Pocus

San Francisco, United States Founded: 2021 • Age: 5 yrs Acquired By Apollo
Pocus is focused on enhancing sales teams with AI-driven tools.

About Pocus

Pocus is a Technology company based in San Francisco (United States) founded in 2021 by Isaac Pohl Zaretsky and Alexa Grabell, and was acquired by Apollo in March 2026. Pocus is focused on enhancing sales teams with AI-driven tools. It operates on a SaaS (Software-as-a-Service) model. Pocus has raised $43.1 million across 2 funding rounds from investors including Apollo, Coatue and First Round Capital. Its chief executive, as recorded, is Alexa Grabell. Its website pocus.com draws about 26 thousand monthly visits. Pocus offers products and services including Pocus AI, Intelligent Inbox, and Intent Signals & Enrichment. Its focus areas include Software and Sales Enablement Software. Its competitors include 6sense, Aktana and EverString; 3 of its 3 listed competitors have raised funding.

Company details

Pocus is dedicated to transforming go-to-market strategies through AI-powered solutions. Sales teams are supported with tools like Pocus AI for account prioritization, Intelligent Inbox for task management, and Intent Signals for data enrichment. The company serves leading enterprises by integrating seamlessly into existing CRM and sales platforms. Opportunities are surfaced, and productivity is increased by providing actionable insights and reducing manual workload for representatives. Various sectors, including technology and SaaS, are targeted with tailored playbooks and resources.

  • Headquarters San Francisco, United States
  • Founders Isaac Pohl Zaretsky, Alexa Grabell
  • Stage Acquired
  • Sectors
    Technology
  • Website category Business and Consumer Services · Business Services
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Website pocus.com
  • Social LinkedIn X YouTube
  • Acquired by Apollo (Mar 2026)
Operational Areas
Key Metrics
  • Total Equity Funding
    $43.1M (USD)

    in 2 rounds

  • Latest Funding Round
    $20.1M (USD), Series A

    Dec 2022

  • Investors
    Apollo

    & 9 more

  • Acquired by
    Apollo

    (Mar 2026)

Products & Services of Pocus

Pocus offers a comprehensive portfolio of products and services, including Pocus AI, Intelligent Inbox, and Intent Signals & Enrichment.

Pocus AI
AI Sales Tool

AI agents prioritize accounts and recommend sales strategies.

Intelligent Inbox
Sales Productivity Tool

Tasks are prioritized daily for sales representatives efficiently.

Intent Signals & Enrichment
Data Enrichment Tool

Internal data is combined with third-party intent signals.

Apps and channels of Pocus

its YouTube channel Pocus has 255 subscribers and 30 videos.

Pocus
YouTube 255 subscribers 30 videos Howto & Style
Open channel

Videos from Pocus

The most watched videos on Pocus's YouTube channel, Pocus (255 subscribers). Click a video to play it here.

The future of sales in the age of AI | Amanda Kahlow (1mind)
504 views
How to 10x your sales skills | Mark Goldberger (Ramp)
319 views
Feature Spotlight: List Builder
264 views
Pocus AI Sales Intelligence Platform Overview
251 views

More on Pocus.

Funding Insights of Pocus

Pocus has successfully raised a total of $43.1M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $20.1 million completed in December 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $43.1M
  • Total Rounds 2
  • Last Round Series A β€” $20.1M
  • First Round $23M

    (Jun 2022)

  • Investors Count 9

All 2 funding rounds of Pocus with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Dec 2022$20.1MSeries A––
–
Jun 2022$23MSeries A–Coatue
Valuation history

10 investors in total: 6 institutional and 4 angel.

Investors in Pocus

Pocus has secured backing from 10 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Apollo, Coatue and First Round Capital.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Provider of an investment platform for various stages
coatue.comNew York, United States
US focused seed and early-stage VC firm
firstround.comSan Francisco, United States
Investing in early-stage tech companies and ideas.
boxgroup.com
Venture capital firm focused on fintech, healthcare, logistics, enterprise tech, AI, ed tech, and multiple sectors
mantisvc.comLos Angeles, United States
Sales and marketing services are offered by GTMfund foundation.
gtmfund.comAustin, United States
Lead management platform with analytics and engagement tools is provided.
2015apollo.ioSan Francisco, United States

Aaron Katz

Angel investor and entrepreneur, co-founder of Clickky, focusing on tech startups.
unknown_e46fd9540f854c59a

Akshay Kothari

Co-founder of Notion, angel investor, ex-Pulse, Stanford alumnus
unknown_3c867b3d363a49859

Jack Altman

CEO of Lattice, active angel investor in tech startups
unknown_12733092f7644d1e9

Sri Viswanath

Co-founder of Prime Venture Partners, active angel investor in Indian startups
unknown_7eedc6cc535242899
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Investor details for Pocus

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
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Verified entity values are shown only after access is granted.

People of Pocus

27 people are tracked at Pocus (9 in leadership, 18 in team).

NameRoleGroup
Isaac Pohl Zaretsky
Co-Founder & CTOLeadership
Alexa Grabell
Co-Founder & CEOLeadership
Aniruddha L.
Head of EngineeringLeadership
Parth Thaker
Head Of SalesLeadership
Brittany Pirkle
Executive Assistant to Chief Executive OfficerLeadership
Sandy Mangat
Head of MarketingLeadership
Jared Kaufman
Head Of Business Operations & Chief Of StaffLeadership
Claire Seaver
Head of ProductLeadership
John Henwood
Head Of Customer SuccessLeadership
Eric Lee
Technical Support EngineerTeam
Hayley Jones
Customer SuccessTeam
Jack Dermer
Product EngineerTeam
Qayam Noorani
Founding Account ExecutiveTeam
Eric Wittman
InvestorTeam
Hana Kim
GTM EngineerTeam
Miriam O'Donnell
Enterprise Account ExecutiveTeam
Peter Gomez
Software EngineerTeam
🔮 Colby Thomas
Product EngineerTeam
Kris Swann
Software EngineerTeam
Suhaas Yerramreddy
Founding EngineerTeam

7 more people are available in the full profile.

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Complete people profiles for Pocus

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

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Timeline of Pocus

4 dated milestones of Pocus across 5 years, from founding to its latest funding, stage changes and deals.

  1. Founded Pocus is founded.
  2. Funding First funding round of $23.0M.
  3. Funding Latest funding round, Series A, of $20.1M.
  4. Exit Acquired by Apollo.

Competitors of Pocus

Pocus has 3 listed competitors in our database, 3 of them funded. They include 6sense, Aktana and EverString.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
6sense.com2013San Francisco, United States$426M
Predictive intelligence is delivered for sales and marketing teams.
aktana.com2008San Francisco, United States$90.7M
AI-based engagement tools for pharmaceutical sales effectiveness are provided.
everstring.com2012San Mateo, United States$77M
Predictive analytics based sales and marketing platform
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Detailed competitors of Pocus

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of Pocus

The website of Pocus (pocus.com) receives about 26K visits a month and ranks #843,290 among all websites worldwide, #6,836 in Business Services.

  • Monthly visits
    26K

    ▼ 27.1% vs previous month

  • Unique visitors
    13K

    per month

  • Global rank
    #843,290

    among all websites

  • Category rank
    #6,836

    Business and Consumer Services · Business Services

Similar websites

Websites whose visitors overlap most with Pocus. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
unifygtm.com
100%
109.4K#389,363View details
openviewpartners.com
100%
#887,641View details
makeneon.com
makeneon.com
100%
#4,021,482–
getcorrelated.com
60%
3.8K#4,340,398View details
news.aakashg.com
news.aakashg.com
60%
#310,573–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 6 similar websites and full traffic analytics for Pocus

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 6 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Top companies in Sales Force Automation

3 companies that operate in the same segment as Pocus (Sales Force Automation) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Provider of AI-powered customer relationship management software
2005Cambridge, Massachusetts, United StatesUSD 100.7 MUSD 3.13 B8,250
Contact databases and sales intelligence are supplied to businesses.
2000Vancouver, Washington, United StatesUSD 32 MUSD 1.25 B3,510
Sales prospecting and engagement tools are offered to enterprises.
2011Atlanta, Georgia, United StatesUSD 246.48 M1,121
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Related news about Pocus

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Complete news archive for Pocus

Full article history, source details, and older brand coverage require an active premium plan.

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  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about Pocus

Pocus was founded in 2021 and raised its 1st funding round 1 year after it was founded.

Pocus is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

Alexa Grabell is the CEO of Pocus, as recorded in our data. They have also founded this company.

Pocus is a funded company, having raised a total of $43.1M across 2 funding rounds to date. The company's 1st funding round was a Series A of $23M, raised on Jun 2022.

Pocus is dedicated to transforming go-to-market strategies through AI-powered solutions. Sales teams are supported with tools like Pocus AI for account prioritization, Intelligent Inbox for task management, and Intent Signals for data enrichment. The company serves leading enterprises by integrating seamlessly into existing CRM and sales platforms. Opportunities are surfaced, and productivity is increased by providing actionable insights and reducing manual workload for representatives. Various sectors, including technology and SaaS, are targeted with tailored playbooks and resources.

Pocus's top competitors include 6sense, Aktana and EverString.

Pocus offers Pocus AI, Intelligent Inbox, and Intent Signals & Enrichment.

Pocus has 10 investors. Key investors include Apollo, Coatue, First Round Capital, BoxGroup, and GTMfund.

Yes. Pocus was acquired by Apollo in March 2026.

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