About Whistle
Whistle is a company based in San Francisco (United States) founded in 2012 was acquired by Tractive in July 2025.. Whistle has raised $21 million across 2 funding rounds from investors including Qualcomm, Tractive and Mars. Whistle has completed 1 acquisition, including PetTracker. Whistle offers products and services including Whistle Switch, Go Explore 2.0, and Health 2.0. Whistle operates in a competitive market with competitors including Fi, Wagz, Invisible Fence, Pawscout and Felcana, among others.
- Headquarter San Francisco, United States
-
Sectors
ConsumerTechnology
-
Email
***********
-
Phone
*********
-
Website
*********
-
Social
*********
- Legal Name Antech Diagnostics, Inc.
-
Annual Revenue
-
Net Profit
-
EBITDA
-
Total Equity Funding
$21 M (USD)
in 2 rounds
-
Latest Funding Round
$15 M (USD), Series B
Jan 30, 2015
-
Investors
Qualcomm
& 7 more
-
Employee Count
Employee Count
- Investments & Acquisitions
- Acquired by
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Products & Services of Whistle
Whistle offers a comprehensive portfolio of products and services, including Whistle Switch, Go Explore 2.0, and Health 2.0. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Smart collar for location tracking and health monitoring of pets.
Device for monitoring pet activity, wellness, and location updates.
App-based tool for tracking pet behavior and providing health insights.
Unlock access to complete
Unlock access to complete
Funding Insights of Whistle
Whistle has successfully raised a total of $21M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $15 million completed in January 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Series B — $15.0M
-
First Round
First Round
(05 Jun 2013)
- Investors Count 6
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan, 2015 | Amount | Series B - Whistle | Valuation | NGP Capital , Qualcomm | |
| Jun, 2013 | Amount | Series A - Whistle | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Whistle
Whistle has secured backing from 8 investors, including venture fund and institutional investors. Prominent investors backing the company include Qualcomm, Tractive and Mars. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Venture capital firm focused on B2B companies
|
Founded Year | Domain | Location | |
|
Tech-focused seed, early, and mid-stage VC investments are made globally.
|
Founded Year | Domain | Location | |
|
Tech-focused Early-stage centric VC Firm investing primarily in the US
|
Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
|
Founded Year | Domain | Location | |
|
Startup ecosystems are ignited through strategic investments by Signite Partners.
|
Founded Year | Domain | Location | |
|
Venture capital is directed toward companies in multiple sectors.
|
Founded Year | Domain | Location | |
|
Venture capital is invested in cybersecurity, fintech, and AI startups.
|
Founded Year | Domain | Location |
Investments & Acquisitions by Whistle
Whistle has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include PetTracker. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
Bionic investment advisor platform
|
2016 | ||||
|
Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 | ||||
|
Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
GPS tracking devices for pets are developed and monitored remotely.
|
2010 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
OVO is recognized as a smart digital payment application.
|
2017 | ||||
|
Bionic investment advisor platform
|
2016 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 |
Financial Statements - Whistle
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Whistle Comparisons
Competitors of Whistle
Whistle operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Fi, Wagz, Invisible Fence, Pawscout and Felcana, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Smart GPS trackers and activity monitors for dogs are offered.
|
|
| domain | founded_year | HQ Location |
Smart GPS collars for pets with video streaming are offered.
|
|
| domain | founded_year | HQ Location |
Electronic pet containment systems and training services are provided.
|
|
| domain | founded_year | HQ Location |
Private label brand of Bluetooth-enabled pet tags
|
|
| domain | founded_year | HQ Location |
Internet first brand offering monitoring devices for cats and dogs
|
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
|
|
| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
|
|
| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
|
|
| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
|
Latest news on Whistle
Frequently Asked Questions about Whistle
When was Whistle founded?
Whistle was founded in 2012 and raised its 1st funding round 1 year after it was founded.
Where is Whistle located?
Whistle is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Is Whistle a funded company?
Whistle is a funded company, having raised a total of $21M across 2 funding rounds to date. The company's 1st funding round was a Series A of $6M, raised on Jun 05, 2013.
What does Whistle do?
Founded in 2012 and based in San Francisco, United States, Whistle operates in the pet technology sector. Private label tracking devices for dogs are produced, featuring a wireless collar attachment and a companion mobile app. Activities such as walking, playing, and resting are monitored, along with fitness, nutrition, health, and location data. Free shipping is provided, and products are covered by a one-year warranty.
Who are the top competitors of Whistle?
Whistle's top competitors include Fi, Invisible Fence and Wagz.
What products or services does Whistle offer?
Whistle offers Whistle Switch, Go Explore 2.0, and Health 2.0.
How many acquisitions has Whistle made?
Whistle has made 1 acquisition, including PetTracker.
Who are Whistle's investors?
Whistle has 8 investors. Key investors include Qualcomm, Tractive, Mars, NGP Capital, and DCM.
Book a demo & talk to our team
Share a few details and we’ll reach out to schedule a session.