About TapIt
TapIt is a Media & Entertainment company based in Irvine (United States) founded in 2011, and was acquired by Phunware in January 2013. Mobile advertising platform is provided for advertisers and developers. TapIt has raised $550 thousand across 2 funding rounds from investors including Phunware. Its focus areas include Enterprise Applications, AdTech, Demand Side Platform and Mobile. Its competitors include Adelphic, The Mobile Majority and LifeStreet Media; 3 of its 3 listed competitors have raised funding.
Company details
TapIt was founded in 2011 in Irvine, United States, as a mobile advertising platform. Services are extended to advertisers, agencies, application developers, and publishers through advanced targeting technology and proprietary tools. Audience engagement is facilitated for brands in the digital marketing sector. The company was acquired by Phunware in January 2013 for 23 million, integrating its operations into broader mobile solutions.
Funding Insights of TapIt
TapIt has successfully raised a total of $550K across 2 strategic funding rounds. The most recent funding activity was a Angel Round of $200 thousand completed in April 2012. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $550,000
- Total Rounds 2
- Last Round Angel Round — $200,000
- First Round $350,000
(Jan 2011)
All 2 funding rounds of TapIt with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2012 | $200,000 | Angel Round | – | – | – |
| Jan 2011 | $350,000 | Seed | – | – | – |
1 investors in total: 1 institutional.
Investors in TapIt
TapIt has secured backing from 1 investor. Prominent investors backing the company include Phunware.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Analytics and data management software for mobile marketing are provided. | 2009 | phunware.com | Austin, United States |
Investor details for TapIt
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of TapIt
4 dated milestones of TapIt across 2 years, from founding to its latest funding, stage changes and deals.
- Founded TapIt is founded.
- Funding First funding round of $350K.
- Funding Latest funding round, Angel Round, of $200K.
- Exit Acquired by Phunware.
Competitors of TapIt
TapIt has 3 listed competitors in our database, 3 of them funded. They include Adelphic, The Mobile Majority and LifeStreet Media.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| adelphic.com | 2010 | Waltham, United States | $23.31M | 61 | Mobile demand-side platform is utilized for targeted audience engagement. | |
| majority.co | 2012 | Santa Monica, United States | $45.5M | 58 | Mobile advertising platform delivering ad frameworks and fraud protection. | |
| lifestreet.com | 2004 | San Carlos, United States | $69.6M | 19 | Cloud based in app advertising platform |
Detailed competitors of TapIt
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of TapIt
Websites that share an audience with TapIt (tapit.com).
Websites whose visitors overlap most with TapIt. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| appflood.com | 100% | View details | |||
tapit.go2cloud.org | tapit.go2cloud.org | 89% | – | ||
| phunware.com | 66% | 9.4K | #2,376,640 | View details | |
| buzzcity.com | 60% | View details | |||
| techcrunch.com | 52% | 8.3M | #10,239 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 7 similar websites and full traffic analytics for TapIt
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 7 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Mobile Advertising
3 companies that operate in the same segment as TapIt (Mobile Advertising) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cloud based mobile marketing analytics and attribution platform | 2011 | San Francisco, California, United States | USD 1.3 B | 1,580 | ||
Mobile advertising & monetization | 2007 | San Francisco, California, United States | USD 60.05 M | |||
Mobile apps are promoted and monetized via in-app video trailers. | 2011 | San Francisco, California, United States | USD 25.62 M |
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Frequently Asked Questions about TapIt
TapIt was founded in 2011.
TapIt is headquartered in Irvine, United States. It is registered at Irvine, California, United States.
TapIt is a funded company, having raised a total of $550K across 2 funding rounds to date. The company's 1st funding round was a Seed of $350K, raised on Jan 2011.
TapIt was founded in 2011 in Irvine, United States, as a mobile advertising platform. Services are extended to advertisers, agencies, application developers, and publishers through advanced targeting technology and proprietary tools. Audience engagement is facilitated for brands in the digital marketing sector. The company was acquired by Phunware in January 2013 for 23 million, integrating its operations into broader mobile solutions.
TapIt's top competitors include LifeStreet Media, Adelphic and The Mobile Majority.
TapIt has 1 investor. Key investors include Phunware.
Yes. TapIt was acquired by Phunware in January 2013.