
About Maëlys
Maëlys is a company based in New Castle (United States) founded in 2016 by Yariv Citron and Daniel De Castro. Maëlys offers products and services including B-TIGHT Lift & Firm Booty Mask, B-GLOSSY Smoothing Body Serum, B-FLAT Belly Firming Cream, RE-LURE Tight & Tone Body Serum, and RE-START Resurfacing Body Serum. Maëlys operates in a competitive market with competitors including TULA, Kopari, PROVEN, True Botanicals and Tatcha, among others.
- Headquarter New Castle, United States
- Founders Yariv Citron, Daniel De Castro
- SectorsHealthcare
- Website category Lifestyle · Beauty and Cosmetics
- Email••••••••
- Website maelyscosmetics.com
- Social LinkedIn X Facebook Instagram
- Legal Name Maelys Cosmetics Uk 2022 Ltd
- Investors
Products & Services of Maëlys
Maëlys offers a comprehensive portfolio of products and services, including B-TIGHT Lift & Firm Booty Mask, B-GLOSSY Smoothing Body Serum, B-FLAT Belly Firming Cream, RE-LURE Tight & Tone Body Serum, and RE-START Resurfacing Body Serum.
Mask for lifting and firming booty skin texture.
Serum to smooth and improve body skin appearance.
Cream for firming and reducing belly skin laxity.
Serum to tighten and tone targeted body areas.
Serum for resurfacing and renewing skin surface.
Funding Insights of Maëlys
- Total Rounds 1
- Investors Count 1
All 1 funding rounds of Maëlys with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2021 | – | Seed | – | Norwest Venture Partners | – |
1 investors in total: 1 institutional.
Investors in Maëlys
Maëlys has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Norwest Venture Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital and growth equity firm providing investments and resources to entrepreneurs in various sectors. | 1961 | nvp.com | Menlo Park, United States |
Investor details for Maëlys
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
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People of Maëlys
29 people are tracked at Maëlys (12 in leadership, 17 in team).
| Name | Role | Group |
|---|---|---|
Yariv Citron | Co-Founder & CMO | Leadership |
Daniel De Castro | Co-Founder & COO | Leadership |
Rom Ginzburg | CEO | Leadership |
Gilad Danon | Chief Financial Officer | Leadership |
Daria Gutkin | VP Of Operations | Leadership |
Yael Kalinsky | VP Of Finance | Leadership |
Lera Kafri, MSc | Director of Product Development | Leadership |
Maya Chomut | VP Sales & Strategy | Leadership |
Idan Manor | Sales Director | Leadership |
Tammy Segal | Senior HR Business Partner | Leadership |
Alexa Rossi | Director Of Brand Marketing And PR | Leadership |
Dor Brecher | VP of Creative | Leadership |
Morgan Carpenter | UGC Creator Manager | Team |
Pnina Oren | Senior User Acquisition Manager | Team |
Amy Asayag | CRM Manager | Team |
Christopher Gulmantovicz | Senior Manager, Supply Chain Operations | Team |
Shir Radiano Lavee | Product Team Lead | Team |
Jessie Reder | SVP Product Development & Regulatory | Team |
Elisheva Czegledi | Senior Customer Experience Manager | Team |
Carolina Zlotnik Krieger | Brand & Marketing Designer | Team |
9 more people are available in the full profile.
Complete people profiles for Maëlys
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Maëlys
2 dated milestones of Maëlys across 5 years, from founding to its latest funding, stage changes and deals.
- Founded Maëlys is founded.
- Funding First funding round.
Competitors of Maëlys
Maëlys operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as TULA, Kopari, PROVEN, True Botanicals and Tatcha, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| tula.com | 2014 | New York, United States | $12.66M | – | Private label skincare products for women are offered by TULA. | |
| koparibeauty.com | 2015 | San Diego, United States | $35.03M | 31 | Internet-first brand offering skincare and body care products | |
| provenskincare.com | 2005 | San Francisco, United States | $23.32M | – | Customized skin care products are provided via an online platform. | |
| truebotanicals.com | 2014 | San Francisco, United States | $21.59M | – | Natural luxury skincare products are offered by an internet-first brand. | |
| tatcha.com | 2009 | San Francisco, United States | $21.28M | 133 | Natural skincare products are offered through an internet-first brand. | |
| junoco.com | 2016 | Burlingame, United States | $6.3M | – | Organic skincare products are offered online by JUNO & Co. | |
| starface.world | 2019 | United States | $3M | 56 | Private label brand of pimple care stickers | |
| youthtothepeople.com | 2015 | Los Angeles, United States | $12M | 64 | Manufacturer of natural skin care products | |
| jeunesseglobal.com | 2009 | Lake Mary, United States | – | – | Operates a direct-to-consumer brand specializing in skin care products. | |
| zitsticka.com | 2017 | New York, United States | $5M | – | Subscription-based skincare products are offered online by ZitSticka. |
Detailed competitors of Maëlys
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Maëlys
The website of Maëlys (maelyscosmetics.com) receives about 1.7M visits a month and ranks #38,613 among all websites worldwide, #1,868 in Beauty and Cosmetics.
- Monthly visits1.7M
▲ 0.9% vs previous month
- Unique visitors837.4K
per month
- Global rank#38,613
among all websites
- Category rank#1,868
Lifestyle · Beauty and Cosmetics
- Bounce rate46%
- Pages per visit2.4
- Average visit1 min 40 sec
- DevicesDesktop 1% · Mobile 99%
Websites whose visitors overlap most with Maëlys. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
maelys.co.il | maelys.co.il | 100% | – | #3,750,896 | – |
| elizabetharden.com | 83% | 205.9K | #130,180 | View details | |
| siobeauty.com | 82% | 40.6K | #831,273 | View details | |
| epicuren.com | 82% | – | #747,738 | View details | |
| murad.com | 82% | 248.2K | #133,711 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Maëlys
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Maëlys
Complete news archive for Maëlys
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Maëlys
10 companies that operate in the same segment as Maëlys (Beauty & Skin Care Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cosmetics, skincare, haircare, and wellness products are retailed online. | 2012 | Mumbai, Maharashtra, India | USD 103.18 M | USD 1.07 B | 10,990 | |
Beauty and cosmetic products are retailed through an online platform. | 2011 | Mumbai, Maharashtra, India | USD 559.95 M | – | – | |
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | – | 431 | |
Online brand offering mens grooming products | 2015 | Gurugram, Haryana, India | USD 52.66 M | – | – | |
Hair coloring kits are provided via an internet-first brand. | 2013 | San Francisco, California, United States | USD 248.9 M | – | 247 | |
It offers a platform to schedule & manages appointments for beauty services | 2012 | San Francisco, California, United States | USD 168.82 M | – | – | |
Retailer of perfumes, cosmetics, skincare, and related gift set items | 2012 | Gurugram, Haryana, India | USD 58.54 M | – | – | |
Platform offering multi-category natural beauty care products | 2019 | Mumbai, Maharashtra, India | USD 46.98 M | USD 9.25 M | 94 | |
Online brand offering multi-category natural skin care and makeup products | 2016 | Gurugram, Haryana, India | USD 141.36 M | USD 182.2 M | 864 | |
Multi-category organic grooming products for men are offered online. | 2015 | Gurugram, Haryana, India | USD 10.98 M | USD 13.91 M | 264 |
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Frequently Asked Questions about Maëlys
Maëlys was founded in 2016 and raised its 1st funding round 5 years after it was founded.
Maëlys is headquartered in New Castle, United States. It is registered at New Castle, Pennsylvania, United States.
Rom Ginzburg is the current CEO of Maëlys.
Maëlys was established in 2016 and is based in New Castle, United States. Operations focus on the cosmetics sector, with multi-category body care items distributed primarily online. The product range encompasses belly creams, booty creams, breast masks, maternity beauty products, anti-aging formulations, neck creams, and similar offerings. Clinical testing and ethical production standards are reported for these items.
Maëlys's top competitors include PROVEN, Youth to the People and True Botanicals.
Maëlys offers B-TIGHT Lift & Firm Booty Mask, B-GLOSSY Smoothing Body Serum, B-FLAT Belly Firming Cream, RE-LURE Tight & Tone Body Serum, and RE-START Resurfacing Body Serum.
Maëlys has 1 investor. Key investors include Norwest Venture Partners.
Maëlys operates through Maelys Cosmetics Uk 2022 Ltd.
The website of Maëlys receives about 1.7 million visits a month and ranks #38,613 among all websites worldwide.
