About YENSA
YENSA is a company based in Los Angeles (United States) founded in 2004 by Jennifer Yen. It operates as a D2C, and B2C. YENSA offers products and services including Super Serum Silk Foundation, Super Serum Silk Concealer, Skin On Skin BB + CC Concealer, Super Serum Silk Matte Powder Foundation, and Tone Up Essential Glow Primer. YENSA operates in a competitive market with competitors including Glossier, E.L.F Cosmetics, Function of Beauty, IL Makiage and Beautycounter, among others.
- Headquarter Los Angeles, United States
- Founders Jennifer Yen
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Consumer
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Products & Services of YENSA
YENSA offers a comprehensive portfolio of products and services, including Super Serum Silk Foundation, Super Serum Silk Concealer, Skin On Skin BB + CC Concealer, Super Serum Silk Matte Powder Foundation, and Tone Up Essential Glow Primer. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Hydrating foundation with peptides for radiant, natural skin coverage.
Full-coverage cream that brightens and conceals under-eye areas.
Hyaluronic serum concealer for even skin tone and hydration.
Matte foundation with peptides for silky, flawless finish.
Brightening primer that blurs and prepares skin for makeup.
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Funding Insights of YENSA
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investments & Acquisitions by YENSA
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - YENSA
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Yensa Comparisons
Competitors of YENSA
YENSA operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Glossier, E.L.F Cosmetics, Function of Beauty, IL Makiage and Beautycounter, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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Multicategory beauty products are offered via an internet-first brand.
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Multi-category color cosmetics are provided by an internet-first brand.
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Customized skin and hair care products are provided online.
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Makeup products are recommended online based on personal quizzes.
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Multi-category beauty products are offered online by Beautycounter.
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| domain | founded_year | HQ Location |
A variety of makeup products is offered by Too Faced.
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| Company Name | Domain | Founded year | HQ Location | Description |
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Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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App based platform offering on demand delivery and ride-hailing services
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Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Yensa
Frequently Asked Questions about YENSA
When was YENSA founded?
YENSA was founded in 2004.
Where is YENSA located?
YENSA is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.
Who is the current CEO of YENSA?
Jennifer Yen is the current CEO of YENSA. They have also founded this company.
What does YENSA do?
YENSA Beauty creates makeup and skincare products infused with superfoods like SuperBlacks Essence for hydration and glow. Based in Los Angeles, USA, they focus on online sales of foundations, concealers, and serums that combine skincare benefits with cosmetic coverage. Customers access loyalty programs, try-before-you-buy options, and direct purchasing for personalized beauty routines.
Who are the top competitors of YENSA?
YENSA's top competitors include Glossier, E.L.F Cosmetics and PAT McGRATH LABS.
What products or services does YENSA offer?
YENSA offers Super Serum Silk Foundation, Super Serum Silk Concealer, Skin On Skin BB + CC Concealer, Super Serum Silk Matte Powder Foundation, and Tone Up Essential Glow Primer.