Reflektion

San Mateo, United States Founded: 2012 • Age: 14 yrs Acquired By Sitecore
Predictive analytics platform for eCommerce personalization is utilized.
Annual revenue $443,405 Latest available
Total funding $60.0M 9 rounds
Employees 15 Tracked headcount
Investors 11 Known backers
Products - Services tracked
Competitors 10 Brand Intelligence

About Reflektion

Reflektion is a company based in San Mateo (United States) founded in 2012 was acquired by Sitecore in September 2021. Reflektion has raised $59.98 million across 9 funding rounds from investors including Nike, Flo and Outdoorsy. The company has 15 employees as of April 01, 2024. Reflektion operates in a competitive market with competitors including Klaviyo, Elastic Path Software, Cart.com, Yotpo and Zubale, among others.

  • Headquarter San Mateo, United States
  • Employees 15 as on 01 Apr, 2024
  • Sectors
    Technology
    Retail
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Reflektion Media Software (India) Private Limited
  • Date of Incorporation 29 Nov, 2012
  • Jurisdiction Bangalore South, Karnataka, India
Operational Areas
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Retail → E-Commerce Technology & Services Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    $443.4 K (USD)
    2.66
    as on Mar 31, 2022
  • Net Profit
    $41.14 K (USD)
    -17.48
    as on Mar 31, 2022
  • EBITDA
    $69.82 K (USD)
    12.67
    as on Mar 31, 2022
  • Total Equity Funding
    $59.98 M (USD)

    in 9 rounds

  • Latest Funding Round
    $13.5 M (USD), Series C

    Nov 03, 2020

  • Investors
    Nike

    & 10 more

  • Employee Count
    15

    as on Apr 01, 2024

  • Acquired by
    Sitecore

    (Sep 02, 2021)

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People of Reflektion

Headcount 50-200
Employee Profiles 1
Board Members and Advisors 3
Employee Profiles
People
Sanjay Jain
VP, Finance & Admin

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Board Members and Advisors
people
Steve Papa
Director
people
Dharmesh Thakkar
Director
people
Eduardo Castro-Wright
Director

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Teams

Funding Insights of Reflektion

Reflektion has successfully raised a total of $59.98M across 9 strategic funding rounds. The most recent funding activity was a Series C round of $13.5 million completed in November 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Reflektion

Reflektion has secured backing from 11 investors, including venture fund and institutional investors. Prominent investors backing the company include Nike, Flo and Outdoorsy.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Investments in technology companies are conducted globally by Battery Ventures.
Locked Locked Locked
Tech focused early stage VC firm investing in the US, Europe, Asia
Locked Locked Locked
Tech focused seed and growth stage VC firm investing in the Germany and the US
Locked Locked Locked
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Investor details for Reflektion

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Investments & Acquisitions by Reflektion

Investments
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Investment portfolio details for Reflektion

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Financial Statements - Reflektion

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Detailed financials for Reflektion

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Reflektion Comparisons

Reflektion Primary company
Description
Predictive analytics platform for eCommerce personalization ...
Location
San Mateo, United States
Founded Year
2012
Annual Revenue
$443.4 K (USD)
Net Profit
$41.14 K (USD)
EBITDA
$69.82 K (USD)
Employees
15
As of 2024
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Peer comparison for Reflektion

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Competitors of Reflektion

Reflektion operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Klaviyo, Elastic Path Software, Cart.com, Yotpo and Zubale, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
SaaS email marketing solutions are offered to e-commerce businesses.
Locked Locked Locked
API-based enterprise commerce and content management platform is delivered.
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Software suite solutions are provided for e-commerce businesses.
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Cloud-based marketing platform for e-tailers
Locked Locked Locked
Platform offering retail sales enablement and reward software
Locked Locked Locked
SaaS-based software suites for e-commerce operations are provided.
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Detailed competitors of Reflektion

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Latest news on Reflektion

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Complete news archive for Reflektion

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  • Brand-specific news history

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Frequently Asked Questions about Reflektion

Reflektion was founded in 2012.

Reflektion is headquartered in San Mateo, United States. It is registered at San Mateo, California, United States.

Reflektion is a funded company, having raised a total of $59.98M across 9 funding rounds to date.

As of Apr 01, 2024, the latest employee count at Reflektion is 15.

Annual revenue of Reflektion is $443.4K as on Mar 31, 2022.

Reflektion was founded in 2012 and is based in San Mateo, United States. The platform operates in the eCommerce sector, where artificial intelligence is employed to analyze shopper behaviors and determine preferences. Real-time personalization is delivered through services such as site search, product recommendations, category pages, landing pages, and email channels. Operations focus on providing relevant content and products across multiple digital touchpoints.

Reflektion's top competitors include Klaviyo, Yotpo and Cart.com.

Reflektion has 11 investors. Key investors include Nike, Flo, Outdoorsy, Knotel, and Sitecore.

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