Syndy

Amstelveen, Netherlands Founded: 2010 • Age: 16 yrs Acquired By Icecat
Product Content Distribution platform

About Syndy

Syndy is a company based in Amstelveen (Netherlands) founded in 2010 was acquired by Icecat in February 2018.. Syndy has raised $450 thousand across 2 funding rounds from investors including Icecat. Syndy offers products and services including Icecat PIM, Stock and Pricing, Integrations, and Order EDI. Syndy operates in a competitive market with competitors including Klaviyo, Elastic Path Software, Yotpo, BILT and Demandware, among others.

  • Headquarter Amstelveen, Netherlands
  • Sectors
    Technology
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Icecat Nv
Operational Areas
Technology → Marketing, Adtech & Commerce Technology
Technology → Marketing, Adtech & Commerce Technology
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $450 K (USD)

    in 2 rounds

  • Latest Funding Round
    $300 K (USD), Seed

    Mar 16, 2012

  • Investors
  • Employee Count
    Employee Count
  • Acquired by
    Icecat

    (Feb 28, 2018)

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Products & Services of Syndy

Syndy offers a comprehensive portfolio of products and services, including Icecat PIM, Stock and Pricing, Integrations, and Order EDI. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

System for centralizing and enriching product data.

Automates updates for inventory and pricing data.

Links platforms like Amazon and Shopify for data flow.

Facilitates electronic order exchanges with suppliers.

People of Syndy
Headcount 10-50
Employee Profiles 6
Employee Profiles
People
Rogier Pennink
Cofounder & CTO
People
Dimitar D.
Software Engineer

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Funding Insights of Syndy

Syndy has successfully raised a total of $450K across 2 strategic funding rounds. The most recent funding activity was a Seed round of $300 thousand completed in March 2012. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 2
  • Last Round Seed — $300,000
  • First Round

    (01 Feb 2011)

  • Investors Count
Date Amount Transaction Name Valuation Lead Investors Investors
Mar, 2012 Amount Seed - Syndy Valuation

investors

Feb, 2011 Amount Seed - Syndy Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Syndy

Syndy has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Icecat. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Institutional
Investor Description Founded Year Domain Location
Icecat is recognized as a leading AI-powered platform for product content management and syndication.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Syndy

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Syndy

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Syndy Comparisons

Employees
+
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Competitors of Syndy

Syndy operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Klaviyo, Elastic Path Software, Yotpo, BILT and Demandware, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
SaaS email marketing solutions are offered to e-commerce businesses.
domain founded_year HQ Location
API-based enterprise commerce and content management platform is delivered.
domain founded_year HQ Location
Cloud-based marketing platform for e-tailers
domain founded_year HQ Location
Developer of an app providing 3D assembly instructions for consumer goods
domain founded_year HQ Location
Enterprise cloud commerce solutions are provided for retailers and manufacturers.
domain founded_year HQ Location
Marketing solutions for e-commerce businesses are provided by Bango.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Syndy

Frequently Asked Questions about Syndy

When was Syndy founded?

Syndy was founded in 2010 and raised its 1st funding round 1 year after it was founded.

Where is Syndy located?

Syndy is headquartered in Amstelveen, Netherlands. It is registered at Amstelveen, North Holland, Netherlands.

Is Syndy a funded company?

Syndy is a funded company, having raised a total of $450K across 2 funding rounds to date. The company's 1st funding round was a Seed of $150K, raised on Feb 01, 2011.

What does Syndy do?

Syndy was founded in 2010 in Amstelveen, Netherlands, as a platform for product content distribution in the e-commerce sector. Suppliers data on products, prices, and details is fed into the system, enabling online retailers to integrate and sort items efficiently. Integration with PIM, DAM, ERP, MDM systems, and e-commerce analytics is supported to streamline operations between suppliers and retailers.

Who are the top competitors of Syndy?

Syndy's top competitors include Klaviyo, CommerceIQ and Yotpo.

What products or services does Syndy offer?

Syndy offers Icecat PIM, Stock and Pricing, Integrations, and Order EDI.

Who are Syndy's investors?

Syndy has 1 investor. Key investors include Icecat.

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