About Placements
Placements is a company based in Seattle (United States) founded in 2012. Placements has raised $3.87 million across 2 funding rounds from investors including Vulcan Aerospace, Alpine Meridian and Revel Partners. The company has 28 employees. Placements offers products and services including AdSalesOS, MarketerOS, Storefront, and Platform Intelligence. Placements operates in a competitive market with competitors including Criteo, NextRoll, RhythmOne, Mediaocean and Viewbix, among others.
- Headquarter Seattle, United States
- Employees 28
- SectorsMedia & Entertainment
- Website category Business and Consumer Services · Marketing and Advertising
- Website placements.io
- Social LinkedIn X Facebook
- Legal Name Placements, Inc.
- Total Equity Funding$3.87M (USD)
in 2 rounds
- Latest Funding Round$3.87M (USD), Seed
Nov 2017
- InvestorsVulcan Aerospace
& 3 more
- Employee Count28
Products & Services of Placements
Placements offers a comprehensive portfolio of products and services, including AdSalesOS, MarketerOS, Storefront, and Platform Intelligence.
System for managing ad sales, inventory, and billing processes.
Platform for planning, activating, and optimizing ad campaigns.
White-label portal for streamlined ad sales interactions.
AI-driven features for transforming advertising operations and analytics.
Funding Insights of Placements
Placements has successfully raised a total of $3.87M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $3.87 million completed in November 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $3.87M
- Total Rounds 2
- Last Round Seed — $3.87M
- Investors Count 4
All 2 funding rounds of Placements with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2017 | $3.87M | Seed | – | Revel Partners | |
| Jan 2014 | – | Seed | – | – |
4 investors in total: 4 institutional.
Investors in Placements
Placements has secured backing from 4 investors, including institutional and venture fund investors. Prominent investors backing the company include Vulcan Aerospace, Alpine Meridian and Revel Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investments are made in early-stage US tech companies. | – | alpinemeridian.com | New York, United States | |
Seed and early-stage investments are provided to B2B SaaS startups. | – | revel.vc | New York, United States | |
Enterprise startups are accelerated via a 6-month program. | – | alchemistaccelerator.com | San Francisco, United States | |
Develops real estate with focus on sustainability and community building. | 1986 | vulcan.com | Seattle, United States |
Investor details for Placements
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Placements
22 people are tracked at Placements (8 in leadership, 14 in team); the tracked headcount is 28.
| Name | Role | Group |
|---|---|---|
Edwin Fu | Founder & CEO | Leadership |
Jesse Low | CTO | Leadership |
Evan Bowen | Chief Business Officer | Leadership |
Eve Yang | VP of Product Management | Leadership |
David Kelly | Senior Director, Enterprise Partnerships | Leadership |
Brent Primmer | Senior Director, Sales East | Leadership |
Jennifer Thomson | Senior Director of Account Management | Leadership |
Mark Donohue | General Manager Of Retail Media | Leadership |
Jennifer Yang | QA Engineer | Team |
Vincent Liu | Front End Software Engineer | Team |
Michelle Han | Junior Fullstack Engineer | Team |
Dan Hogue | Engineer | Team |
Rebecca Monteith | Senior Account Manager | Team |
Christine Lyttle | Senior Account Manager | Team |
Zubin Wang | Senior Backend Engineer | Team |
Nick Corcorran | Special Projects Manager | Team |
Paul Artemou | In-House Legal Counsel | Team |
Roger Yang | Engineering Manager | Team |
Ulysses Levy | Full Stack Engineer | Team |
Tony Hsu | Full Stack Engineer | Team |
2 more people are available in the full profile.
Complete people profiles for Placements
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Placements
3 dated milestones of Placements across 5 years, from founding to its latest funding, stage changes and deals.
- Founded Placements is founded.
- Funding First funding round.
- Funding Latest funding round, Seed, of $3.9M.
Competitors of Placements
Placements operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Criteo, NextRoll, RhythmOne, Mediaocean and Viewbix, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| criteo.com | 2005 | Paris, France | $59.97M | 260 | AI-driven ad campaigns are managed for personalization and optimization. | |
| nextroll.com | 2006 | San Francisco, United States | $93.95M | 526 | Provider of data-driven marketing technology for B2B and D2C businesses | |
| rhythmone.com | 2004 | San Francisco, United States | $41.93M | 517 | Audiences are connected to brands via cross-screen video advertising. | |
| mediaocean.com | 2006 | New York, United States | – | 540 | Advertising software and integration services are provided for enterprises. | |
| viewbix.com | 2011 | Bet Shemesh, Israel | $6.2M | – | Interactive apps are integrated into videos to boost engagement. | |
| adcash.com | 2007 | Tallinn, Estonia | $23.61M | 65 | Targeted ad placements are provided via an advertising network. | |
| unified.com | 2011 | New York, United States | $55.6M | 115 | Social media advertising services are delivered across digital platforms. | |
| adux.com | 1996 | Levallois Perret, France | – | – | Online advertising and electronic payments solutions are provided by AdUX. | |
| hawk-tech.io | 2013 | Paris, France | $4.5M | – | Provider of omnichannel campaign management platform | |
| nexstardigital.com | 2005 | San Francisco, United States | $74.93M | – | Cross-device ad server software is offered by the platform. |
Detailed competitors of Placements
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Placements
The website of Placements (placements.io) receives about 15.8K visits a month and ranks #1,178,212 among all websites worldwide, #5,281 in Marketing and Advertising.
- Monthly visits15.8K
▼ 15.7% vs previous month
- Unique visitors6.2K
per month
- Global rank#1,178,212
among all websites
- Category rank#5,281
Business and Consumer Services · Marketing and Advertising
- Bounce rate38%
- Pages per visit3.8
- Average visit3 min 53 sec
- DevicesDesktop 35% · Mobile 65%
Websites whose visitors overlap most with Placements. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| mediareach.co.uk | 100% | – | #5,547,577 | View details | |
| happydemics.com | 100% | 18.9K | #1,455,231 | View details | |
| opteo.com | 66% | 680.7K | #558,793 | View details |
Latest news on Placements
Complete news archive for Placements
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Placements
10 companies that operate in the same segment as Placements (Advertising & Marketing Tech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | – | USD 23.77 B | 30,710 | |
Platform offering mobile ad network software | 2007 | Bengaluru, Karnataka, India | USD 265.6 M | USD 268.38 M | 1,074 | |
AI-driven ad campaigns are managed for personalization and optimization. | 2005 | Paris, France | USD 59.97 M | USD 1.94 B | 3,510 | |
Ad verification solutions are delivered for digital media campaigns. | 2008 | New York, New York, United States | USD 396.5 M | USD 748.29 M | 1,200 | |
Consumer intelligence-driven mobile marketing platform is provided for user acquisition. | 2005 | Singapore, Singapore | USD 10 M | USD 288.73 M | 618 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 | |
SSP software is offered to publishers for ad inventory sales. | 2006 | Redwood City, California, United States | USD 31 M | USD 282.93 M | 1,050 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | – | – | |
Cloud based mobile marketing analytics and attribution platform | 2011 | San Francisco, California, United States | USD 1.29 B | – | – | |
Mobile advertising & monetization | 2007 | San Francisco, California, United States | USD 60.05 M | – | – |
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Frequently Asked Questions about Placements
Placements was founded in 2012 and raised its 1st funding round 2 years after it was founded.
Placements is headquartered in Seattle, United States. It is registered at Seattle, Washington, United States.
Placements is a funded company, having raised a total of $3.87M across 2 funding rounds to date.
Placements has 28 employees.
Placements.io was founded in 2012 in Seattle, United States, within the ad technology sector. Automation of digital advertising sales workflows is facilitated by the companys platform. Two-way integrations with Google DoubleClick, Salesforce.com, NetSuite, Ad-Juster, and internal systems are supported for monitoring and assistance. Real-time forecasting and financial reconciliation reports are generated to aid operations.
Placements's top competitors include Criteo, NextRoll and Mediaocean.
Placements offers AdSalesOS, MarketerOS, Storefront, and Platform Intelligence.
Placements has 4 investors. Key investors include Vulcan Aerospace, Alpine Meridian, Revel Partners, and Alchemist Accelerator.
Placements operates through Placements, Inc..