Aptology

San Francisco, United States Founded: 2015 • Age: 11 yrs Acquired By Mediafly
AI-based sales rep performance measurement solution
Annual revenue - Latest available
Total funding $9.9M 2 rounds
Employees - Tracked headcount
Investors 5 Known backers
Products 5 Services tracked
Competitors 9 Brand Intelligence

About Aptology

Aptology is a company based in San Francisco (United States) founded in 2015 was acquired by Mediafly in October 2022. Aptology has raised $9.93 million across 2 funding rounds from investors including Mediafly, Zetta Venture Partners and Core Capital Partners. Aptology offers products and services including Revenue Enablement, Content Management, Sales Readiness, Buyer Engagement, and Value Selling. Aptology operates in a competitive market with competitors including Varicent, Atrium, Rallyware, SetSail and Prodoscore, among others.

  • Headquarter San Francisco, United States
  • Sectors
    Technology
  • Email
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  • Phone
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  • Website
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  • Social
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Operational Areas
Technology → Enterprise Software & Productivity Solutions Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $9.93 M (USD)

    in 2 rounds

  • Latest Funding Round
    $1.53 M (USD), Series A

    Jul 31, 2020

  • Investors
    Mediafly

    & 4 more

  • Employee Count
    Not available
  • Acquired by
    Mediafly

    (Oct 18, 2022)

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Products & Services of Aptology

Aptology offers a comprehensive portfolio of products and services, including Revenue Enablement, Content Management, Sales Readiness, Buyer Engagement, and Value Selling.

Product name locked
Category locked
Primary

Prepares teams for sales opportunities with content and training.

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Manages and distributes branded sales materials efficiently.

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Delivers anytime training to enhance seller performance.

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Creates interactive experiences to convert buyer interactions.

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Quantifies value to build trust and close deals faster.

People of Aptology

Headcount 50-200
Employee Profiles 35
Employee Profiles
People
Tim Jeanes
Staff Engineer
People
Kristy Navarro
Account Development Manager
People
Todd Graham
Director Customer Experience
People
Mary Catherine Hock
Senior Value Engineer

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Funding Insights of Aptology

Aptology has successfully raised a total of $9.93M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $1.53 million completed in July 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Aptology

Aptology has secured backing from 5 investors, including venture fund investors. Prominent investors backing the company include Mediafly, Zetta Venture Partners and Core Capital Partners.

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Venture Fund
Investor Description Founded Year Domain Location
Seed and early-stage tech investments are made in the US.
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Core Capital Partners is engaged in venture capital investments.
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Early-stage enterprise startups are funded by WestWave Capital.
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Investor details for Aptology

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Investments & Acquisitions by Aptology

Investments
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Investment portfolio details for Aptology

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Financial Statements - Aptology

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Detailed financials for Aptology

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Aptology Comparisons

Aptology Primary company
Description
AI-based sales rep performance measurement solution
Location
San Francisco, United States
Founded Year
2015
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for Aptology

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Competitors of Aptology

Aptology operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Varicent, Atrium, Rallyware, SetSail and Prodoscore, among others.

Company Name Domain Founded year HQ Location Description
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Incentive compensation and sales performance solutions are provided for enterprises.
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Workforce analytics platform is offered for sales performance monitoring.
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Employees are onboarded, trained, and engaged via a gamified platform.
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SetSail is recognized as a provider of sales AI and data solutions.
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Employee productivity is tracked via AI on Google Workspace apps.
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Enterprise analytics are provided for employee productivity insights.
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Detailed competitors of Aptology

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Latest news on Aptology

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Complete news archive for Aptology

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Frequently Asked Questions about Aptology

Aptology was founded in 2015 and raised its 1st funding round 4 years after it was founded.

Aptology is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

Aptology is a funded company, having raised a total of $9.93M across 2 funding rounds to date.

Aptology was founded in 2015 in San Francisco, United States, within the sales performance management sector. A data-driven platform is utilized to evaluate sales representatives through machine learning algorithms. Factors such as personality, emotional intelligence, and behavior are considered in assessments. Performance data is provided to managers for access, with strengths and weaknesses mapped to address potential future losses in operations.

Aptology's top competitors include Atrium, Varicent and Rallyware.

Aptology offers Revenue Enablement, Content Management, Sales Readiness, Buyer Engagement, and Value Selling.

Aptology has 5 investors. Key investors include Mediafly, Zetta Venture Partners, Core Capital Partners, WestWave Capital, and Handshake Ventures.

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