CaptivateIQ

San Francisco, United States Founded: 2017 • Age: 9 yrs Unicorn
Sales incentive management software platform is offered for workforce motivation.

About CaptivateIQ

CaptivateIQ is a Technology company based in San Francisco (United States) founded in 2017 by Mark Schopmeyer and Conway Teng. Sales incentive management software platform is offered for workforce motivation. CaptivateIQ has raised $164.6 million across 5 funding rounds from investors including Bessemer Venture Partners, Accel and Foundation Capital. The company has 283 employees. CaptivateIQ was last valued at $1.3 billion in December 2025. Its chief executive, as recorded, is Mark Schopmeyer. Its website captivateiq.com draws about 183 thousand monthly visits. CaptivateIQ offers products and services including CaptivateIQ Incentives, CaptivateIQ Planning, and Sales Performance Management Suite. Its focus areas include Enterprise Applications, Sales Force Automation, Performance Management and Incentive Management. Its competitors include Xactly, Atrium and Rallyware; 3 of its 3 listed competitors have raised funding.

Company details

CaptivateIQ was founded in 2017 in San Francisco, United States, within the software sector. A platform is provided for managing sales incentives, where incentive programs are designed for employees. Data from various sources is integrated into a single system, commission plans are constructed to encourage performance, and real-time insights are delivered. Employee information is imported, planning rules are established, and calculations are automated. Notable clients include Clari, Reddit, and Udemy.

  • Headquarters San Francisco, United States
  • Employees 283
  • Founders Mark Schopmeyer, Conway Teng
  • Stage Unicorn
  • Sectors
    Technology
  • Email
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  • Phone
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  • Website captivateiq.com
  • Social LinkedIn X Facebook
Operational Areas
Key Metrics
  • Total Equity Funding
    $164.6M (USD)

    in 5 rounds

  • Latest Funding Round
    $100M (USD), Series C

    Jan 2022

  • Investors
  • Employee Count
    283

Products & Services of CaptivateIQ

CaptivateIQ offers a comprehensive portfolio of products and services, including CaptivateIQ Incentives, CaptivateIQ Planning, and Sales Performance Management Suite.

CaptivateIQ Incentives
Commission Automation

Automates end-to-end sales commissions for improved accuracy and ROI.

CaptivateIQ Planning
Sales Planning

Simplifies territory management and quota setting for sales teams.

Sales Performance Management Suite
Performance Tools

Enhances seller motivation through real-time visibility and reporting.

Funding Insights of CaptivateIQ

CaptivateIQ has successfully raised a total of $164.6M across 5 strategic funding rounds. The most recent funding activity was a Series C round of $100 million completed in January 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $164.6M
  • Total Rounds 5
  • Last Round Series C β€” $100M
  • First Round $120,000

    (Mar 2018)

  • Investors Count 10

All 5 funding rounds of CaptivateIQ with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Jan 2022$100MSeries C$1.25BAccel, Sequoia Capital
Dec 2021Series B––
Apr 2021$46MSeries B–Accel
May 2020$13MSeries A–Sequoia Capital
Mar 2018$120,000Seed––
Valuation history
DateValuationStage
Jan 2022$1.25Bβ€’β€’β€’β€’β€’β€’β€’β€’

Last known valuation $1.3B (Dec 2025). 10 investors in total: 10 institutional.

Investors in CaptivateIQ

CaptivateIQ has secured backing from 10 investors, including venture fund investors. Prominent investors backing the company include Bessemer Venture Partners, Accel and Foundation Capital.

All
Venture Fund
InvestorDescriptionFounded YearDomainLocation
Accel is recognized as a leading venture capital firm.
1983accel.comPalo Alto, United States
Sequoia Capital is engaged in venture capital investments.
1972sequoiacap.com
Venture capital firm partnering with enterprise software companies and early-stage funds.
sapphireventures.com
Provider of investment management and real asset services
iconiqcapital.comSan Francisco, United States
Early to growth-stage firms are invested in by Workday Ventures.
ventures.workday.comSan Francisco, United States
Venture capital investments are directed toward tech startups.
amity.vcSan Francisco, United States
Investments are directed toward early-stage B2B software and tech companies.
s28capital.comSan Francisco, United States
Early-stage startups are accelerated via funding and educational programs.
ycombinator.comMountain View, United States
Venture capital investments and support for entrepreneurs in technology and innovation sectors.
1911bvp.comRedwood City, United States
Venture capital firm focused on early-stage fintech, enterprise, web 3, consumer, and multiple sectors
1995foundationcapital.comPalo Alto, United States
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Investor details for CaptivateIQ

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People of CaptivateIQ

78 people are tracked at CaptivateIQ (13 in leadership, 65 in team); the tracked headcount is 283.

NameRoleGroup
Mark Schopmeyer
Co-Founder & Co-CEOLeadership
Conway Teng
Co-Founder & Co-CEOLeadership
Pejman Pour-Moezzi
Director of Product ManagementLeadership
Kushan Patel
Vice President Of Product ManagementLeadership
Michael Iannuzzi
Senior Director, Business DevelopmentLeadership
Willow Yang
Head of LegalLeadership
Nahi Ojeil
Senior Vice PresidentLeadership
Peter B.
Director Of EngineeringLeadership
Aaron Blew
Director of EngineeringLeadership
Kathryn Taylor
Head Of EPD Strategy & OperationsLeadership
Trevor Childers
Head of Enterprise SalesLeadership
Courtney Burgess
Head Of LegalLeadership
Jaime DyBuncio
Director Of Product ManagementLeadership
Nick Polati
Enterprise Account ExecutiveTeam
Cristobal Leal
Group Product ManagerTeam
Samantha Wlodawsky
Business Development RepresentativeTeam
Ngonidzashe Nicholas Choga, MSc
Software EngineerTeam
Emily M Van Liedekerke
Senior RecruiterTeam
Kori Peterson
Product Adoption ManagerTeam
Rafał Pomocnik
Senior Quality EngineerTeam

58 more people are available in the full profile.

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Timeline of CaptivateIQ

4 dated milestones of CaptivateIQ across 5 years, from founding to its latest funding, stage changes and deals.

  1. Founded CaptivateIQ is founded.
  2. Funding First funding round of $120K.
  3. Funding Latest funding round, Series C, of $100.0M.
  4. Milestone Reaches Unicorn status.

Competitors of CaptivateIQ

CaptivateIQ has 3 listed competitors in our database, 3 of them funded. They include Xactly, Atrium and Rallyware.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
xactlycorp.com2005San Jose, United States$78.46M291
Sales performance management software is provided for enterprises.
atriumhq.com2016San Francisco, United States$33.5M53
Workforce analytics platform is offered for sales performance monitoring.
rallyware.com2012San Francisco, United States$22.68M
Employees are onboarded, trained, and engaged via a gamified platform.
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Detailed competitors of CaptivateIQ

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Web traffic of CaptivateIQ

The website of CaptivateIQ (captivateiq.com) receives about 182.7K visits a month.

  • Monthly visits
    182.7K

    ▲ 45.2% vs previous month

Similar websites

Websites whose visitors overlap most with CaptivateIQ. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
mbopartners.com
100%
86.9K#320,381View details
velocityglobal.com
100%
67.5K#577,232View details
boostup.ai
100%
13.9K#1,648,385View details
thesaascfo.com
100%
#758,583View details
chase.com
71%
198.6M#125View details
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β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 18 similar websites and full traffic analytics for CaptivateIQ

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Top companies in Sales Force Automation

3 companies that operate in the same segment as CaptivateIQ (Sales Force Automation) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Provider of AI-powered customer relationship management software
2005Cambridge, Massachusetts, United StatesUSD 100.7 MUSD 3.13 B8,250
Contact databases and sales intelligence are supplied to businesses.
2000Vancouver, Washington, United StatesUSD 32 MUSD 1.25 B3,510
Sales prospecting and engagement tools are offered to enterprises.
2011Atlanta, Georgia, United StatesUSD 246.48 M1,121
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Related news about Captivateiq

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Frequently Asked Questions about CaptivateIQ

CaptivateIQ was founded in 2017 and raised its 1st funding round 1 year after it was founded.

CaptivateIQ is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

Mark Schopmeyer is the CEO of CaptivateIQ, as recorded in our data. They have also founded this company.

CaptivateIQ is a funded company, having raised a total of $164.6M across 5 funding rounds to date. The company's 1st funding round was a Seed of $120K, raised on Mar 2018.

CaptivateIQ has 283 employees.

CaptivateIQ was founded in 2017 in San Francisco, United States, within the software sector. A platform is provided for managing sales incentives, where incentive programs are designed for employees. Data from various sources is integrated into a single system, commission plans are constructed to encourage performance, and real-time insights are delivered. Employee information is imported, planning rules are established, and calculations are automated. Notable clients include Clari, Reddit, and Udemy.

CaptivateIQ's top competitors include Atrium, Xactly and Rallyware.

CaptivateIQ offers CaptivateIQ Incentives, CaptivateIQ Planning, and Sales Performance Management Suite.

CaptivateIQ has 10 investors. Key investors include Bessemer Venture Partners, Accel, Foundation Capital, Sequoia Capital, and Sapphire Ventures.

The valuation of CaptivateIQ is $1.3B as of Dec 2025.

The website of CaptivateIQ receives about 183 thousand visits a month.

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