About AdParlor
AdParlor is a company based in Toronto (Canada) founded in 2008 was acquired by Fluent in June 2019. It operates as a Professional Services, and Commission-Based. AdParlor offers products and services including Creator Marketing and Paid Media. AdParlor operates in a competitive market with competitors including mParticle, Ubermedia, Acxiom, Choozle and Alliance Data, among others.
- Headquarter Toronto, Canada
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Sectors
Business Services
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Email
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Phone
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Website
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Products & Services of AdParlor
AdParlor offers a comprehensive portfolio of products and services, including Creator Marketing and Paid Media. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Full-service campaigns are managed for influencer content creation.
Paid amplification strategies are executed for performance optimization.
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Funding Insights of AdParlor
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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Investors in AdParlor
AdParlor has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Fluent and V2 Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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AI-powered commerce media solutions are provided by Fluent for growth.
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V2 Ventures is engaged in venture capital investments.
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Investments & Acquisitions by AdParlor
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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Fine Asian gourmet food is offered by an internet-first restaurant.
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Financial Statements - AdParlor
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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Adparlor Comparisons
Competitors of AdParlor
AdParlor operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as mParticle, Ubermedia, Acxiom, Choozle and Alliance Data, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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Customer data is collected and connected via API-based platform.
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Cross-screen mobile audiences are targeted using location and social signals.
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Acxiom is engaged in providing data-driven marketing solutions.
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Real-time insights are captured for targeted visual media campaigns.
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Data-driven marketing, loyalty, and credit solutions are provided.
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Ad data management platform is provided to advertisers and publishers.
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Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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App based platform offering on demand delivery and ride-hailing services
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Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Adparlor
Frequently Asked Questions about AdParlor
When was AdParlor founded?
AdParlor was founded in 2008.
Where is AdParlor located?
AdParlor is headquartered in Toronto, Canada. It is registered at Toronto, Ontario, Canada.
Who is the current CEO of AdParlor?
Don Patrick is the current CEO of AdParlor.
What does AdParlor do?
AdParlor is focused on delivering full-service influencer marketing and paid media strategies. Custom creator campaigns are managed end-to-end, including sourcing, vetting, and content optimization across platforms like Meta, TikTok, and YouTube. Paid amplification is executed with advanced targeting and real-time optimization to drive measurable results. Services are provided to brands and agencies, emphasizing authentic storytelling and performance-driven outcomes in the digital marketing sector.
Who are the top competitors of AdParlor?
What products or services does AdParlor offer?
AdParlor offers Creator Marketing and Paid Media.
Who are AdParlor's investors?
AdParlor has 2 investors. Key investors include Fluent, and V2 Ventures.
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