UpSnap

Cornelius, United States Founded: 2002 • Age: 24 yrs
Mobile advertising campaigns are managed via proprietary consumer data.
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About UpSnap

UpSnap is a company based in Cornelius (United States) founded in 2002.. UpSnap has raised $1.35 million across 4 funding rounds from investors including Apax Partners, SoftBank and Steamboat Ventures. UpSnap operates in a competitive market with competitors including Criteo, Marin Software, NextRoll, Unified and RhythmOne, among others.

  • Headquarter Cornelius, United States
  • Stage Public
  • Sectors
    Media & Entertainment
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech
Media & Entertainment → Marketing, Advertising & Adtech
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $1.35 M (USD)

    in 4 rounds

  • Latest Funding Round
    $624.13 K (USD), Debt – Conventional

    Oct 02, 2018

  • Investors
  • Employee Count
    Employee Count
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Funding Insights of UpSnap

UpSnap has successfully raised a total of $1.35M across 4 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $624.13 thousand completed in October 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 4
  • Last Round Debt – Conventional — $624,132
  • First Round

    (02 Aug 2005)

  • Investors Count 3
Date Amount Transaction Name Valuation Lead Investors Investors
Oct, 2018 Amount Debt – Conventional - UpSnap Valuation

investors

Jun, 2017 Amount Debt – Conventional - UpSnap Valuation

investors

Nov, 2005 Amount Series A - UpSnap Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in UpSnap

UpSnap has secured backing from 3 investors, including institutional and venture fund investors. Prominent investors backing the company include Apax Partners, SoftBank and Steamboat Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Early-stage venture capital is invested in US and China.
Founded Year Domain Location
Equity investments are focused on tech, services, and consumer sectors.
Founded Year Domain Location
PE and VC fund focused on fintech, Adtech, gaming, eCommerce, and multiple sectors
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by UpSnap

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - UpSnap

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Upsnap Comparisons

Employees
+
Add Comparison
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Competitors of UpSnap

UpSnap operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Criteo, Marin Software, NextRoll, Unified and RhythmOne, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
AI-driven ad campaigns are managed for personalization and optimization.
domain founded_year HQ Location
Campaign management software is provided for automating digital ad workflows.
domain founded_year HQ Location
Provider of data-driven marketing technology for B2B and D2C businesses
domain founded_year HQ Location
Social media advertising services are delivered across digital platforms.
domain founded_year HQ Location
Audiences are connected to brands via cross-screen video advertising.
domain founded_year HQ Location
Mobile ad campaigns are managed and optimized via ML platform.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Upsnap

Frequently Asked Questions about UpSnap

When was UpSnap founded?

UpSnap was founded in 2002 and raised its 1st funding round 3 years after it was founded.

Where is UpSnap located?

UpSnap is headquartered in Cornelius, United States. It is registered at Cornelius, North Carolina, United States.

Is UpSnap a funded company?

UpSnap is a funded company, having raised a total of $1.35M across 4 funding rounds to date.

What does UpSnap do?

UpSnap was founded in 2002 and is based in Cornelius, United States, operating in the mobile advertising sector. Campaign management solutions are provided to advertisers and agencies through a technology platform. A proprietary database of historical consumer data is utilized to identify target audiences. Campaigns are constructed and deployed on impressions obtained via real-time bidding exchanges, direct publisher integrations, and SDK connections.

Who are the top competitors of UpSnap?

UpSnap's top competitors include Criteo, NextRoll and Mediaocean.

Who are UpSnap's investors?

UpSnap has 3 investors. Key investors include Apax Partners, SoftBank, and Steamboat Ventures.

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