About MyBuys
MyBuys is a company based in San Mateo (United States) founded in 2006 was acquired by Magnetic in May 2015.. MyBuys has raised $41.47 million across 8 funding rounds from investors including Lightspeed Venture Partners, NXT Capital and Magnetic. The company has 117 employees as of December 31, 2022. MyBuys has completed 1 acquisition, including Veruta. MyBuys operates in a competitive market with competitors including Klaviyo, Bluecore, Elastic Path Software, CommerceIQ and Bango, among others.
- Headquarter San Mateo, United States
- Employees 117 as on 31 Dec, 2022
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Sectors
TechnologyRetail
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Mybuys Inc
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$41.47 M (USD)
in 8 rounds
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Latest Funding Round
$4.5 M (USD), Debt – Venture
Oct 17, 2013
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Investors
Lightspeed Venture Partners
& 4 more
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Employee Count
117
as on Dec 31, 2022
- Investments & Acquisitions
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Acquired by
Magnetic
(May 20, 2015)
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Funding Insights of MyBuys
MyBuys has successfully raised a total of $41.47M across 8 strategic funding rounds. The most recent funding activity was a Debt – Venture round of $4.5 million completed in October 2013. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 8
- Last Round Debt – Venture — $4.5M
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First Round
First Round
(01 Feb 2007)
- Investors Count 4
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct, 2013 | Amount | Debt – Venture - MyBuys | Valuation |
investors |
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| Mar, 2013 | Amount | Series C - MyBuys | Valuation |
investors |
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| Mar, 2011 | Amount | Series C - MyBuys | Valuation | Rho Capital Partners |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in MyBuys
MyBuys has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include Lightspeed Venture Partners, NXT Capital and Magnetic. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Cash-flow based finance solutions are offered via private debt funds.
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Founded Year | Domain | Location | |
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Venture capital investing in innovative companies across global sectors is undertaken by Lightspeed Venture Partners.
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Founded Year | Domain | Location | |
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US-focused early-stage venture capital investments are managed by Palomar Ventures.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by MyBuys
MyBuys has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Veruta. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
|
2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Dynamic display remarketing and real-time spend optimization
platform
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2008 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
|
2017 | ||||
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Bionic investment advisor platform
|
2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 |
Financial Statements - MyBuys
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Mybuys Comparisons
Competitors of MyBuys
MyBuys operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Klaviyo, Bluecore, Elastic Path Software, CommerceIQ and Bango, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
SaaS email marketing solutions are offered to e-commerce businesses.
|
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| domain | founded_year | HQ Location |
Automated personalized trigger-based emails are delivered for e-commerce behavior.
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| domain | founded_year | HQ Location |
API-based enterprise commerce and content management platform is delivered.
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| domain | founded_year | HQ Location |
AI platform for retail ecommerce management and optimization is provided.
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| domain | founded_year | HQ Location |
Marketing solutions for e-commerce businesses are provided by Bango.
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| domain | founded_year | HQ Location |
Cloud-based marketing platform for e-tailers
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about MyBuys
When was MyBuys founded?
MyBuys was founded in 2006 and raised its 1st funding round 1 year after it was founded.
Where is MyBuys located?
MyBuys is headquartered in San Mateo, United States. It is registered at San Mateo, California, United States.
Is MyBuys a funded company?
MyBuys is a funded company, having raised a total of $41.47M across 8 funding rounds to date. The company's 1st funding round was a Series C of $20.17M, raised on Feb 01, 2007.
How many employees does MyBuys have?
As of Dec 31, 2022, the latest employee count at MyBuys is 117.
What does MyBuys do?
MyBuys was founded in 2006 in San Mateo, United States, and operates in the e-commerce personalization sector. Services include optimized display advertising for new and dormant shoppers, customized email marketing adjusted for audience, content, and timing, and real-time website personalization. Billions of targeted offers are automated and delivered daily through an Active Shopper Database tracking behaviors and purchase intent of 250 million consumers.
Who are the top competitors of MyBuys?
MyBuys's top competitors include Klaviyo, CommerceIQ and Yotpo.
How many acquisitions has MyBuys made?
MyBuys has made 1 acquisition, including Veruta.
Who are MyBuys's investors?
MyBuys has 5 investors. Key investors include Lightspeed Venture Partners, NXT Capital, Magnetic, Palomar Ventures, and Rho Capital Partners.