fooji

Lexington, United States Founded: 2011 • Age: 15 yrs
Real-time fan engagement is enabled for brands via social platforms.

About fooji

fooji is a company based in Lexington (United States) founded in 2011.. fooji has raised $3.64 million across 3 funding rounds from investors including Dundee Venture Capital and KGC Capital. The company has 27 employees as of December 31, 2024. fooji offers products and services including Fanfare, Crowdsail, and Storefront. fooji operates in a competitive market with competitors including Spredfast, Brand Networks, Salesforce Buddy Media, Wayin and SocialFlow, among others.

  • Headquarter Lexington, United States
  • Employees 27 as on 31 Dec, 2024
  • Sectors
    Technology
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Fooji, Inc.
Operational Areas
Technology → Marketing, Adtech & Commerce Technology
Key Metrics
  • Annual Revenue
    $0
    0
    as on Apr 20, 2017
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $3.64 M (USD)

    in 3 rounds

  • Latest Funding Round
    $2.78 M (USD), Series A

    Apr 20, 2017

  • Investors
  • Employee Count
    27

    as on Dec 31, 2024

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Products & Services of fooji

fooji offers a comprehensive portfolio of products and services, including Fanfare, Crowdsail, and Storefront. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Software for running giveaways and contests

Platform for managing gifting and delivery logistics

Tool for creating eCommerce experiences with integrations

People of fooji
Headcount 50-200
Employee Profiles 14
Employee Profiles
People
Gregg Morton
Founder & CEO
People
Amy Arnold
Director Of Project Management
People
Alyssa Ethington
Brand Strategist
People
Philip Wilson
Senior Project Manager

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Funding Insights of fooji

fooji has successfully raised a total of $3.64M across 3 strategic funding rounds. The most recent funding activity was a Series A round of $2.78 million completed in April 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 3
  • Last Round Series A — $2.8M
  • First Round

    (01 Sep 2015)

  • Investors Count 2
Date Amount Transaction Name Valuation Lead Investors Investors
Apr, 2017 Amount Series A - fooji Valuation

investors

Jun, 2016 Amount Seed - fooji Valuation

investors

Sep, 2015 Amount Seed - fooji Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in fooji

fooji has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Dundee Venture Capital and KGC Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
Seed funding is offered by Dundee Venture Capital.
Founded Year Domain Location
Venture capital fund investing in multiple sectors
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by fooji

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - fooji

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Fooji Comparisons

Employees
+
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Competitors of fooji

fooji operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Spredfast, Brand Networks, Salesforce Buddy Media, Wayin and SocialFlow, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Social media programs are managed, monitored, and measured at scale.
domain founded_year HQ Location
Brand Networks is recognized for employee influencer marketing technology.
domain founded_year HQ Location
Social media marketing solutions
domain founded_year HQ Location
Social Media Monitoring and Engagement platform
domain founded_year HQ Location
Social media content value is quantified and optimized for enterprises.
domain founded_year HQ Location
Social Campaign Management Tool
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Fooji

Frequently Asked Questions about fooji

When was fooji founded?

fooji was founded in 2011 and raised its 1st funding round 4 years after it was founded.

Where is fooji located?

fooji is headquartered in Lexington, United States. It is registered at Lexington, Kentucky, United States.

Is fooji a funded company?

fooji is a funded company, having raised a total of $3.64M across 3 funding rounds to date. The company's 1st funding round was a Seed of $60K, raised on Sep 01, 2015.

How many employees does fooji have?

As of Dec 31, 2024, the latest employee count at fooji is 27.

What does fooji do?

Fooji is a real-time fan engagement platform. Provides a platform that allows brands to enhance fan brand loyalty via social engagement and user-generated content. It also provides creative services to help brands come up with campaign ideas, customer activation, and reporting. Enables brands to run campaigns on Twitter and other social media platforms for on-demand services like sending food, beverages and product samples. These on-demand services are linked with emojis which helps in tracking the campaign activity. It has a real-time fan engagement dashboard, which tracks the results of campaigns in real time. The company pivoted its business model by serving exclusively to B2B segments from Jan 2016. Backed by investors like Refinery Ventures, Dundee Venture Capital, KGC Capital. Featured in TIME, Mashable, The Wall Street Journal and others, Important customers include Fox, Verizon, Warner Bros, Budweiser and AB InBev.

Who are the top competitors of fooji?

fooji's top competitors include Addressable, Brand Networks and Salesforce Buddy Media.

What products or services does fooji offer?

fooji offers Fanfare, Crowdsail, and Storefront.

Who are fooji's investors?

fooji has 2 investors. Key investors include Dundee Venture Capital, and KGC Capital.

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