About m3ter
m3ter is a company based in London (United Kingdom) founded in 2020 by John Griffin and Griffin Parry. It operates as a SaaS (Software-as-a-Service). m3ter has raised $31.5 million across 2 funding rounds from investors including Notion Capital, Insight Partners and Union Square Ventures. m3ter offers products and services including m3ter Billing Software. m3ter operates in a competitive market with competitors including Pendo, Qualtrics, Sprinklr, ActiveCampaign and Verint, among others.
- Headquarter London, United Kingdom
- Founders John Griffin, Griffin Parry
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Sectors
Technology
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Email
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Phone
*********
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Website
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Social
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- Legal Name M3ter Holdings Limited
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$31.5 M (USD)
in 2 rounds
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Latest Funding Round
$14 M (USD), Series A
Apr 27, 2023
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Investors
Notion Capital
& 7 more
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Employee Count
Employee Count
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Products & Services of m3ter
m3ter offers a comprehensive portfolio of products and services, including m3ter Billing Software. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Usage-based billing software is provided for B2B companies.
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Funding Insights of m3ter
m3ter has successfully raised a total of $31.5M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $14 million completed in April 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Series A — $14.0M
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First Round
First Round
(08 Feb 2022)
- Investors Count 8
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr, 2023 | Amount | Series A - m3ter | Valuation | Notion | |
| Feb, 2022 | Amount | Seed - m3ter | Valuation | Kindred Capital , Insight Partners |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in m3ter
m3ter has secured backing from 8 investors, including venture fund and angel investors. Prominent investors backing the company include Notion Capital, Insight Partners and Union Square Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Venture capital investment in European business software companies, focusing on early-stage opportunities in London.
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Founded Year | Domain | Location | |
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Investment firm scaling software and technology companies from early to late stages.
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Founded Year | Domain | Location | |
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Venture capital firm focused on blockchain, wellbeing, and multiple sectors
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by m3ter
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - m3ter
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
M3ter Comparisons
Competitors of m3ter
m3ter operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Pendo, Qualtrics, Sprinklr, ActiveCampaign and Verint, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Product experience is managed through cloud-based analytics and feedback tools.
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| domain | founded_year | HQ Location |
Surveys are created and feedback is collected through the platform.
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| domain | founded_year | HQ Location |
Cloud-based customer experience management software is provided for brands.
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| domain | founded_year | HQ Location |
Sales, CRM, and email marketing automation software is provided.
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| domain | founded_year | HQ Location |
AI-powered customer experience automation solutions are provided by Verint.
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| domain | founded_year | HQ Location |
Contract lifecycle management is facilitated via a cloud-based platform.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on M3ter
Frequently Asked Questions about m3ter
When was m3ter founded?
m3ter was founded in 2020 and raised its 1st funding round 2 years after it was founded.
Where is m3ter located?
m3ter is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Who is the current CEO of m3ter?
Griffin Parry is the current CEO of m3ter. They have also founded this company.
Is m3ter a funded company?
m3ter is a funded company, having raised a total of $31.5M across 2 funding rounds to date. The company's 1st funding round was a Seed of $17.5M, raised on Feb 08, 2022.
What does m3ter do?
Usage-based billing solutions are provided by m3ter for mid-size to large B2B software companies. Metering and rating infrastructure is delivered to support complex pricing strategies. Integration with CRM and ERP systems is facilitated to automate billing and usage data flows. Revenue leakage is addressed by ensuring accurate billing, while operational efficiency is improved through automation of billing workflows. New product launches and pricing models are enabled faster, and customer experience is enhanced with real-time usage data and billing transparency.
What products or services does m3ter offer?
m3ter offers m3ter Billing Software.
Who are m3ter's investors?
m3ter has 8 investors. Key investors include Notion Capital, Insight Partners, Union Square Ventures, Kindred, and Christian Owens.