About AdBasis
AdBasis is a company based in Chicago (United States) founded in 2014 was acquired by Airbnb in November 2017.. AdBasis offers products and services including Ad Builder and Testing Platform. AdBasis operates in a competitive market with competitors including User Testing, AB Tasty, Suzy, dscout and Clicktale, among others.
- Headquarter Chicago, United States
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Sectors
TechnologyMedia & Entertainment
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Phone
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Website
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Social
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Products & Services of AdBasis
AdBasis offers a comprehensive portfolio of products and services, including Ad Builder and Testing Platform. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Tool for designing and testing ad creatives with Photoshop integration
Platform for A/B and multivariate testing of ad content and funnels
Funding Insights of AdBasis
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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Investors in AdBasis
AdBasis has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Airbnb. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Vacation rentals are booked via an online peer-to-peer platform.
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Investments & Acquisitions by AdBasis
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - AdBasis
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Adbasis Comparisons
Competitors of AdBasis
AdBasis operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as User Testing, AB Tasty, Suzy, dscout and Clicktale, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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Automated usability testing and feedback for mobile experiences is provided.
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Website content is optimized via A/B testing and multivariate analysis.
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Customer targeting and feedback management platform is utilized for insights.
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User feedback is gathered via cloud-based web and mobile platforms.
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AI-based customer experience analytics and visualization are offered.
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Mobile A/B testing, personalization & analytics platform
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Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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App based platform offering on demand delivery and ride-hailing services
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Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about AdBasis
When was AdBasis founded?
AdBasis was founded in 2014.
Where is AdBasis located?
AdBasis is headquartered in Chicago, United States. It is registered at Chicago, Illinois, United States.
What does AdBasis do?
The AdBasis ad builder lets marketers, design and test ad creative at scale. It features AB Multivariate Testing For Search, Display, Mobile Ads. Creates audience profiles for engaging and re targeting. Its solution for Search, creates, tags and tracks the search funnel metadata and test by keyword groups, demographics, product line or promotion. Display advertising tool provides support for Photoshop creatives and users can design content based on desired demographics, interest groups, buying scenarios, campaigns, ad groups. Also provides mobile app download Ads solution for Googleplay and iTunes store.
Who are the top competitors of AdBasis?
AdBasis's top competitors include User Testing, dscout and Wingify.
What products or services does AdBasis offer?
AdBasis offers Ad Builder and Testing Platform.
Who are AdBasis's investors?
AdBasis has 1 investor. Key investors include Airbnb.
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