About PetXL
PetXL is a Consumer company based in Frogner (Norway) founded in 2016. It operates as a multi-category pet supplies are offered via an online platform. The company has 15 employees. Its chief executive is Kaia Rugseth. Its website petxl.no draws about 115 thousand monthly visits. PetXL offers products and services including Dog Food, Cat Toys, Pet Vest, Fish Food, and Bird Perch. Its focus areas include Retail, Pet Tech, Pet Supplies Ecommerce and Horizontal. Its competitors include Dyrekassen and Hundepoter; 1 of its 2 listed competitors has raised funding.
Company details
PetXL was founded in 2016 in Frogner, Norway, as an e-commerce platform in the pet supplies sector. A range of products is provided online, including clothing and accessories, grooming items, food and treats, toys, travel gear, health products, and other essentials for pets. Operations are based in Norway, with the domain petxl.no serving as the primary access point for customers.
- Annual Revenue$21.64 M (USD)18as on Dec 31, 2021
- Net Profit-$2.49 M (USD)-359as on Dec 31, 2021
- EBITDA-$2.92 M (USD)-227as on Dec 31, 2021
- Employee Count15
Products & Services of PetXL
PetXL offers a comprehensive portfolio of products and services, including Dog Food, Cat Toys, Pet Vest, Fish Food, and Bird Perch.
Nutritious food options for dogs to support health and growth.
Interactive toys designed for cat entertainment and exercise.
Safety vests for pets like dogs during outdoor activities.
Specialized food for fish to maintain aquarium health.
Perches for birds to promote natural perching behavior.
People of PetXL
2 people are tracked at PetXL (2 in leadership); the tracked headcount is 15.
| Name | Role | Group |
|---|---|---|
Kaia Rugseth | CEO | Leadership |
Jon Grøteig Andersen | Creative Director | Leadership |
Complete people profiles for PetXL
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Competitors of PetXL
PetXL has 2 listed competitors in our database, 1 of them funded. They include Dyrekassen and Hundepoter, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| dyrekassen.no | 2013 | Bergen, Norway | $739,031 | 16 | Pet care products are retailed online by Dyrekassen. | |
| hundepoter.no | 2009 | Skien, Norway | – | – | Manages an e-commerce store specializing in a wide range of pet products. |
Detailed competitors of PetXL
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Web traffic of PetXL
The website of PetXL (petxl.no) receives about 115.4K visits a month and ranks #294,319 among all websites worldwide, #2,113 in Pets and Animals.
- Monthly visits115.4K
▼ 8.8% vs previous month
- Unique visitors69.4K
per month
- Global rank#294,319
among all websites
- Category rank#2,113
Pets and Animals · Pets and Animals
- Bounce rate45%
- Pages per visit2.5
- Average visit30 sec
- DevicesDesktop 21% · Mobile 79%
Websites whose visitors overlap most with PetXL. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| dyrekassen.no | 100% | 37.5K | #885,683 | View details | |
zooplus.no | zooplus.no | 99% | – | #158,020 | – |
musti.no | musti.no | 94% | – | #108,021 | – |
zoo.no | zoo.no | 81% | – | #706,688 | – |
petworld.no | petworld.no | 80% | – | #6,859,990 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 31 similar websites and full traffic analytics for PetXL
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- Audience overlap
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Top companies in Pet & Animal Care Platforms
10 companies that operate in the same segment as PetXL (Pet & Animal Care Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
App-based pet sitting marketplace | 2011 | Olympia, Washington, United States | USD 409.19 M | – | – | |
Online subscription platform offering dog supplies | 2011 | New York, New York, United States | USD 83.01 M | – | 686 | |
Fresh, human-grade dog food is delivered through subscription plans. | 2015 | New York, New York, United States | USD 67.65 M | – | – | |
Wearable GPS devices for pet tracking are offered by Tractive. | 2012 | Pasching, Upper Austria, Austria | USD 35.5 M | – | – | |
Multi-category pet products and pets are retailed online. | 2021 | Bengaluru, Karnataka, India | USD 67.25 M | – | – | |
Pet sitters are matched with owners through an online marketplace. | 2010 | Los Angeles, California, United States | USD 98.45 M | – | – | |
Internet first brand offering refrigerated pet food | 2006 | Secaucus, New Jersey, United States | USD 54 M | USD 1.1 B | 1,300 | |
Tailor-made dry dog food is freshly blended for individual needs. | 2013 | London, England, United Kingdom | USD 7.82 M | USD 118.2 M | 378 | |
Private label brand of tracking devices for dogs | 2012 | San Francisco, California, United States | USD 21 M | – | – | |
Platform offering cooked-meal delivery service for dogs | 2016 | London, England, United Kingdom | USD 477.37 M | USD 48.04 M | – |
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Related news about Petxl
Complete news archive for PetXL
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Frequently Asked Questions about PetXL
PetXL was founded in 2016.
PetXL is headquartered in Frogner, Norway.
Kaia Rugseth is the current CEO of PetXL.
PetXL has 15 employees.
Annual revenue of PetXL is $21.64M as on Dec 31, 2021.
PetXL was founded in 2016 in Frogner, Norway, as an e-commerce platform in the pet supplies sector. A range of products is provided online, including clothing and accessories, grooming items, food and treats, toys, travel gear, health products, and other essentials for pets. Operations are based in Norway, with the domain petxl.no serving as the primary access point for customers.
PetXL's top competitors include Dyrekassen and Hundepoter.
PetXL offers Dog Food, Cat Toys, Pet Vest, Fish Food, and Bird Perch.
The website of PetXL receives about 115 thousand visits a month and ranks #294,319 among all websites worldwide.