Sightly

New York, United States Founded: 2006 • Age: 20 yrs
Multichannel video ad campaign management solutions are provided.

About Sightly

Sightly is a company based in New York (United States) founded in 2006. Sightly has raised $15.72 million across 4 funding rounds from investors including Tomorrow Ventures, 500 Global and Mack Capital. Sightly offers products and services including Brand Mentality Platform and Anticipation Software. Sightly operates in a competitive market with competitors including Vimeo, Criteo, NextRoll, Vidyard and RhythmOne, among others.

Key Metrics
  • Total Equity Funding
    $15.72M (USD)

    in 4 rounds

  • Latest Funding Round
    $4.67M (USD), Series A

    Oct 2021

  • Investors

Products & Services of Sightly

Sightly offers a comprehensive portfolio of products and services, including Brand Mentality Platform and Anticipation Software.

Brand Mentality Platform
Marketing Software

Platform for real-time brand-aligned marketing decisions

Anticipation Software
Data Analysis Tool

Tool that selects signals for actionable real-time responses

Funding Insights of Sightly

Sightly has successfully raised a total of $15.72M across 4 strategic funding rounds. The most recent funding activity was a Series A round of $4.67 million completed in October 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $15.72M
  • Total Rounds 4
  • Last Round Series A β€” $4.67M
  • First Round $5.6M

    (Dec 2012)

  • Investors Count 6

All 4 funding rounds of Sightly with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Oct 2021$4.67MSeries A––
–
Dec 2015$1.15MSeed––
–
Oct 2014$4.29MSeed–Mack Capital
Dec 2012$5.6MSeed–Bright Capital
Valuation history

6 investors in total: 6 institutional.

Investors in Sightly

Sightly has secured backing from 6 investors, including venture fund investors. Prominent investors backing the company include Tomorrow Ventures, 500 Global and Mack Capital.

All
Venture Fund
InvestorDescriptionFounded YearDomainLocation
US seed and early-stage companies are funded by Tomorrow Ventures.
–tomorrowvc.comPalo Alto, United States
Venture capital and acceleration are provided to tech startups.
–500.coHo Chi Minh City, Vietnam
SaaS angel investments are made by Ralph Mack's family office.
–mackcapital.comNew York, United States
Bright Capital is engaged in venture capital and growth equity investments.
2010bright-capital.comMoscow, Russia
Early-stage investments are focused on by Floodgate in US startups.
–floodgate.comMenlo Park, United States
Seed & early stage tech-focused venture capital firm investing in the US and Canada
–bullpencap.comSan Francisco, United States
Premium access

Investor details for Sightly

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of Sightly

43 people are tracked at Sightly (21 in leadership, 22 in team).

NameRoleGroup
Robert Helstrom
PresidentLeadership
Michele Ching
VP SalesLeadership
Mariette Lewicki
Director, Project ManagementLeadership
Adam Katz
CEOLeadership
Daniel Pineda
Midwest Regional DirectorLeadership
Carter W.
Director Of SalesLeadership
Marissa Price (Rubinfeld)
Chief Client OfficerLeadership
Neil Caracciolo
VP SalesLeadership
Elizabeth Shevins
VP Of SalesLeadership
Kristen Kelly
Vp, Account ManagementLeadership
Danielle Calciano
Senior Director Of Sales - NortheastLeadership
Julius Giron
Vice President, Product: Analytics & Performance IntelligenceLeadership
Alena Desalvo
Vice PresidentLeadership
Olivia D'Amato
Chief Of StaffLeadership
Jordan Horne
VP Of StrategyLeadership
Wendy Hidenrick
Senior Sales Director | WestLeadership
Kevin Downs
Director Of StrategyLeadership
Dave Greenberg
Senior DirectorLeadership
Lior Kaufman
Director Of DataLeadership
Scott Nathanson
Sr. Director Of SalesLeadership

23 more people are available in the full profile.

Premium access

Complete people profiles for Sightly

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Timeline of Sightly

3 dated milestones of Sightly across 15 years, from founding to its latest funding, stage changes and deals.

  1. Founded Sightly is founded.
  2. Funding First funding round of $5.6M.
  3. Funding Latest funding round, Series A, of $4.7M.

Competitors of Sightly

Sightly operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Vimeo, Criteo, NextRoll, Vidyard and RhythmOne, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
vimeo.com2004New York, United States$450M231
Video hosting, creation, management, and streaming services are provided.
criteo.com2005Paris, France$59.97M260
AI-driven ad campaigns are managed for personalization and optimization.
nextroll.com2006San Francisco, United States$93.95M526
Provider of data-driven marketing technology for B2B and D2C businesses
vidyard.com2011Kitchener, Canada$75.77M–
A video marketing and analytics platform is provided for businesses.
rhythmone.com2004San Francisco, United States$41.93M517
Audiences are connected to brands via cross-screen video advertising.
unified.com2011New York, United States$55.6M115
Social media advertising services are delivered across digital platforms.
jellysmack.com2016New York, United States$16M3
Video content creation platform for businesses
teads.com2011New York, United States$20.75M1,200
Self-service ad platforms for campaign management are provided.
tezign.com2014Shanghai, China$56.1M200
Digital infrastructure for brand content creation and management is provided.
typeface.ai2022San Francisco, United States$205.61M–
AI-based content creation platform is offered for businesses.
Premium access

Detailed competitors of Sightly

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of Sightly

The website of Sightly (sightly.com) receives about 4.4K visits a month.

  • Monthly visits
    4.4K

    ▼ 20.1% vs previous month

Similar websites

Websites whose visitors overlap most with Sightly. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
intrigueme.ca
intrigueme.ca
100%
–#13,815,649–
blog.biakelsey.com
blog.biakelsey.com
90%
–––
vodw.com
vodw.com
89%
–––
clickz.com
53%
142.5K–View details
adotas.com
adotas.com
36%
–#8,704,596–

Latest news on Sightly

Premium access

Complete news archive for Sightly

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Similar companies to Sightly

10 companies that operate in the same segment as Sightly (MarketingTech), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Provider of AI-powered customer relationship management software
2005Cambridge, Massachusetts, United StatesUSD 100.7 MUSD 3.13 B8,250
Zeta Global is recognized as an AI-powered marketing cloud.
2007New York, New York, United StatesUSD 360.17 MUSD 1.3 B2,190
Multi-channel online marketing tools are provided for small businesses.
1998Waltham, Massachusetts, United StatesUSD 37 M––
Cloud-based omnichannel communication and customer engagement platform is utilized.
2008San Francisco, California, United StatesUSD 239.77 MUSD 5.07 B5,540
Mobile marketing platform for attribution and user acquisition
2012San Francisco, California, United StatesUSD 1.72 BUSD 4.71 B1,560
AI-powered platform manages marketing creatives and customer journeys.
1982San Jose, California, United States–USD 23.77 B30,710
SaaS email marketing solutions are offered to e-commerce businesses.
2012Boston, Massachusetts, United StatesUSD 778.5 MUSD 1.23 B2,180
Contact databases and sales intelligence are supplied to businesses.
2000Vancouver, Washington, United StatesUSD 32 MUSD 1.25 B3,510
Automated usability testing and feedback for mobile experiences is provided.
2007San Francisco, California, United StatesUSD 148.5 MUSD 21.68 M557
Video hosting, creation, management, and streaming services are provided.
2004New York, New York, United StatesUSD 450 MUSD 417.01 M1,100
Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track β€” from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • βœ“
    Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • βœ“
    Full access to every database India & global coverage, advanced filters and rich profile details
  • βœ“
    Always-on access from your team account Single premium plan for everything you see on the portal

Frequently Asked Questions about Sightly

Sightly was founded in 2006 and raised its 1st funding round 6 years after it was founded.

Sightly is headquartered in New York, United States. It is registered at New York, New York, United States.

Sightly is a funded company, having raised a total of $15.72M across 4 funding rounds to date. The company's 1st funding round was a Seed of $5.6M, raised on Dec 2012.

Founded in 2006 and based in New York, United States, video advertising technology is developed for brand networks, local businesses, and marketing partners. Ads are personalized and delivered to targeted audiences across platforms such as YouTube, Google, programmatic video, mobile, and social networks. Geographic focus is applied to areas where customers are located, with operations supported by automated bidding, budget allocation, and audience refinement features for campaign optimization.

Sightly's top competitors include Criteo, Vimeo and Vidyard.

Sightly offers Brand Mentality Platform and Anticipation Software.

Sightly has 6 investors. Key investors include Tomorrow Ventures, 500 Global, Mack Capital, Bright Capital, and Floodgate.

Sightly operates through Pixelfish, Inc.

Explore millions of companies β€” effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals β€” all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available