About Vocus
Vocus is a Media & Entertainment company based in Beltsville (United States) founded in 1992, and was acquired by GTCR in April 2014. Influencer marketing and analytics solutions are provided for communicators. It operates in the Media & Entertainment and Technology sectors. The company has 574 employees. Vocus has completed 3 acquisitions, including North Social, Visible Technologies and iContact. Its focus areas include Enterprise Applications, MarketingTech, Influencer Marketing and Analytics. Its competitors include Opendorse, Influential and CreatorIQ; 3 of its 3 listed competitors have raised funding.
Company details
Vocus was founded in 1992 and is headquartered in Beltsville, United States. Operations focus on the influencer marketing and analytics sector, where tools for discovering influencers, engaging audiences through content and stories, and tracking campaigns are offered. Measurement of media coverage, audience insights, and customer journeys is facilitated via detailed reports. Notable clients include Comcast, Gumtree, and Banfield Pet Hospital.
- Investors
- Employee Count574
- Investments & AcquisitionsNorth Social
& 2 more
- Acquired byGTCR
(Apr 2014)
Investors in Vocus
Vocus has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include GTCR Chicago Private Equity Firm.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity investments and firm management in Chicago. | gtcr.com |
Investor details for Vocus
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People of Vocus
20 people are tracked at Vocus (20 in team); the tracked headcount is 574.
| Name | Role | Group |
|---|---|---|
Art Vincent San Juan | Lead Generation Agent | Team |
Michelle Googin | Senior Corporate Recruiter | Team |
Michael Daknis | Mid Market Sales Executive | Team |
Stephen Skousen | Senior SaaS Sales Executive | Team |
Michael Francis Santos | Sales Associate | Team |
Syd Vilar | Sales and Marketing Associate | Team |
Jeff Woodall | Sales Executive | Team |
Jeffrey Diaz | Senior Sales Executive | Team |
DeAndre Bond | Sales Coordinator | Team |
Elise May | Sales Executive | Team |
Van Magpantay | Sales Executive | Team |
Joanna Marie Posada | Business Development Officer | Team |
Mary Christee Tan | Senior Business Development Specialist | Team |
Perry Ozaraga | Business Development Specialist / Sales Associate | Team |
stanley mananghaya | Business Development Specialist | Team |
JP Rivera | SALES REP | Team |
Jeffrey Andrews | Sales Consultant | Team |
Josenilo Gregorio | Business Development Specialist | Team |
joyce apos | Lead Generation | Team |
Kristine Gonzales | Lead Generation Specialist | Team |
Complete people profiles for Vocus
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Investments & Acquisitions by Vocus
Vocus has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include North Social, Visible Technologies and iContact.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Social Media Monitoring platform | visibletechnologies.com | Bellevue, United States | 2005 | Sep 2014 | •••• | |
Email Marketing Platfrom | icontact.com | Morrisville, United States | 2003 | Feb 2012 | $169M | |
Software for managing Facebook pages is provided by North Social. | northsocial.com | Oakland, United States | 2010 | Feb 2011 | $25M |
Complete acquisition details for Vocus
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Timeline of Vocus
5 dated milestones of Vocus across 22 years, from founding to its latest funding, stage changes and deals.
- Founded Vocus is founded.
- Acquisition Acquires North Social.
- Acquisition Acquires iContact.
- Exit Acquired by GTCR.
- Acquisition Acquires Visible Technologies.
Competitors of Vocus
Vocus has 3 listed competitors in our database, 3 of them funded. They include Opendorse, Influential and CreatorIQ.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| opendorse.com | 2013 | Lincoln, United States | $50.95M | 96 | Influencer marketing for athletes is facilitated through a specialized platform. | |
| influential.co | 2014 | Las Vegas, United States | $18.65M | 249 | Influencer marketing platform is provided for social media content monetization. | |
| creatoriq.com | 2014 | Los Angeles, United States | $79M | 187 | Influencer marketing platform for enterprises |
Detailed competitors of Vocus
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Web traffic of Vocus
Websites that share an audience with Vocus (vocus.com).
Websites whose visitors overlap most with Vocus. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| cymfony.com | 100% | View details | |||
| twitter.com | 84% | View details | |||
| sysomos.com | 61% | View details | |||
en.wikipedia.org | en.wikipedia.org | 35% | – | ||
| dna13.com | 35% | View details | |||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 11 similar websites and full traffic analytics for Vocus
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- 11 similar websites
- Audience overlap
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- Traffic by brand
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Top companies in Advertising & Marketing Tech
3 companies that operate in the same segment as Vocus (Advertising & Marketing Tech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | USD 23.77 B | 30,710 | ||
Ad verification solutions are delivered for digital media campaigns. | 2008 | New York, New York, United States | USD 396.5 M | USD 748.29 M | 1,200 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 |
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Related news about Vocus
Complete news archive for Vocus
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Frequently Asked Questions about Vocus
Vocus was founded in 1992.
Vocus is headquartered in Beltsville, United States. It is registered at Beltsville, Maryland, United States.
Vocus has 574 employees.
Vocus was founded in 1992 and is headquartered in Beltsville, United States. Operations focus on the influencer marketing and analytics sector, where tools for discovering influencers, engaging audiences through content and stories, and tracking campaigns are offered. Measurement of media coverage, audience insights, and customer journeys is facilitated via detailed reports. Notable clients include Comcast, Gumtree, and Banfield Pet Hospital.
Vocus's top competitors include CreatorIQ, Opendorse and Influential.
Vocus has made 3 acquisitions, including North Social, Visible Technologies, and iContact.
Vocus has 1 investor. Key investors include GTCR Chicago Private Equity Firm.
Yes. Vocus was acquired by GTCR in April 2014.