
About Ideation People
Ideation People is a Technology company based in Mumbai (India) founded in 2017. It operates as an architects digital ecosystems for customer acquisition, conversion, and retention. It operates on a B2B model. Its Indian entity Ideation People Solutions Private Limited reported revenue of ₹22.5 Lakh. Ideation People offers products and services including Digital Growth Architecture, Customer Acquisition Systems, and Conversion Architecture. Its focus areas include Consulting, Business Growth, Digital Transformation and Retention Systems. Similar companies include S⁴Capital, Townsquare Media, Advantage Solutions, Prophet and Tinuiti and 3 more; 4 of its 8 listed similar companies have raised funding.
Company details
Ideation People specializes in building digital growth engines that help organizations attract, engage, and retain customers through data-driven strategies and technology integration. They offer services like customer journey analysis, growth system architecture, and continuous optimization. Based in Pune, India, they serve clients across various sectors, including retail and finance, by creating interconnected systems for measurable results.
- Headquarters Mumbai, India
- SectorsTechnology
- Email••••••••
- Phone•••• ••••
- Website ideationpeople.com
- Social LinkedIn X Facebook Instagram
- Legal Name Ideation People Solutions Private Limited
- Date of Incorporation 06 Nov, 2017
- Jurisdiction Mumbai, Maharashtra, India
- Annual Revenue₹22.5 Lakh
FY 2023 · +67% YoY
- Net Loss-₹1.8 Lakh
FY 2023 · -8% margin
- EBITDA₹46,176
FY 2023 · 2% margin
Associated legal entities of Ideation People
Ideation People operates through Ideation People Solutions Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2023) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Ideation People Solutions Private Limited CIN U72900MH2017PTC301486 | Active | 06 Nov 2017 | Mumbai, Maharashtra | ₹0.2 Cr | – | 2 | View details |
Products & Services of Ideation People
Ideation People offers a comprehensive portfolio of products and services, including Digital Growth Architecture, Customer Acquisition Systems, and Conversion Architecture.
Strategies to connect acquisition, conversion, and retention for growth
Frameworks for attracting and engaging ideal customers systematically
Designs systems to enhance customer conversion and engagement
Board of directors of Ideation People Solutions Private Limited (Ideation People)
Ideation People Solutions Private Limited is the primary company behind Ideation People. The board of Ideation People Solutions Private Limited currently have 2 directors; the longest-serving is Roopa Falgun Shenui Mistry, appointed in 2017.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Roopa Falgun Shenui Mistry DIN 06811304 | Director | 06 Nov 2017 | 8 yrs 11 mo | Ideation People Solutions Private Limited |
| Falgun Mulchandbhai Mistry DIN 06375650 | Director | 06 Nov 2017 | 8 yrs 11 mo | Ideation People Solutions Private Limited |
Financials of Ideation People
Figures of Ideation People Solutions Private Limited, the primary company behind Ideation People, for FY 2023. Revenue was ₹22.5 Lakh (+67% year on year). Net loss was -₹1.8 Lakh (-8% margin). EBITDA was ₹46,176 (2% margin). Revenue has grown at a compounded annual rate of -1% over three years and +172% over five years.
- ₹22.5 LakhRevenue · FY 2023 · +67% YoY
- -₹1.8 LakhNet loss · -8% margin
- ₹46,176EBITDA · 2% margin
- ₹1 LakhPaid-up capital
- -1%Revenue CAGR, 3 years
- +172%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Ideation People Solutions Private Limited are on its company page.
Detailed financial statements for Ideation People
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Similar companies to Ideation People
Ideation People has 8 listed similar companies in our database, 4 of them funded. They include S⁴Capital, Townsquare Media, Advantage Solutions, Prophet and Tinuiti, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| s4capital.com | 2014 | London, United Kingdom | – | 8,772 | Digital advertising and content marketing services are provided globally. | |
| townsquaremedia.com | 2010 | Greenwich, United States | $100.5M | 2,016 | Media Company focused on radio broadcasting, live events, marketing solutions | |
| advantagesolutions.net | 1987 | Irvine, United States | – | 21 | Consumer packaged goods sales and digital marketing services are provided. | |
| prophet.com | 1992 | San Francisco, United States | $94.33M | – | Brand and marketing consulting solutions provider | |
| tinuiti.com | 2004 | New York, United States | $31.35M | 1,003 | Digital marketing services including paid search and e-commerce are provided. | |
| monks.com | 2001 | Hilversum, Netherlands | – | 8,308 | Digital marketing, advertising, and IT services are provided globally. | |
| amdocs.com | 1982 | Chesterfield, United States | – | 3,070 | Cloud-based OSS and BSS solutions are provided to communications providers. | |
| weimob.com | 2013 | Shanghai, China | $268.63M | – | WeChat-based retail, marketing, and CRM solutions are provided to merchants. |
Detailed similar companies of Ideation People
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
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Verified entity values are shown only after access is granted.
Top companies in Loyalty & Engagement Platforms
10 companies that operate in the same segment as Ideation People (Loyalty & Engagement Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cashback is provided on multi-category product purchases via mobile app. | 2012 | Denver, Colorado, United States | USD 97.58 M | USD 342.39 M | 942 | |
Online platform offering discovery of local deals, experiences, and rewards | 2015 | Gurugram, Haryana, India | USD 105.82 M | USD 37.82 M | 414 | |
AI-powered loyalty management software is offered for enterprises. | 2008 | Bengaluru, Karnataka, India | USD 239.1 M | USD 78.34 M | 571 | |
Loyalty management solutions are provided for offline retail stores. | 2012 | San Francisco, California, United States | USD 23.1 M | – | 23 | |
Card-linked marketing solutions are provided to banks and financial institutions. | 2008 | Atlanta, Georgia, United States | USD 178 M | USD 233.27 M | 454 | |
Cloud-based marketing platform for e-tailers | 2011 | New York, New York, United States | USD 436 M | – | 756 | |
Cloud-based loyalty solutions for restaurants and stores are provided. | 2001 | Newton, Massachusetts, United States | USD 75 M | – | 234 | |
Promotion management and cashback solutions are provided to retailers. | 2016 | Washington, District Of Columbia, United States | USD 250 M | – | 428 | |
Digital gift cards are provided for enterprise incentive programs. | 2009 | Seattle, Washington, United States | USD 57.01 M | – | 267 | |
Online platform to create, run and manage promotional campaigns | 2015 | Berlin, Berlin, Germany | USD 138.4 M | – | 58 |
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Frequently Asked Questions about Ideation People
Ideation People was founded in 2017.
Ideation People is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.
The primary company behind Ideation People, Ideation People Solutions Private Limited, reported revenue of ₹22.5 Lakh for FY 2023, up 67% year on year.
Ideation People specializes in building digital growth engines that help organizations attract, engage, and retain customers through data-driven strategies and technology integration. They offer services like customer journey analysis, growth system architecture, and continuous optimization. Based in Pune, India, they serve clients across various sectors, including retail and finance, by creating interconnected systems for measurable results.
Ideation People's top competitors include S⁴Capital, Townsquare Media and Tinuiti.
Ideation People offers Digital Growth Architecture, Customer Acquisition Systems, and Conversion Architecture.
Ideation People operates through Ideation People Solutions Private Limited.
The legal entities of Ideation People currently have 2 directors, including Roopa Falgun Shenui Mistry, Falgun Mulchandbhai Mistry.