About Track Concepts
Track Concepts is a company based in Amsterdam (Netherlands) founded in 2010 was acquired by Crowd Mobile in June 2015. Track Concepts operates in a competitive market with competitors including OnCrawl, DataHawk, Keyword Hero, Yoast and WordProof, among others.
- Headquarter Amsterdam, Netherlands
- SectorsTechnologyFinancial Services
- Website trackconcepts.com
- Acquired by Crowd Mobile (Jun 2015)
- Investors
- Acquired byCrowd Mobile
(Jun 2015)
Investors in Track Concepts
Track Concepts has secured backing from 1 investor. Prominent investors backing the company include Crowd Mobile.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Operates as an international provider of mobile content and payment solutions. | 2009 | crowdmobile.com | Melbourne, Australia |
Investor details for Track Concepts
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- Complete investor list
- Round participation
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Timeline of Track Concepts
2 dated milestones of Track Concepts across 5 years, from founding to its latest funding, stage changes and deals.
- Founded Track Concepts is founded.
- Exit Acquired by Crowd Mobile.
Competitors of Track Concepts
Track Concepts operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as OnCrawl, DataHawk, Keyword Hero, Yoast and WordProof, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| oncrawl.com | 2013 | Bordeaux, France | $4.06M | – | SEO crawler and log analyzer for enterprise SEO audits | |
| datahawk.co | 2017 | Paris, France | $8.36M | – | Cloud-based SEO reporting and analytics software is provided for e-commerce. | |
| keyword-hero.com | 2016 | Berlin, Germany | $100,000 | – | Search engine optimization solutions provider | |
| yoast.com | 2010 | Wijchen, Netherlands | – | – | SEO plugin for Wordpress | |
| wordproof.com | 2018 | Amsterdam, Netherlands | $306,006 | – | Cloud-based platform for content timestamping and copyright management is offered. | |
| morningscore.io | 2018 | Odense, Denmark | – | 9 | Provides SEO tools for keyword tracking, backlink analysis, and website health checks. | |
| paytailor.com | 2014 | Tallinn, Estonia | $75,014 | 1 | Mobile payments are enabled via carrier billing for merchants. | |
| surferseo.com | 2017 | Wrocaw, Poland | – | – | Surfer is recognized as an SEO content optimization platform. |
Detailed competitors of Track Concepts
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Similar companies to Track Concepts
10 companies that operate in the same segment as Track Concepts (MarketingTech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 360.17 M | USD 1.3 B | 2,190 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M | – | – | |
Cloud-based omnichannel communication and customer engagement platform is utilized. | 2008 | San Francisco, California, United States | USD 239.77 M | USD 5.07 B | 5,540 | |
Mobile marketing platform for attribution and user acquisition | 2012 | San Francisco, California, United States | USD 1.72 B | USD 4.71 B | 1,560 | |
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | – | USD 23.77 B | 30,710 | |
SaaS email marketing solutions are offered to e-commerce businesses. | 2012 | Boston, Massachusetts, United States | USD 778.5 M | USD 1.23 B | 2,180 | |
Contact databases and sales intelligence are supplied to businesses. | 2000 | Vancouver, Washington, United States | USD 32 M | USD 1.25 B | 3,510 | |
Automated usability testing and feedback for mobile experiences is provided. | 2007 | San Francisco, California, United States | USD 148.5 M | USD 21.68 M | 557 | |
Video hosting, creation, management, and streaming services are provided. | 2004 | New York, New York, United States | USD 450 M | USD 417.01 M | 1,100 |
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Frequently Asked Questions about Track Concepts
Track Concepts was founded in 2010.
Track Concepts is headquartered in Amsterdam, Netherlands.
Founded in 2010 and based in Amsterdam, Netherlands, Track Concepts operates in the AI and digital marketing sector. Customized campaigns are provided to affiliate networks, media buyers, and publishers across mobile and desktop platforms. In-house offers are created in categories such as entertainment, learning, and e-commerce, with support for various payment methods. International scalability is emphasized, alongside AI applications for childrens literature, travel guidance, historical education, and mental health support.
Track Concepts has 1 investor. Key investors include Crowd Mobile.
Yes. Track Concepts was acquired by Crowd Mobile in June 2015.