Sirdata

Paris, France Founded: 2012 • Age: 14 yrs Acquired By Proxistore
Third-party behavioral data is collected for real-time user targeting.
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About Sirdata

Sirdata is a company based in Paris (France) founded in 2012 was acquired by Proxistore in March 2023.. Sirdata has raised $700 thousand across 1 funding round from investors including Proxistore, I Source VC and Val Angels. Sirdata offers products and services including Cookieless Targeting, Audience Targeting, GTM Helper, and Privacy Solutions. Sirdata operates in a competitive market with competitors including mParticle, Alliance Data, Choozle, Ubermedia and Zefr, among others.

  • Headquarter Paris, France
  • Sectors
    Media & Entertainment
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $700 K (USD)

    in 1 rounds

  • Latest Funding Round
    $700 K (USD), Seed

    Nov 12, 2014

  • Investors
    Proxistore

    & 2 more

  • Employee Count
    Employee Count
  • Acquired by
    Proxistore

    (Mar 23, 2023)

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Products & Services of Sirdata

Sirdata offers a comprehensive portfolio of products and services, including Cookieless Targeting, Audience Targeting, GTM Helper, and Privacy Solutions. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Enables user-centric targeting without cookies for digital ads.

Creates real-time segments for relevant advertising campaigns.

Automates data sharing to improve performance and privacy.

Offers customizable CMP for user consent and data protection.

Funding Insights of Sirdata

Sirdata has successfully raised a total of $700K through 1 strategic funding round. The most recent funding activity was a Seed round of $700 thousand completed in November 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 1
  • Last Round Seed — $700,000
  • First Round

    (12 Nov 2014)

  • Investors Count 2
Date Amount Transaction Name Valuation Lead Investors Investors
Nov, 2014 Amount Seed - Sirdata Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Sirdata

Sirdata has secured backing from 3 investors, including institutional and venture fund investors. Prominent investors backing the company include Proxistore, I Source VC and Val Angels. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
A network of Business Angels based in Paris is operated.
Founded Year Domain Location
Tech investments are managed by I Source VC for startups.
Founded Year Domain Location
Location-based advertising solutions are offered for geo-targeted consumer outreach.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Sirdata

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Sirdata

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Sirdata Comparisons

Employees
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Competitors of Sirdata

Sirdata operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as mParticle, Alliance Data, Choozle, Ubermedia and Zefr, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Customer data is collected and connected via API-based platform.
domain founded_year HQ Location
Data-driven marketing, loyalty, and credit solutions are provided.
domain founded_year HQ Location
Real-time insights are captured for targeted visual media campaigns.
domain founded_year HQ Location
Cross-screen mobile audiences are targeted using location and social signals.
domain founded_year HQ Location
Cloud based video right management solution provider
domain founded_year HQ Location
Ad data management platform is provided to advertisers and publishers.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Sirdata

Frequently Asked Questions about Sirdata

When was Sirdata founded?

Sirdata was founded in 2012 and raised its 1st funding round 2 years after it was founded.

Where is Sirdata located?

Sirdata is headquartered in Paris, France.

Is Sirdata a funded company?

Sirdata is a funded company, having raised a total of $700K across 1 funding round to date. The company's 1st funding round was a Seed of $700K, raised on Nov 12, 2014.

What does Sirdata do?

Sirdata was founded in 2012 in Paris, France, as a platform in the digital advertising sector. Audience behavior data is extracted from third-party sources using predictive algorithms to enable real-time targeting. User intentions and interests are identified to support advertisers. Retargeting services are provided for potential consumers who have not interacted with brands, facilitating self-service data access for publishing partners.

Who are the top competitors of Sirdata?

Sirdata's top competitors include mParticle, Choozle and Zefr.

What products or services does Sirdata offer?

Sirdata offers Cookieless Targeting, Audience Targeting, GTM Helper, and Privacy Solutions.

Who are Sirdata's investors?

Sirdata has 3 investors. Key investors include Proxistore, I Source VC, and Val Angels.

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