About Flo VR
Flo VR is a Media & Entertainment company based in Toronto (Canada) founded in 2016, and was acquired by Victory Square Technologies in April 2018. It operates as a virtual reality ad network developed for brands and advertisers. It operates in the Media & Entertainment and Technology sectors. The company was acqui-hired. Its focus areas include High Tech, Virtual Reality, Applications and Marketing and Advertising. Its competitors include Taboola, EX.CO, Verve, Supersonic and OpenWeb and 4 more; 7 of its 9 listed competitors have raised funding.
Company details
Developer of virtual reality-focused ad network for brands and advertisers. It lets brands and advertisers interact with consumers immersed in the VR world byways of the monetization of games and applications. Advertisers can partner with developers to design 360-degree advertisements for a particular audience that the brand wishes to target. The platform features heat mapping and head tracking analytics, which helps determine where best to place content. It also informs developers and advertisers, where users are spending most of their time looking. The platform is compatible with multiple 3D authoring engines such as Unity and Unreal. It supported VR systems such as HTC Vive, Samsung Gear, Oculus, and Daydream.
- Headquarters Toronto, Canada
- Stage Acquired
- SectorsMedia & EntertainmentTechnology
- Email••••••••
- Website flovr.ca
- Social X Facebook
- Acquired by Victory Square Technologies (Apr 2018)
- Investors
- Acquired byVictory Square Technologies
(Apr 2018)
Investors in Flo VR
Flo VR has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Victory Square Technologies.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investment and incubation services are provided to Canadian tech startups. | 2015 | victorysquare.com | Vancouver, Canada |
Investor details for Flo VR
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- Complete investor list
- Round participation
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Timeline of Flo VR
2 dated milestones of Flo VR across 2 years, from founding to its latest funding, stage changes and deals.
- Founded Flo VR is founded.
- Exit Acquired by Victory Square Technologies.
Competitors of Flo VR
Flo VR has 9 listed competitors in our database, 7 of them funded. They include Taboola, EX.CO, Verve, Supersonic and OpenWeb, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| taboola.com | 2007 | New York, United States | $160M | 281 | Ad network platform is utilized for content recommendations and monetization. | |
| ex.co | 2012 | New York, United States | $69.2M | – | Content management platform | |
| verve.com | 2005 | New York, United States | $263.1M | 91 | Privacy-first omni-channel advertising platform is provided for customer targeting. | |
| supersonic.com | 2009 | Tel Aviv, Israel | $23.2M | – | Game publishing solutions are provided by Supersonic for developers. | |
| openweb.com | 2012 | New York, United States | $393M | – | Cross-device ad network is provided for conversation-based advertising. | |
| wunderkind.co | 2010 | New York, United States | $163.8M | 1,043 | Adnetwork and performance marketing platform | |
| fluentco.com | 2010 | New York, United States | – | 70 | AI-powered commerce media solutions are provided by Fluent for growth. | |
| thearenagroup.net | 2011 | New York, United States | – | 354 | Ad network software platform connects advertisers with publishers. | |
| inform.com | 2002 | Atlanta, United States | $29.33M | 124 | Personalized content delivery and ad impressions are automated. |
Detailed competitors of Flo VR
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Top companies in Advertising & Marketing Tech
10 companies that operate in the same segment as Flo VR (Advertising & Marketing Tech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | – | USD 23.77 B | 30,710 | |
Platform offering mobile ad network software | 2007 | Bengaluru, Karnataka, India | USD 265.6 M | USD 268.38 M | 733 | |
AI-driven ad campaigns are managed for personalization and optimization. | 2005 | Paris, France | USD 59.97 M | USD 1.94 B | 3,510 | |
Ad verification solutions are delivered for digital media campaigns. | 2008 | New York, New York, United States | USD 396.5 M | USD 748.29 M | 1,200 | |
Consumer intelligence-driven mobile marketing platform is provided for user acquisition. | 2005 | Singapore, Singapore | USD 10 M | USD 288.73 M | 618 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 | |
SSP software is offered to publishers for ad inventory sales. | 2006 | Redwood City, California, United States | USD 31 M | USD 282.93 M | 1,050 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | USD 73.11 M | 493 | |
Cloud based mobile marketing analytics and attribution platform | 2011 | San Francisco, California, United States | USD 1.3 B | – | 1,580 | |
Mobile advertising & monetization | 2007 | San Francisco, California, United States | USD 60.05 M | – | – |
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Frequently Asked Questions about Flo VR
Flo VR was founded in 2016.
Flo VR is headquartered in Toronto, Canada. It is registered at Toronto, Ontario, Canada.
Developer of virtual reality-focused ad network for brands and advertisers. It lets brands and advertisers interact with consumers immersed in the VR world byways of the monetization of games and applications. Advertisers can partner with developers to design 360-degree advertisements for a particular audience that the brand wishes to target. The platform features heat mapping and head tracking analytics, which helps determine where best to place content. It also informs developers and advertisers, where users are spending most of their time looking. The platform is compatible with multiple 3D authoring engines such as Unity and Unreal. It supported VR systems such as HTC Vive, Samsung Gear, Oculus, and Daydream.
Flo VR's top competitors include Taboola, Supersonic and EX.CO.
Flo VR has 1 investor. Key investors include Victory Square Technologies.
Yes. Flo VR was acquired by Victory Square Technologies in April 2018.