About AdBasis
AdBasis is a Technology company based in Chicago (United States) founded in 2014, and was acquired by Airbnb in November 2017. It operates as an AB testing is enabled for search, display, and retargeting ads. It operates in the Technology and Media & Entertainment sectors. AdBasis offers products and services including Ad Builder and Testing Platform. Its focus areas include Enterprise Applications, MarketingTech, Marketing Optimization and Conversion Rate Optimization. Its competitors include User Testing, AB Tasty, Suzy, dscout and Clicktale and 4 more; 8 of its 9 listed competitors have raised funding.
Company details
The AdBasis ad builder lets marketers, design and test ad creative at scale. It features AB Multivariate Testing For Search, Display, Mobile Ads. Creates audience profiles for engaging and re targeting. Its solution for Search, creates, tags and tracks the search funnel metadata and test by keyword groups, demographics, product line or promotion. Display advertising tool provides support for Photoshop creatives and users can design content based on desired demographics, interest groups, buying scenarios, campaigns, ad groups. Also provides mobile app download Ads solution for Googleplay and iTunes store.
- Headquarters Chicago, United States
- Stage Acquired
- SectorsTechnologyMedia & Entertainment
- Website adbasis.com
- Social LinkedIn X
- Acquired by Airbnb (Nov 2017)
Products & Services of AdBasis
AdBasis offers a comprehensive portfolio of products and services, including Ad Builder and Testing Platform.
Tool for designing and testing ad creatives with Photoshop integration
Platform for A/B and multivariate testing of ad content and funnels
Investors in AdBasis
AdBasis has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Airbnb.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Vacation rentals are booked via an online peer-to-peer platform. | 2008 | airbnb.com | San Francisco, United States |
Investor details for AdBasis
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of AdBasis
2 dated milestones of AdBasis across 3 years, from founding to its latest funding, stage changes and deals.
- Founded AdBasis is founded.
- Exit Acquired by Airbnb.
Competitors of AdBasis
AdBasis has 9 listed competitors in our database, 8 of them funded. They include User Testing, AB Tasty, Suzy, dscout and Clicktale, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| usertesting.com | 2007 | San Francisco, United States | $148.5M | 557 | Automated usability testing and feedback for mobile experiences is provided. | |
| abtasty.com | 2009 | New York, United States | $63.87M | – | Website content is optimized via A/B testing and multivariate analysis. | |
| suzy.com | 2009 | New York, United States | $107.65M | 97 | Customer targeting and feedback management platform is utilized for insights. | |
| dscout.com | 2011 | Chicago, United States | $81.05M | 127 | User feedback is gathered via cloud-based web and mobile platforms. | |
| clicktale.com | 2006 | New York, United States | $52.6M | – | AI-based customer experience analytics and visualization are offered. | |
| leanplum.com | 2012 | San Francisco, United States | $172.35M | 45 | Mobile A/B testing, personalization & analytics platform | |
| wingify.com | 2009 | Delhi, India | – | 424 | Provider of software products for digital experience management | |
| marketdial.com | 2016 | South Jordan, United States | $9.84M | 58 | A/B testing optimization platform for offline retailers is managed. | |
| mixpanel.com | 2009 | San Francisco, United States | $277.12M | – | Provides product analytics software for product teams |
Detailed competitors of AdBasis
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of AdBasis
Websites that share an audience with AdBasis (adbasis.com).
Websites whose visitors overlap most with AdBasis. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| sandiegohomefinder.com | 100% | 8.6K | #2,617,849 | View details |
Top companies in Collaboration & Community Tools
10 companies that operate in the same segment as AdBasis (Collaboration & Community Tools), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cloud-based omnichannel communication and customer engagement platform is utilized. | 2008 | San Francisco, California, United States | USD 239.77 M | USD 5.07 B | 5,540 | |
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | – | USD 23.77 B | 30,710 | |
AI powered customer experience management software | 2001 | Pleasanton, California, United States | USD 344.39 M | USD 477.22 M | 5,437 | |
Product experience is managed through cloud-based analytics and feedback tools. | 2013 | Raleigh, North Carolina, United States | USD 468.19 M | – | 969 | |
Automated usability testing and feedback for mobile experiences is provided. | 2007 | San Francisco, California, United States | USD 148.5 M | USD 21.68 M | 557 | |
A cloud-based platform is utilized for creating customizable surveys. | 1999 | Palo Alto, California, United States | USD 694 M | – | – | |
AI-powered loyalty management software is offered for enterprises. | 2008 | Bengaluru, Karnataka, India | USD 239.1 M | USD 78.34 M | 571 | |
Cloud-based business process management suite solutions are delivered. | 2010 | San Mateo, California, United States | USD 400.05 M | USD 838.81 M | 4,500 | |
Real-time communication and conversational AI solutions are provided by Agora. | 2014 | Guangzhou, Guangdong, China | USD 55 M | USD 141.43 M | 608 | |
SaaS platform enables digital adoption and customer self-service. | 2013 | San Jose, California, United States | USD 265.51 M | USD 52.03 M | 836 |
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Frequently Asked Questions about AdBasis
AdBasis was founded in 2014.
AdBasis is headquartered in Chicago, United States. It is registered at Chicago, Illinois, United States.
The AdBasis ad builder lets marketers, design and test ad creative at scale. It features AB Multivariate Testing For Search, Display, Mobile Ads. Creates audience profiles for engaging and re targeting. Its solution for Search, creates, tags and tracks the search funnel metadata and test by keyword groups, demographics, product line or promotion. Display advertising tool provides support for Photoshop creatives and users can design content based on desired demographics, interest groups, buying scenarios, campaigns, ad groups. Also provides mobile app download Ads solution for Googleplay and iTunes store.
AdBasis's top competitors include User Testing, dscout and Wingify.
AdBasis offers Ad Builder and Testing Platform.
AdBasis has 1 investor. Key investors include Airbnb.
Yes. AdBasis was acquired by Airbnb in November 2017.