About Pocus
Pocus is a Technology company based in San Francisco (United States) founded in 2021 by Isaac Pohl Zaretsky and Alexa Grabell, and was acquired by Apollo in March 2026. Pocus is focused on enhancing sales teams with AI-driven tools. It operates on a SaaS (Software-as-a-Service) model. Pocus has raised $43.1 million across 2 funding rounds from investors including Apollo, Coatue and First Round Capital. Its chief executive, as recorded, is Alexa Grabell. Its website pocus.com draws about 26 thousand monthly visits. Pocus offers products and services including Pocus AI, Intelligent Inbox, and Intent Signals & Enrichment. Its focus areas include Software and Sales Enablement Software. Its competitors include 6sense, Aktana and EverString; 3 of its 3 listed competitors have raised funding.
Company details
Pocus is dedicated to transforming go-to-market strategies through AI-powered solutions. Sales teams are supported with tools like Pocus AI for account prioritization, Intelligent Inbox for task management, and Intent Signals for data enrichment. The company serves leading enterprises by integrating seamlessly into existing CRM and sales platforms. Opportunities are surfaced, and productivity is increased by providing actionable insights and reducing manual workload for representatives. Various sectors, including technology and SaaS, are targeted with tailored playbooks and resources.
Products & Services of Pocus
Pocus offers a comprehensive portfolio of products and services, including Pocus AI, Intelligent Inbox, and Intent Signals & Enrichment.
AI agents prioritize accounts and recommend sales strategies.
Tasks are prioritized daily for sales representatives efficiently.
Internal data is combined with third-party intent signals.
Apps and channels of Pocus
its YouTube channel Pocus has 255 subscribers and 30 videos.
Videos from Pocus
The most watched videos on Pocus's YouTube channel, Pocus (255 subscribers). Click a video to play it here.
More on Pocus.
Funding Insights of Pocus
Pocus has successfully raised a total of $43.1M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $20.1 million completed in December 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $43.1M
- Total Rounds 2
- Last Round Series A β $20.1M
- First Round $23M
(Jun 2022)
- Investors Count 9
All 2 funding rounds of Pocus with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec 2022 | $20.1M | Series A | β | β | β |
| Jun 2022 | $23M | Series A | β | Coatue |
10 investors in total: 6 institutional and 4 angel.
Investors in Pocus
Pocus has secured backing from 10 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Apollo, Coatue and First Round Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Provider of an investment platform for various stages | coatue.com | New York, United States | ||
US focused seed and early-stage VC firm | firstround.com | San Francisco, United States | ||
Investing in early-stage tech companies and ideas. | boxgroup.com | |||
Venture capital firm focused on fintech, healthcare, logistics, enterprise tech, AI, ed tech, and multiple sectors | mantisvc.com | Los Angeles, United States | ||
Sales and marketing services are offered by GTMfund foundation. | gtmfund.com | Austin, United States | ||
Lead management platform with analytics and engagement tools is provided. | 2015 | apollo.io | San Francisco, United States | |
AK Aaron Katz | Angel investor and entrepreneur, co-founder of Clickky, focusing on tech startups. | unknown_e46fd9540f854c59a | ||
AK Akshay Kothari | Co-founder of Notion, angel investor, ex-Pulse, Stanford alumnus | unknown_3c867b3d363a49859 | ||
JA Jack Altman | CEO of Lattice, active angel investor in tech startups | unknown_12733092f7644d1e9 | ||
SV Sri Viswanath | Co-founder of Prime Venture Partners, active angel investor in Indian startups | unknown_7eedc6cc535242899 |
Investor details for Pocus
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of Pocus
27 people are tracked at Pocus (9 in leadership, 18 in team).
| Name | Role | Group |
|---|---|---|
Isaac Pohl Zaretsky | Co-Founder & CTO | Leadership |
Alexa Grabell | Co-Founder & CEO | Leadership |
Aniruddha L. | Head of Engineering | Leadership |
Parth Thaker | Head Of Sales | Leadership |
Brittany Pirkle | Executive Assistant to Chief Executive Officer | Leadership |
Sandy Mangat | Head of Marketing | Leadership |
Jared Kaufman | Head Of Business Operations & Chief Of Staff | Leadership |
Claire Seaver | Head of Product | Leadership |
John Henwood | Head Of Customer Success | Leadership |
Eric Lee | Technical Support Engineer | Team |
Hayley Jones | Customer Success | Team |
Jack Dermer | Product Engineer | Team |
Qayam Noorani | Founding Account Executive | Team |
Eric Wittman | Investor | Team |
Hana Kim | GTM Engineer | Team |
Miriam O'Donnell | Enterprise Account Executive | Team |
Peter Gomez | Software Engineer | Team |
🔮 Colby Thomas | Product Engineer | Team |
Kris Swann | Software Engineer | Team |
Suhaas Yerramreddy | Founding Engineer | Team |
7 more people are available in the full profile.
Complete people profiles for Pocus
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of Pocus
4 dated milestones of Pocus across 5 years, from founding to its latest funding, stage changes and deals.
- Founded Pocus is founded.
- Funding First funding round of $23.0M.
- Funding Latest funding round, Series A, of $20.1M.
- Exit Acquired by Apollo.
Competitors of Pocus
Pocus has 3 listed competitors in our database, 3 of them funded. They include 6sense, Aktana and EverString.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| 6sense.com | 2013 | San Francisco, United States | $426M | Predictive intelligence is delivered for sales and marketing teams. | ||
| aktana.com | 2008 | San Francisco, United States | $90.7M | AI-based engagement tools for pharmaceutical sales effectiveness are provided. | ||
| everstring.com | 2012 | San Mateo, United States | $77M | Predictive analytics based sales and marketing platform |
Detailed competitors of Pocus
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
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Web traffic of Pocus
The website of Pocus (pocus.com) receives about 26K visits a month and ranks #843,290 among all websites worldwide, #6,836 in Business Services.
- Monthly visits26K
▼ 27.1% vs previous month
- Unique visitors13K
per month
- Global rank#843,290
among all websites
- Category rank#6,836
Business and Consumer Services · Business Services
- Bounce rate41%
- Pages per visit2.1
- Average visit1 min 11 sec
- DevicesDesktop 47% Β· Mobile 53%
Websites whose visitors overlap most with Pocus. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| unifygtm.com | 100% | 109.4K | #389,363 | View details | |
| openviewpartners.com | 100% | #887,641 | View details | ||
makeneon.com | makeneon.com | 100% | #4,021,482 | β | |
| getcorrelated.com | 60% | 3.8K | #4,340,398 | View details | |
news.aakashg.com | news.aakashg.com | 60% | #310,573 | β | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 6 similar websites and full traffic analytics for Pocus
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 6 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Sales Force Automation
3 companies that operate in the same segment as Pocus (Sales Force Automation) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Contact databases and sales intelligence are supplied to businesses. | 2000 | Vancouver, Washington, United States | USD 32 M | USD 1.25 B | 3,510 | |
Sales prospecting and engagement tools are offered to enterprises. | 2011 | Atlanta, Georgia, United States | USD 246.48 M | 1,121 |
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Related news about Pocus
Complete news archive for Pocus
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Frequently Asked Questions about Pocus
Pocus was founded in 2021 and raised its 1st funding round 1 year after it was founded.
Pocus is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Alexa Grabell is the CEO of Pocus, as recorded in our data. They have also founded this company.
Pocus is a funded company, having raised a total of $43.1M across 2 funding rounds to date. The company's 1st funding round was a Series A of $23M, raised on Jun 2022.
Pocus is dedicated to transforming go-to-market strategies through AI-powered solutions. Sales teams are supported with tools like Pocus AI for account prioritization, Intelligent Inbox for task management, and Intent Signals for data enrichment. The company serves leading enterprises by integrating seamlessly into existing CRM and sales platforms. Opportunities are surfaced, and productivity is increased by providing actionable insights and reducing manual workload for representatives. Various sectors, including technology and SaaS, are targeted with tailored playbooks and resources.
Pocus's top competitors include 6sense, Aktana and EverString.
Pocus offers Pocus AI, Intelligent Inbox, and Intent Signals & Enrichment.
Pocus has 10 investors. Key investors include Apollo, Coatue, First Round Capital, BoxGroup, and GTMfund.
Yes. Pocus was acquired by Apollo in March 2026.

