational Areas
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    $417.22 K (USD)
    0
    as on Dec 31, 2017
  • Net Profit
    -$128.49 K (USD)
    0
    as on Dec 31, 2017
  • EBITDA
    Not available
  • Total Equity Funding
    $1.05 M (USD)

    in 2 rounds

  • Latest Funding Round
    $1 M (USD), Seed

    Aug 17, 2015

  • Investors
    Perkbox

    & 5 more

  • Employee Count
    4

    as on Dec 31, 2017

  • Acquired by
    Perkbox

    (Nov 16, 2017)

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Products & Services of Loyalty Bay

Loyalty Bay offers a comprehensive portfolio of products and services, including Casino Reviews and Gambling Guides.

Product name locked
Category locked
Primary

Offers detailed evaluations of non-Gamstop casinos for player guidance.

Product name locked
Category locked
Locked

Provides insights on casino features and responsible gambling practices.

Funding Insights of Loyalty Bay

Loyalty Bay has successfully raised a total of $1.05M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $1 million completed in August 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Loyalty Bay

Loyalty Bay has secured backing from 6 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Perkbox, Talis Capital and Howzat Partners.

All
Venture Fund
Institutional
Angel
Investor Description Founded Year Domain Location
Venture capital fund investing in tech startups
Locked Locked Locked
Early stage venture capital firm investing in UK
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Venture capital is provided by Molten Ventures to tech leaders.
Locked Locked Locked
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Investments & Acquisitions by Loyalty Bay

Investments
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Investment portfolio details for Loyalty Bay

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Financial Statements - Loyalty Bay

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Detailed financials for Loyalty Bay

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Loyalty Bay Comparisons

Loyalty Bay Primary company
Description
Sales, signups, and referrals are enhanced through data-driv...
Location
London, United Kingdom
Founded Year
2013
Annual Revenue
$417.22 K (USD)
Net Profit
-$128.49 K (USD)
EBITDA
Not available
Employees
4
As of 2017
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Peer comparison for Loyalty Bay

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Competitors of Loyalty Bay

Loyalty Bay operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Xoxoday, Giftbit, Synerise, Shoppiday and Tremendous, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
AI-powered loyalty, rewards, and employee engagement solutions are provided.
Locked Locked Locked
Third-party gift card services are offered to businesses without fees.
Locked Locked Locked
AI based sales and marketing alignment and automation platform
Locked Locked Locked
Cashback and rewards are aggregated for online purchases from merchants.
Locked Locked Locked
Provider of rewards and financial benefits management platform for enterprises
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Detailed competitors of Loyalty Bay

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Latest news on Loyalty Bay

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Frequently Asked Questions about Loyalty Bay

Loyalty Bay was founded in 2013 and raised its 1st funding round 1 year after it was founded.

Loyalty Bay is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

Loyalty Bay is a funded company, having raised a total of $1.05M across 2 funding rounds to date.

As of Dec 31, 2017, the latest employee count at Loyalty Bay is 4.

Annual revenue of Loyalty Bay is $417.22K as on Dec 31, 2017.

Loyalty Bay was founded in 2013 in London, United Kingdom, within the software sector focused on e-commerce conversions. Data and analytics are applied by the company to deliver incentives and rewards, thereby supporting sales, signups, referrals, and product upsells. Operations involve API integrations and tag-based solutions to facilitate targeted actions on websites, aiding customer engagement across online platforms.

Loyalty Bay's top competitors include Xoxoday, Giftbit and Synerise.

Loyalty Bay offers Casino Reviews and Gambling Guides.

Loyalty Bay has 6 investors. Key investors include Perkbox, Talis Capital, Howzat Partners, Neon, and Chris Mairs.

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