About MadKudu
MadKudu is a company based in Mountain View (United States) founded in 2014 was acquired by HG Insights in August 2025.. MadKudu has raised $25.64 million across 5 funding rounds from investors including HarbourVest Partners, HG Insights and Benhamou Global Ventures. MadKudu has completed 1 acquisition, including BreadCrumbs. MadKudu offers products and services including Signals Capture, Intelligence, and Automation Plays. MadKudu operates in a competitive market with competitors including Gupshup, LivePerson, Drift, [24]7.ai and LeadDesk, among others.
- Headquarter Mountain View, United States
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Sectors
Technology
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Phone
*********
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Website
*********
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Social
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- Legal Name Madkudu Inc.
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$25.64 M (USD)
in 5 rounds
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Latest Funding Round
$18 M (USD), Series A
Nov 15, 2022
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Investors
HarbourVest Partners
& 8 more
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Employee Count
Employee Count
- Investments & Acquisitions
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Acquired by
HG Insights
(Aug 25, 2025)
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Products & Services of MadKudu
MadKudu offers a comprehensive portfolio of products and services, including Signals Capture, Intelligence, and Automation Plays. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Captures sales signals from multiple sources for analysis
Converts signals into actionable sales insights
Automates prospecting based on AI-driven plays
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Funding Insights of MadKudu
MadKudu has successfully raised a total of $25.64M across 5 strategic funding rounds. The most recent funding activity was a Series A round of $18 million completed in November 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 5
- Last Round Series A — $18.0M
- First Round First Round
- Investors Count 8
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov, 2022 | Amount | Series A - MadKudu | Valuation | Felicis Ventures | |
| Jan, 2020 | Amount | Series A - MadKudu | Valuation |
investors |
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| Jun, 2019 | Amount | Series A - MadKudu | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in MadKudu
MadKudu has secured backing from 9 investors, including venture fund and angel investors. Prominent investors backing the company include HarbourVest Partners, HG Insights and Benhamou Global Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Investments in technology startups are made by Felicis Ventures.
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Founded Year | Domain | Location | |
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Venture capital firm investing in AI and cross-border enterprise startups from Silicon Valley.
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Founded Year | Domain | Location | |
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Early-stage investments are targeted by Alven, a venture capital firm.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by MadKudu
MadKudu has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include BreadCrumbs. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Cloud-based lead scoring and routing solutions are provided for businesses.
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2020 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - MadKudu
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Madkudu Comparisons
Competitors of MadKudu
MadKudu operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Gupshup, LivePerson, Drift, [24]7.ai and LeadDesk, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Tools for customer engagement across multiple channels are provided.
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| domain | founded_year | HQ Location |
Conversational AI platform is provided for digital customer experiences.
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| domain | founded_year | HQ Location |
Solutions for energy trading and tracking are provided by Drift.
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| domain | founded_year | HQ Location |
AI-powered platforms and services for customer experience management are provided.
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| domain | founded_year | HQ Location |
Outbound calling software is offered by LeadDesk for sales automation.
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| domain | founded_year | HQ Location |
Lead generation is enabled via chatbots for real estate agents.
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![[24]7.ai logo](https://img.thecompanycheck.com/b/247_logo.webp){kind=logo}
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Madkudu
Frequently Asked Questions about MadKudu
When was MadKudu founded?
MadKudu was founded in 2014 and raised its 1st funding round 1 year after it was founded.
Where is MadKudu located?
MadKudu is headquartered in Mountain View, United States. It is registered at Mountain View, California, United States.
Is MadKudu a funded company?
MadKudu is a funded company, having raised a total of $25.64M across 5 funding rounds to date. The company's 1st funding round was a Series A of $1.1M, raised on Jun 01, 2015.
What does MadKudu do?
Founded in 2014 and headquartered in Mountain View, United States, MadKudu functions within the sales engagement technology sector. Behavior data from websites and mobile apps is examined and integrated with third-party company and contact details. Machine learning models are applied to forecast customer lifetime value and conversion metrics. Personalized communications are delivered to support conversions, upsells, and cross-sells.
Who are the top competitors of MadKudu?
MadKudu's top competitors include LivePerson, Gupshup and Qualified.
What products or services does MadKudu offer?
MadKudu offers Signals Capture, Intelligence, and Automation Plays.
How many acquisitions has MadKudu made?
MadKudu has made 1 acquisition, including BreadCrumbs.
Who are MadKudu's investors?
MadKudu has 9 investors. Key investors include HarbourVest Partners, HG Insights, Benhamou Global Ventures, Techstars, and Felicis Ventures.
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