Piano

New York, United States Founded: 2011 • Age: 15 yrs
SaaS based digital experience platform
Annual revenue - Latest available
Total funding $190.3M 10 rounds
Employees - Tracked headcount
Investors 8 Known backers
Products 4 Services tracked
Competitors 10 Brand Intelligence

About Piano

Piano is a company based in New York (United States) founded in 2011. Piano has raised $190.34 million across 10 funding rounds from investors including LinkedIn, Updata Partners and Monogram. Piano has completed 5 acquisitions, including AT Internet, Cxense and My Press Plus. Piano offers products and services including Analytics, Audience, Amplifier, and Subscription Management. Piano operates in a competitive market with competitors including Twilio, Genesys, Freshworks, Dialpad and Sprinklr, among others.

  • Headquarter New York, United States
  • Sectors
    Technology
  • Email
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  • Phone
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  • Website
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  • Social
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  • Legal Name Piano Software Inc
Operational Areas
Technology → Enterprise Software & Productivity Solutions Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $190.34 M (USD)

    in 10 rounds

  • Latest Funding Round
    $45 M (USD), Series D

    Feb 06, 2025

  • Investors
    LinkedIn

    & 7 more

  • Employee Count
    Not available
  • Investments & Acquisitions
    AT Internet

    & 4 more

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Products & Services of Piano

Piano offers a comprehensive portfolio of products and services, including Analytics, Audience, Amplifier, and Subscription Management.

Product name locked
Category locked
Primary

Enables precision and compliance in data management for businesses.

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Facilitates integration, segmentation, and activation of customer data.

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Supports growth and engagement of social audiences through distribution.

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Handles print and digital subscriptions with identity management features.

People of Piano

Headcount 50-200
Employee Profiles 150
Employee Profiles
People
Craig Pentland
Senior Vice President Client Services
People
Sofiia Asieieva
Front-end Developer
People
Timofei Chainikov
Development Team Lead
People
Victoria Rizzotte
Svp, Global Client Success

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Funding Insights of Piano

Piano has successfully raised a total of $190.34M across 10 strategic funding rounds. The most recent funding activity was a Series D round of $45 million completed in February 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Piano

Piano has secured backing from 8 investors, including venture fund and institutional investors. Prominent investors backing the company include LinkedIn, Updata Partners and Monogram.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
ORIX USA is engaged in middle market asset management and lending.
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Private equity investments are directed toward multiple sectors.
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Investor details for Piano

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
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  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by Piano

Piano has strategically engaged in corporate development activities, having acquired 5 companies. Notable acquisitions include AT Internet, Cxense and My Press Plus.

Investments
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Investment portfolio details for Piano

Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.

  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

Verified entity values are shown only after access is granted.

Acquisitions
Company Name Description Domain Location Founded Year Amount
AI-enabled content marketing solutions are provided for media organizations.
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SaaS Data Management Platform
Locked Locked 2010 Locked
Lifestyle stories on technology, travel, and home topics are published.
Locked Locked 2009 Locked
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Complete acquisition details for Piano

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  • Transaction dates
  • Acquired stakes
  • Disclosed values
  • Domains and locations

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Financial Statements - Piano

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Detailed financials for Piano

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  • Profit trends
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Piano Comparisons

Piano Primary company
Description
SaaS based digital experience platform
Location
New York, United States
Founded Year
2011
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for Piano

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

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Competitors of Piano

Piano operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Twilio, Genesys, Freshworks, Dialpad and Sprinklr, among others.

Company Name Domain Founded year HQ Location Description
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Cloud-based omnichannel communication and customer engagement platform is utilized.
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Cloud-based omnichannel customer experience and contact center solutions are delivered.
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Cloud-based business process management suite solutions are delivered.
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Cloud-based unified communication solutions including voice and video are provided.
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Cloud-based customer experience management software is provided for brands.
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Provider of customer communications management platform
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Detailed competitors of Piano

Competitor domains, locations, full profiles, and operating metrics require an active premium plan.

  • Domains and locations
  • Full company profiles
  • Operating metrics
  • Competitive positioning

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Latest news on Piano

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Complete news archive for Piano

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  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about Piano

Piano was founded in 2011.

Piano is headquartered in New York, United States. It is registered at New York, New York, United States.

Piano is a funded company, having raised a total of $190.34M across 10 funding rounds to date.

Founded in 2011 and based in New York, United States, Piano operates as a SaaS provider in the digital experience sector. Customer data is unified across sources, behavior metrics are analyzed, and personalized journeys are created for organizations. Customized digital experiences are enabled through integrated tools, supporting operations in customer engagement and data-driven decision-making.

Piano's top competitors include Twilio, Genesys and Freshworks.

Piano offers Analytics, Audience, Amplifier, and Subscription Management.

Piano has made 5 acquisitions, including AT Internet, Cxense, and My Press Plus.

Piano has 8 investors. Key investors include LinkedIn, Updata Partners, Monogram, ORIX USA, and Rittenhouse Ventures.

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