About Showpad
Showpad is a company based in San Francisco (United States) founded in 2011 was acquired by Vector Capital in August 2025. Showpad has raised $160.07 million across 7 funding rounds from investors including SVB, Vector Capital and Dawn Capital. The company has 158 employees. Showpad has completed 5 acquisitions, including LIA, LearnCore and StoryDesk. Showpad offers products and services including Showpad eOS, Showpad AI, Showpad Content, Showpad Coach, and Showpad Video. Showpad operates in a competitive market with competitors including Seismic, Bigtincan, Mediafly, ClearSlide and Tiled, among others.
- Headquarter San Francisco, United States
- Employees 158
- SectorsTechnology
- Website category Business and Consumer Services · Business Services
- Website showpad.com
- Social LinkedIn X Facebook
- Acquired by Vector Capital (Aug 2025)
- Total Equity Funding$160.07M (USD)
in 7 rounds
- InvestorsSVB
& 5 more
- Employee Count158
- Investments & AcquisitionsLIA
& 4 more
- Acquired byVector Capital
(Aug 2025)
Products & Services of Showpad
Showpad offers a comprehensive portfolio of products and services, including Showpad eOS, Showpad AI, Showpad Content, Showpad Coach, and Showpad Video.
All-in-one AI solution for content and training to engage buyers.
Enhances seller productivity and builds buyer trust through recommendations.
Centralizes and customizes sales assets for efficient access.
Onboards and coaches sellers at scale for improved performance.
Personalizes and streamlines seller-buyer interactions.
Provides insights on content and training effectiveness.
Funding Insights of Showpad
Showpad has successfully raised a total of $160.07M across 7 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $160.07M
- Total Rounds 7
- First Round $2M
(Mar 2013)
- Investors Count 5
All 7 funding rounds of Showpad with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2019 | $70M | Series D | – | Dawn Capital, Insight Partners | |
| Jun 2019 | – | Debt – Conventional | – | – | |
| Jun 2018 | $4.57M | Series C | – | – | – |
| Jan 2018 | $25M | Series C | – | Insight Partners | – |
| May 2016 | $50M | Series C | – | Insight Partners | |
| Nov 2014 | $8.5M | Series B | – | Dawn Capital | |
| Mar 2013 | $2M | Series A | – | Hummingbird Ventures | – |
6 investors in total: 6 institutional.
Investors in Showpad
Showpad has secured backing from 6 investors, including venture fund and institutional investors. Prominent investors backing the company include SVB, Vector Capital and Dawn Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Dawn Capital is focused on investing in European software startups. | 2007 | dawncapital.com | London, United Kingdom | |
Investments in early-stage startups are focused on by Hummingbird Ventures. | – | hummingbird.vc | London, United Kingdom | |
Investment firm scaling software and technology companies from early to late stages. | – | insightpartners.com | - | |
Venture capital firm focused on investing in tech startups | – | korelyacapital.com | Paris, France | |
Investments in technology companies are facilitated through private equity. | 1997 | vectorcapital.com | San Francisco, United States | |
Banking services are provided to innovative companies, investors, and individuals. | 1983 | svb.com | Santa Clara, United States |
Investor details for Showpad
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Showpad
81 people are tracked at Showpad (33 in leadership, 1 in board & advisors, 47 in team); the tracked headcount is 158.
| Name | Role | Group |
|---|---|---|
Jeroen Minnaert | Vp, Software Architecture | Leadership |
Brennan Peyton | Strategic Partner Manager | Leadership |
Maisie Meade | Senior HR Business Partner | Leadership |
Rinesh Thakrar | Global Director, Implementation & Consulting Services | Leadership |
Catherine Cantwell | VP, Global Professional Services & Partnerships | Leadership |
Sunny Chatterjee | Director Total Rewards | Leadership |
Greg Martinez | Global Vice President Of Revenue Operations | Leadership |
Raphael Allegre | Director Of Product Management | Leadership |
Jen Glawe | Senior Human Resources Business Partner | Leadership |
Michael de Schuyter | Head Of Talent Acquisition | Leadership |
Ed Major | Director, Partnerships | Leadership |
Paul Nelson | Director Of Financial Planning And Analysis | Leadership |
Apratim Purakayastha | Chief Executive Officer | Leadership |
Kevin Collins | Chief Operating Officer | Leadership |
Bernd Leger | Chief Marketing Officer | Leadership |
Paul Anderson | VP of Global Solution Engineering | Leadership |
Laura Peña Prias | Director Product Strategy | Leadership |
Matt Miller | Chief Financial Officer | Leadership |
Tasia Davies | Interim Head Of Revenue Marketing | Leadership |
David Brown | VP, Finance | Leadership |
61 more people are available in the full profile.
Complete people profiles for Showpad
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Showpad
Showpad has strategically engaged in corporate development activities, having acquired 5 companies. Notable acquisitions include LIA, LearnCore and StoryDesk.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Cloud-based platform for recording and analyzing sales meetings is offered. | voicefox.com | London, United Kingdom | 2016 | Nov 2018 | •••• | |
Learning Management System for Sales enablement | learncore.com | Chicago, United States | 2010 | Jun 2018 | $50M | |
Enterprise iOS apps are provided for sales team productivity. | taptera.com | San Francisco, United States | 2011 | Oct 2016 | •••• | |
Secure sales content is distributed via B2B mobile platform. | liaapp.com | San Diego, United States | 2012 | Mar 2016 | •••• | |
Interactive presentations are created and managed for enterprise sales teams. | storydesk.com | New York, United States | 2010 | Dec 2014 | •••• |
Complete acquisition details for Showpad
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Showpad
9 dated milestones of Showpad across 14 years, from founding to its latest funding, stage changes and deals.
- Founded Showpad is founded.
- Funding First funding round of $2.0M.
- Acquisition Acquires StoryDesk.
- Acquisition Acquires LIA.
- Acquisition Acquires Taptera.
- Acquisition Acquires LearnCore.
- Acquisition Acquires Voicefox.
- Funding Latest funding round, Debt – Conventional,.
- Exit Acquired by Vector Capital.
Competitors of Showpad
Showpad operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Seismic, Bigtincan, Mediafly, ClearSlide and Tiled, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| seismic.com | 2010 | San Diego, United States | $426.5M | 989 | Cloud and AI-based sales enablement platforms are provided for teams. | |
| bigtincan.com | 2008 | Boston, United States | $5M | – | Mobile based content enablement system for sales teams | |
| mediafly.com | 2006 | Chicago, United States | $131.29M | 112 | SaaS content management solutions are delivered for sales teams. | |
| clearslide.com | 2009 | San Francisco, United States | $89M | 79 | Cloud-based platform for sales enablement and communication analytics. | |
| tiled.co | 2016 | San Diego, United States | $23.06M | 35 | Interactive content experiences are provided by Tiled for businesses. | |
| savogroup.com | 1999 | Chicago, United States | $83.1M | 121 | Platform offering Sales enablement software | |
| alinean.com | 2001 | Winter Park, United States | – | 112 | B2B value marketing and sales enablement tools are provided. | |
| draup.com | 2017 | Bengaluru, India | $20M | 221 | AI-powered intelligence for labor markets and sales is delivered. | |
| demoleap.com | 2019 | Wilmington, United States | $4.4M | – | Delivers cloud-based virtual sales assistant solutions. |
Detailed competitors of Showpad
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Showpad
The website of Showpad (showpad.com) receives about 292.3K visits a month and ranks #186,998 among all websites worldwide, #5,104 in Business Services.
- Monthly visits292.3K
▲ 23.3% vs previous month
- Unique visitors107.7K
per month
- Global rank#186,998
among all websites
- Category rank#5,104
Business and Consumer Services · Business Services
- Bounce rate52%
- Pages per visit2.4
- Average visit1 min 30 sec
- DevicesDesktop 57% · Mobile 43%
Websites whose visitors overlap most with Showpad. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
appdataroom.com | appdataroom.com | 100% | – | #3,087,256 | – |
ecomrevolution.fr | ecomrevolution.fr | 98% | – | #2,497,169 | – |
| gong.io | 98% | 2.1M | #26,699 | View details | |
| spotio.com | 96% | 59K | #646,124 | View details | |
| openpr.com | 96% | – | #155,503 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 18 similar websites and full traffic analytics for Showpad
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 18 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Showpad
Complete news archive for Showpad
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Showpad
10 companies that operate in the same segment as Showpad (Sales Force Automation), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Contact databases and sales intelligence are supplied to businesses. | 2000 | Vancouver, Washington, United States | USD 32 M | USD 1.25 B | 3,510 | |
Sales prospecting and engagement tools are offered to enterprises. | 2011 | Atlanta, Georgia, United States | USD 246.48 M | – | – | |
Cloud-based CRM and collaboration solutions are provided for enterprises. | 1999 | San Francisco, California, United States | USD 52 M | USD 37.9 B | 76,450 | |
Cloud and AI-based electronic signatures and contract management are provided. | 2003 | San Francisco, California, United States | USD 520 M | USD 3.22 B | 6,840 | |
Cloud-based business process management suite solutions are delivered. | 2010 | San Mateo, California, United States | USD 872.56 M | USD 838.81 M | 4,400 | |
Lead management platform with analytics and engagement tools is provided. | 2015 | San Francisco, California, United States | USD 250.42 M | – | – | |
Cloud and AI-based sales enablement platforms are provided for teams. | 2010 | San Diego, California, United States | USD 426.5 M | – | – | |
Business card management software for enterprises | 2007 | Tokyo, Tokyo, Japan | USD 118.47 M | USD 337.55 M | 2,230 | |
Meetings are scheduled via a cloud-based collaboration platform. | 2013 | Atlanta, Georgia, United States | USD 351.51 M | – | – |
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Frequently Asked Questions about Showpad
Showpad was founded in 2011 and raised its 1st funding round 2 years after it was founded.
Showpad is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Showpad is a funded company, having raised a total of $160.07M across 7 funding rounds to date. The company's 1st funding round was a Series A of $2M, raised on Mar 2013.
Showpad has 158 employees.
Showpad is a mobile sales enablement platform that delivers contextual content to sales teams on any device. The system allows administrators to send push notifications, offering a way to communicate with sales staff via in-app broadcasts. It allows users to manage content and create interactive presentations. Key customers include BASF, Unilever, Heineken, Xerox, Intel, Schneider, Wyndham, Audi. Integration with Salesforce, Box, Dropbox, and Google Drive.
Showpad offers Showpad eOS, Showpad AI, Showpad Content, Showpad Coach, and 2 more products and services.
Showpad has 6 investors. Key investors include SVB, Vector Capital, Dawn Capital, Hummingbird Ventures, and Insight Partners.
Yes. Showpad was acquired by Vector Capital in August 2025.
The website of Showpad receives about 292 thousand visits a month and ranks #186,998 among all websites worldwide.