About Plan B
Plan B is a company based in Thane (India) founded in 2018 by Sneha Raisoni and Vaidehi Shah. It operates as a Direct-to-Consumer (D2C). Plan B has raised $594.74 thousand across 5 funding rounds from investors including HNI Corporation, KM Trans Logistics and JITO Incubation & Innovation Foundation. The company has 35 employees as of May 31, 2025. Plan B offers products and services including Training Bras, Boy Underwear, and Skater Skirts. Plan B operates in a competitive market with competitors including Hopscotch, Mylo, Ed-a-Mamma, Kidbea and INCLUD, among others.
- Headquarter Thane, India
- Employees 35 as on 31 May, 2025
- Founders Sneha Raisoni, Vaidehi Shah
- Stage Minicorn
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Sectors
Consumer
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Email
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Phone
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Website
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Social
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- Legal Name Raisoni Dhuldhoya Clothing Pvt. Ltd.
- Date of Incorporation 05 Jan, 2024
- Jurisdiction Mumbai, Maharashtra, India
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Annual Revenue
Not available
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Net Profit
-$39.94 K (USD)0as on Mar 31, 2024
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EBITDA
-$39.94 K (USD)0as on Mar 31, 2024
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Total Equity Funding
$594.74 K (USD)
in 5 rounds
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Latest Funding Round
$178.11 K (USD), Seed
May 13, 2026
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Investors
HNI Corporation
& 13 more
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Employee Count
35
as on May 31, 2025
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Products & Services of Plan B
Plan B offers a comprehensive portfolio of products and services, including Training Bras, Boy Underwear, and Skater Skirts.
Training bras are provided for young girls' comfort.
Underwear for boys is offered in various styles.
Skater skirts are designed for girls' casual wear.
Funding Insights of Plan B
Plan B has successfully raised a total of $594.74K across 5 strategic funding rounds. The most recent funding activity was a Seed round of $178.11 thousand completed in May 2026. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in Plan B
Plan B has secured backing from 14 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include HNI Corporation, KM Trans Logistics and JITO Incubation & Innovation Foundation.
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Investor details for Plan B
Investor domains, locations, round participation, and complete history require an active premium plan.
- Investor domains
- Investor locations
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Verified entity values are shown only after access is granted.
Investments & Acquisitions by Plan B
Investment portfolio details for Plan B
Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.
- Portfolio identities
- Transaction dates
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Verified entity values are shown only after access is granted.
Financial Statements - Plan B
Detailed financials for Plan B
Historical revenue, profit, statement rows, ratios, and trend charts require an active premium plan.
- Historical revenue
- Profit trends
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Plan B Comparisons
Peer comparison for Plan B
Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.
- Named peers
- Headcount comparison
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- Operating benchmarks
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Competitors of Plan B
Plan B operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Hopscotch, Mylo, Ed-a-Mamma, Kidbea and INCLUD, among others.
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Apparel and accessories for children are provided online.
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Mylo is recognized as an online store providing baby, mom, and pregnancy essential products in India.
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Eco-friendly apparel for kids and mothers is offered online.
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Baby and kids products are provided via an online platform.
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Internet-first apparel for babies and kids is provided.
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Diversified consumer products are manufactured and distributed by Merlin Brands.
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Detailed competitors of Plan B
Competitor domains, locations, full profiles, and operating metrics require an active premium plan.
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- Full company profiles
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Latest news on Plan B
Complete news archive for Plan B
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Frequently Asked Questions about Plan B
Plan B was founded in 2018 and raised its 1st funding round 6 years after it was founded.
Plan B is headquartered in Thane, India. It is registered at Thane, Maharashtra, India.
Plan B is a funded company, having raised a total of $594.74K across 5 funding rounds to date.
As of May 31, 2025, the latest employee count at Plan B is 35.
Childrens innerwear and casual apparel are offered by Plan B, focusing on comfort and style for kids and preteens. Products including training bras, underwear, skater skirts, and night suits are provided across various age groups. The company operates in the apparel sector, targeting parents and guardians in India with quality clothing solutions for boys and girls.
Plan B's top competitors include Hopscotch, Mylo and Ed-a-Mamma.
Plan B offers Training Bras, Boy Underwear, and Skater Skirts.
Plan B has 14 investors. Key investors include HNI Corporation, KM Trans Logistics, JITO Incubation & Innovation Foundation, ah! Ventures, and Parekh Construction.
The valuation of Plan B is $6.15M as of May 2024.