About Sparkcentral
Sparkcentral is a Technology company based in San Francisco (United States) founded in 2011, and was acquired by Hootsuite in January 2021. Social Customer Service Platform. Sparkcentral has raised $37.63 million across 4 funding rounds from investors including Hootsuite, Social Capital and LRM. The company has 10 employees. Sparkcentral offers products and services including Hootsuite Streams, Engagement Tools, AI Content Creation, and Inbox and Messaging. Its focus areas include Enterprise Applications, Customer Success Management, CPaaS and Customer Service Software. Its legal entity is SPARKCENTRAL, INC. Its competitors include RingCentral, Avaya and Vonage; 3 of its 3 listed competitors have raised funding.
Company details
Sparkcentral was founded in 2011 in San Francisco, United States, and operates in the social customer service sector. A platform is provided for enterprises to handle interactions over social media, with support for unified engagement across channels, real-time customer segmentation, and proactive outreach. Integration with third-party software is facilitated, and clients such as Uber, Lyft, Dropbox, and Emirates are served.
- Headquarters San Francisco, United States
- Employees 10
- Stage Acquired
- SectorsTechnology
- Website sparkcentral.com
- Social LinkedIn X Facebook
- Acquired by Hootsuite (Jan 2021)
- Legal Name Sparkcentral, Inc.
Products & Services of Sparkcentral
Sparkcentral offers a comprehensive portfolio of products and services, including Hootsuite Streams, Engagement Tools, AI Content Creation, and Inbox and Messaging.
Custom feeds for tracking social media activities and engagements.
Automates responses and boosts audience interactions on social networks.
Generates captions and optimizes posts for higher engagement rates.
Manages private messages and public comments in one dashboard.
Funding Insights of Sparkcentral
Sparkcentral has successfully raised a total of $37.63M across 4 strategic funding rounds. The most recent funding activity was a Series C round of $20 million completed in November 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $37.63M
- Total Rounds 4
- Last Round Series C — $20M
- First Round $1.13M
(Mar 2012)
- Investors Count 7
All 4 funding rounds of Sparkcentral with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2016 | $20M | Series C | – | LRM | |
| Jan 2015 | $12M | Series B | – | Split Rock Partners | |
| Aug 2013 | $4.5M | Series A | – | Jackson Square Ventures | |
| Mar 2012 | $1.13M | Seed | – | – | – |
8 investors in total: 7 institutional and 1 angel.
Investors in Sparkcentral
Sparkcentral has secured backing from 8 investors, including venture fund and angel investors. Prominent investors backing the company include Hootsuite, Social Capital and LRM.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
LRM is engaged in providing risk capital and smart money to businesses in Limburg. | lrm.be | Hasselt, Belgium | ||
| groupmc.be | ||||
US venture capital investments are made across all stages. | splitrock.com | Eden Prairie, United States | ||
Seed and early-stage tech investments in the US are made. | jsv.com | San Francisco, United States | ||
Early-stage venture capital funding is provided to startup founders. | graphventures.com | San Francisco, United States | ||
US focused VC firm investing in seed & growth stage companies | 2011 | socialcapital.com | Menlo Park, United States | |
SD Sebastien de Halleux | Co-founder of Playfish, angel investor, focused on tech and gaming startups. | unknown_122df26756dc4979b | ||
AI based social media management platform for businesses | 2008 | hootsuite.com | Vancouver, Canada |
Investor details for Sparkcentral
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Sparkcentral
152 people are tracked at Sparkcentral (34 in leadership, 5 in board & advisors, 113 in team); the tracked headcount is 10.
| Name | Role | Group |
|---|---|---|
Scott Cassano | Senior Account Director | Leadership |
Elizabeth Harris | Chief Of Staff, Revenue | Leadership |
Irina Novoselsky | CEO | Leadership |
Craig Segal | Chief Legal Officer | Leadership |
Mike Vandiver | Chief Financial Officer | Leadership |
Linda Evans | Senior Director, Commercial Legal & Operations | Leadership |
Teresa Tabo | Chief People Officer | Leadership |
Cristina Motta | Presales Director | Leadership |
Dave Wynne | CFO | Leadership |
Yannick Levieil | Chief Sales Officer | Leadership |
Nathalie Boucher | Vice President Finance | Leadership |
Tami Wilkinson | Sr. Paralegal & Head Of Legal Operations | Leadership |
Carly Valkenier | Director, Scaled Account Management | Leadership |
Jon Kent | Vp, Sales, North America | Leadership |
Emily Karras | Director, People Operations | Leadership |
Karim Amlani | Senior Director, Legal | Leadership |
MacRina Rozario | Enterprise Account Director | Leadership |
Rayna Larson | Chief Of Staff, Revenue | Leadership |
Niki Phillips | Vice President, Enterprise Sales, NA | Leadership |
Nicolas Larrieu | Strategic Account Director | Leadership |
132 more people are available in the full profile.
Complete people profiles for Sparkcentral
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Sparkcentral
4 dated milestones of Sparkcentral across 10 years, from founding to its latest funding, stage changes and deals.
- Founded Sparkcentral is founded.
- Funding First funding round of $1.1M.
- Funding Latest funding round, Series C, of $20.0M.
- Exit Acquired by Hootsuite.
Competitors of Sparkcentral
Sparkcentral has 3 listed competitors in our database, 3 of them funded. They include RingCentral, Avaya and Vonage.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| ringcentral.com | 1999 | Belmont, United States | $44M | 4,084 | Cloud-based unified communication solutions are offered to diverse sectors. | |
| avaya.com | 2000 | Durham, United States | $400.88M | 1,337 | Cloud-based unified communication software is delivered for businesses. | |
| vonage.com | 2001 | Holmdel, United States | $644.57M | 1,089 | Provider of contact center business communication solutions |
Detailed competitors of Sparkcentral
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Sparkcentral
Websites that share an audience with Sparkcentral (sparkcentral.com).
Websites whose visitors overlap most with Sparkcentral. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| conversocial.com | 100% | 7.5K | #994,108 | View details | |
blog.intradiem.com | blog.intradiem.com | 69% | – | ||
| overit.com | 53% | 680.7K | #2,958,310 | View details | |
customerthink.com | customerthink.com | 53% | #752,273 | – | |
davykestens.be | davykestens.be | 37% | – | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 8 similar websites and full traffic analytics for Sparkcentral
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 8 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Collaboration & Community Tools
3 companies that operate in the same segment as Sparkcentral (Collaboration & Community Tools) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cloud-based omnichannel communication and customer engagement platform is utilized. | 2008 | San Francisco, California, United States | USD 239.77 M | USD 5.07 B | 5,540 | |
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | USD 23.77 B | 30,710 | ||
AI powered customer experience management software | 2001 | Pleasanton, California, United States | USD 344.39 M | USD 477.22 M | 5,437 |
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Related news about Sparkcentral
Complete news archive for Sparkcentral
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Frequently Asked Questions about Sparkcentral
Sparkcentral was founded in 2011 and raised its 1st funding round 1 year after it was founded.
Sparkcentral is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Sparkcentral is a funded company, having raised a total of $37.63M across 4 funding rounds to date. The company's 1st funding round was a Seed of $1.13M, raised on Mar 2012.
Sparkcentral has 10 employees.
Sparkcentral was founded in 2011 in San Francisco, United States, and operates in the social customer service sector. A platform is provided for enterprises to handle interactions over social media, with support for unified engagement across channels, real-time customer segmentation, and proactive outreach. Integration with third-party software is facilitated, and clients such as Uber, Lyft, Dropbox, and Emirates are served.
Sparkcentral's top competitors include RingCentral, Vonage and Avaya.
Sparkcentral offers Hootsuite Streams, Engagement Tools, AI Content Creation, and Inbox and Messaging.
Sparkcentral has 8 investors. Key investors include Hootsuite, Social Capital, LRM, Group MC, and Split Rock Partners.
Sparkcentral operates through Sparkcentral, Inc..
Yes. Sparkcentral was acquired by Hootsuite in January 2021.