About UPWARD
UPWARD is a company based in Tokyo (Japan) founded in 2002 by Ryusuke Kanagi.. UPWARD has raised $11 million across 5 funding rounds from investors including Nippon Venture Capital, DNX Ventures and SMBC Venture Capital. UPWARD operates in a competitive market with competitors including Spring Global, Salesforce Maps, Skynamo, Spotio and FieldAssist, among others.
- Headquarter Tokyo, Japan
- Founders Ryusuke Kanagi
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Sectors
Technology
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$11 M (USD)
in 5 rounds
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Latest Funding Round
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Investors
Nippon Venture Capital
& 5 more
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Employee Count
Employee Count
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Funding Insights of UPWARD
UPWARD has successfully raised a total of $11M across 5 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 5
- Last Round Last Round
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First Round
First Round
(01 Jun 2013)
- Investors Count 6
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov, 2025 | Amount | Series C - UPWARD | Valuation |
investors |
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| Jul, 2025 | Amount | Series C - UPWARD | Valuation |
investors |
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| Jul, 2016 | Amount | Series B - UPWARD | Valuation | Nippon Venture Capital , DNX Ventures |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in UPWARD
UPWARD has secured backing from 6 investors, including venture fund investors. Prominent investors backing the company include Nippon Venture Capital, DNX Ventures and SMBC Venture Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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VC firm investing in Japan and the US
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Founded Year | Domain | Location | |
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Investments in B2B sectors are made by DNX Ventures.
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Founded Year | Domain | Location | |
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by UPWARD
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - UPWARD
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Upward Comparisons
Competitors of UPWARD
UPWARD operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Spring Global, Salesforce Maps, Skynamo, Spotio and FieldAssist, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Cloud-based field sales automation solutions are provided for teams.
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| domain | founded_year | HQ Location |
Provider of data mapping and geo-analytics software
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| domain | founded_year | HQ Location |
Field sales management software
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| domain | founded_year | HQ Location |
Cloud-based field sales engagement software is delivered for mobile tracking.
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| domain | founded_year | HQ Location |
Provider of cloud-based sales force automation and distributor management software
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| domain | founded_year | HQ Location |
Sales mapping solutions to improve employee productivity
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about UPWARD
When was UPWARD founded?
UPWARD was founded in 2002 and raised its 1st funding round 11 years after it was founded.
Where is UPWARD located?
UPWARD is headquartered in Tokyo, Japan. It is registered at Tokyo, Tokyo, Japan.
Who is the current CEO of UPWARD?
Ryusuke Kanagi is the current CEO of UPWARD. They have also founded this company.
Is UPWARD a funded company?
UPWARD is a funded company, having raised a total of $11M across 5 funding rounds to date. The company's 1st funding round was a Series B of $1.88M, raised on Jun 01, 2013.
What does UPWARD do?
UPWARD was founded in 2002 in Tokyo, Japan, and specializes in software for field sales program management. Cloud-based customer relationship management solutions are provided, utilizing smart devices and location information. Geographical information systems (GIS) and location-based services are designed and developed, including location and positioning suites. Operations focus on the technology sector, serving clients such as Asahi, PayPay, and Duskin.
Who are the top competitors of UPWARD?
UPWARD's top competitors include Spring Global, Spotio and Salesforce Maps.
Who are UPWARD's investors?
UPWARD has 6 investors. Key investors include Nippon Venture Capital, DNX Ventures, SMBC Venture Capital, CyberAgent Capital, and JIC Venture Growth Investments.
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