About Promenade
Promenade is a company based in Santa Monica (United States) founded in 2010 by Gregg Weisstein and Farbod Shoraka. It operates as a SaaS (Software-as-a-Service). Promenade has raised $11 million across 1 funding round from investors including B. Riley Financial. Promenade has completed 1 acquisition, including Floom. Promenade offers products and services including Promenade Ecommerce Platform, BloomNation for Florists, Promenade for Restaurants, Promenade for Liquor Stores, and Promenade for Butcher Stores. Promenade operates in a competitive market with competitors including Medallia, BloomReach, eGain, Paystone and CloudCherry, among others.
- Headquarter Santa Monica, United States
- Founders Gregg Weisstein, Farbod Shoraka
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Sectors
Retail
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Phone
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Website
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Social
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$11 M (USD)
in 1 rounds
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Latest Funding Round
$11 M (USD), Series B
Feb 03, 2021
- Investors
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Employee Count
Employee Count
- Investments & Acquisitions
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Products & Services of Promenade
Promenade offers a comprehensive portfolio of products and services, including Promenade Ecommerce Platform, BloomNation for Florists, Promenade for Restaurants, Promenade for Liquor Stores, and Promenade for Butcher Stores.
An ecommerce platform is provided for local businesses.
A floral POS system is offered for florists.
A comprehensive solution is provided for restaurant businesses.
A tailored solution is offered for liquor stores.
A specific solution is designed for butcher shops.
Funding Insights of Promenade
Promenade has successfully raised a total of $11M through 1 strategic funding round. The most recent funding activity was a Series B round of $11 million completed in February 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 1
- Last Round Series B — $11.0M
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First Round
First Round
(03 Feb 2021)
- Investors Count 1
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Feb, 2021 | Amount | Series B - Promenade | Valuation | B. Riley Financial |
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Investors in Promenade
Promenade has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include B. Riley Financial.
| Investor | Description | Founded Year | Domain | Location |
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Mergers, acquisitions, capital raising, and strategic advisory services are provided.
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Founded Year | Domain | Location |
Investments & Acquisitions by Promenade
Promenade has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Floom.
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Floom is operated as an online flower delivery marketplace.
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2015 |
Financial Statements - Promenade
Promenade Comparisons
Competitors of Promenade
Promenade operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Medallia, BloomReach, eGain, Paystone and CloudCherry, among others.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Medallia is focused on customer and employee experience management.
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| domain | founded_year | HQ Location |
SaaS-based product discovery and personalization for e-commerce are provided.
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| domain | founded_year | HQ Location |
SaaS-based customer management software solutions are offered for retail businesses.
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| domain | founded_year | HQ Location |
Customer engagement solutions for businesses are provided by Paystone.
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| domain | founded_year | HQ Location |
Customer experience management software
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| domain | founded_year | HQ Location |
Crowdsourced customer service platform is provided on-demand for issue resolution.
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Latest news on Promenade
Frequently Asked Questions about Promenade
Promenade was founded in 2010 and raised its 1st funding round 11 years after it was founded.
Promenade is headquartered in Santa Monica, United States. It is registered at Santa Monica, California, United States.
Farbod Shoraka is the current CEO of Promenade. They have also founded this company.
Promenade is a funded company, having raised a total of $11M across 1 funding round to date. The company's 1st funding round was a Series B of $11M, raised on Feb 03, 2021.
An ecommerce platform is offered by Promenade to empower local businesses such as florists, restaurants, liquor stores, butcher shops, and pet stores. Solutions are tailored to specific industries, ensuring mobile-friendly, SEO-optimized storefronts. Online revenue growth is supported through intuitive shopping experiences and business management tools. Marketing services are also provided to enhance customer reach and conversion. The platform is designed to drive qualified traffic and increase sales for small, local merchants across various sectors.
Promenade's top competitors include BloomReach, CloudCherry and eGain.
Promenade offers Promenade Ecommerce Platform, BloomNation for Florists, Promenade for Restaurants, Promenade for Liquor Stores, and Promenade for Butcher Stores.
Promenade has made 1 acquisition, including Floom.
Promenade has 1 investor. Key investors include B. Riley Financial.