About PROS Holdings
PROS Holdings is a company based in Houston (United States) founded in 1985 was acquired by Thoma Bravo in September 2025.. The company has 1,500 employees as of December 31, 2024. PROS Holdings has completed 5 acquisitions, including Cameleon Software, EveryMundo and SignalDemand. PROS Holdings offers products and services including Smart Configure Price Quote (CPQ), Smart Price Optimization & Management (POM), and Revenue Management. PROS Holdings operates in a competitive market with competitors including PandaDoc, Conga, Sigma Systems, Apttus and Nue, among others.
- Headquarter Houston, United States
- Employees 1500 as on 31 Dec, 2024
- Stage Public
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Sectors
Technology
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Pros Holdings, Inc.
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Annual Revenue
$330.37 M8.78as on Dec 31, 2024
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Net Profit
$-20.48 M63.67as on Dec 31, 2024
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EBITDA
$-10.22 M73.86as on Dec 31, 2024
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Latest Funding Round
$150 M (USD), Post-IPO
Sep 11, 2020
- Investors
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Employee Count
1500
as on Dec 31, 2024
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Investments & Acquisitions
Cameleon Software
& 4 more
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Acquired by
Thoma Bravo
(Sep 22, 2025)
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IPO & Listings of PROS Holdings
PROS Holdings is a publicly listed company on the NYSE with ticker symbol PRO in USA, operating in the Technology services sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
Products & Services of PROS Holdings
PROS Holdings offers a comprehensive portfolio of products and services, including Smart Configure Price Quote (CPQ), Smart Price Optimization & Management (POM), and Revenue Management. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Enables efficient product configuration and quoting for businesses.
Optimizes pricing strategies to maximize profits and revenue.
Manages airline revenue through dynamic pricing models.
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Software Development Team
96 people
Product Management Team
39 people
Leadership Team
24 people
Human Resources and Administration
17 people
Finance and Accounting
16 people
Senior Team
10 people
Sales and Marketing
9 people
Creative and Marketing Team
8 people
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Funding Insights of PROS Holdings
- Total Funding Total Funding
- Total Rounds 2
- Last Round Post-IPO — $150.0M
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First Round
First Round
(02 May 2019)
- Investors Count Investors Count
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep, 2020 | Amount | Post-IPO - PROS Holdings | Valuation |
investors |
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| May, 2019 | Amount | Post-IPO - PROS Holdings | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in PROS Holdings
PROS Holdings has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Thoma Bravo. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Software and technology-enabled services companies are targeted for investment.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by PROS Holdings
PROS Holdings has strategically engaged in corporate development activities, having acquired 5 companies. Notable acquisitions include Cameleon Software, EveryMundo and SignalDemand. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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An e-commerce platform for airlines is delivered via conversational bots.
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2013 | ||||
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Marketing solutions are offered for the airline industry.
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2010 | ||||
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Airlines are supported by Vayant's travel technology platform for flights.
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2007 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - PROS Holdings
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Pros Holdings Comparisons
Competitors of PROS Holdings
PROS Holdings operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as PandaDoc, Conga, Sigma Systems, Apttus and Nue, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Document workflows are automated and managed for sales teams.
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| domain | founded_year | HQ Location |
Contract lifecycle management is facilitated via a cloud-based platform.
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| domain | founded_year | HQ Location |
Product, order management, and network provisioning solutions are provided.
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| domain | founded_year | HQ Location |
Quote-to-cash solutions for businesses
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| domain | founded_year | HQ Location |
Price builder solutions are offered for revenue operations strategies.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Pros Holdings
Frequently Asked Questions about PROS Holdings
When was PROS Holdings founded?
PROS Holdings was founded in 1985 and raised its 1st funding round 34 years after it was founded.
Where is PROS Holdings located?
PROS Holdings is headquartered in Houston, United States. It is registered at Houston, Texas, United States.
How many employees does PROS Holdings have?
As of Dec 31, 2024, the latest employee count at PROS Holdings is 1,500.
What is the annual revenue of PROS Holdings?
Annual revenue of PROS Holdings is $330.37M as on Dec 31, 2024.
What does PROS Holdings do?
Founded in 1985 and headquartered in Houston, United States, PROS Holdings operates in the software sector with a focus on cloud-based platforms. AI integration is utilized to deliver services including price optimization, sales improvement, eCommerce enablement, configure-price-quote tools, revenue optimization, omnichannel pricing, and sales insights. These capabilities support customer relationship development and personalized buying experiences for businesses.
Who are the top competitors of PROS Holdings?
What products or services does PROS Holdings offer?
PROS Holdings offers Smart Configure Price Quote (CPQ), Smart Price Optimization & Management (POM), and Revenue Management.
Is PROS Holdings publicly traded?
Yes, PROS Holdings is publicly traded on NYSE under the ticker symbol PRO.
How many acquisitions has PROS Holdings made?
PROS Holdings has made 5 acquisitions, including Cameleon Software, EveryMundo, and SignalDemand.
Who are PROS Holdings's investors?
PROS Holdings has 1 investor. Key investors include Thoma Bravo.
What is PROS Holdings's ticker symbol?
The ticker symbol of PROS Holdings is PRO on NYSE.