About Pepper
Pepper is a company based in Denver (United States) founded in 2017 by Lia Winograd and Jaclyn Fu. It operates as a Direct-to-Consumer (D2C). Pepper has raised $2.1 million across 2 funding rounds from investors including Precursor Ventures, Break Trail Ventures and Moiz Ali. Pepper offers products and services including Lift Up Bra, Simply Smooth T-Shirt Bra, Signature All You Bra, and Pepper Icons Custom Pack. Pepper operates in a competitive market with competitors including ThirdLove, Skims, True&Co., Savage X Fenty and Spanx, among others.
- Headquarter Denver, United States
- Founders Lia Winograd, Jaclyn Fu
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Sectors
Retail
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Pepper Body, Inc.
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$2.1 M (USD)
in 2 rounds
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Latest Funding Round
$2 M (USD), Seed
Apr 01, 2020
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Investors
Precursor Ventures
& 4 more
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Employee Count
Employee Count
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Products & Services of Pepper
Pepper offers a comprehensive portfolio of products and services, including Lift Up Bra, Simply Smooth T-Shirt Bra, Signature All You Bra, and Pepper Icons Custom Pack. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Push up bra reimagined for small chests.
Designed to disappear under clothing seamlessly.
Everyday underwire plunge bra for comfort.
Complete top-drawer refresh in one pack.
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Funding Insights of Pepper
Pepper has successfully raised a total of $2.1M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $2 million completed in April 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Seed — $2.0M
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First Round
First Round
(28 Jun 2018)
- Investors Count 5
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr, 2020 | Amount | Seed - Pepper | Valuation | Precursor Ventures , Break Trail Ventures | |
| Jun, 2018 | Amount | Seed - Pepper | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Pepper
Pepper has secured backing from 5 investors, including venture fund and angel investors. Prominent investors backing the company include Precursor Ventures, Break Trail Ventures and Moiz Ali. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Venture capital investments in pre-seed and seed stages, focusing on founders.
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Founded Year | Domain | Location | |
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An early-stage venture fund is operated by Break Trail Ventures.
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Founded Year | Domain | Location | |
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Kokopelli Capital is focused on early-stage investments in regional startups.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Pepper
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Pepper
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Pepper Comparisons
Competitors of Pepper
Pepper operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as ThirdLove, Skims, True&Co., Savage X Fenty and Spanx, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Internet-first brand of innerwear for women
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| domain | founded_year | HQ Location |
Internet-first brand offers inner wears for men and woman
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| domain | founded_year | HQ Location |
Online bra fitting and shopping are enabled via proprietary technology.
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| domain | founded_year | HQ Location |
Internet first brand of innerwear for men and women
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| domain | founded_year | HQ Location |
Internet first brand offering apparel wear for women
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| domain | founded_year | HQ Location |
Women's inner-wear is provided online by Honeylove brand.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Pepper
Frequently Asked Questions about Pepper
When was Pepper founded?
Pepper was founded in 2017 and raised its 1st funding round 1 year after it was founded.
Where is Pepper located?
Pepper is headquartered in Denver, United States. It is registered at Denver, Colorado, United States.
Who is the current CEO of Pepper?
Jaclyn Fu is the current CEO of Pepper. They have also founded this company.
Is Pepper a funded company?
Pepper is a funded company, having raised a total of $2.1M across 2 funding rounds to date. The company's 1st funding round was a Seed of $100K, raised on Jun 28, 2018.
What does Pepper do?
Pepper is engaged in the design and sale of bras, swimwear, and intimates specifically tailored for individuals with AA, A, and B cup sizes. The company operates in the apparel sector, focusing on solutions that eliminate cup gaps and provide flattering fits for small-chested bodies. Products are crafted with sustainable and ethical manufacturing practices to minimize environmental impact and empower women throughout the supply chain.
Who are the top competitors of Pepper?
Pepper's top competitors include ThirdLove, Skims and Savage X Fenty.
What products or services does Pepper offer?
Pepper offers Lift Up Bra, Simply Smooth T-Shirt Bra, Signature All You Bra, and Pepper Icons Custom Pack.
Who are Pepper's investors?
Pepper has 5 investors. Key investors include Precursor Ventures, Break Trail Ventures, Moiz Ali, Kokopelli Capital, and NYU Entrepreneurial Institute.