PubNative

Berlin, Germany Founded: 2014 • Age: 12 yrs Acquired By MGI
Native mobile advertising is enabled through an API-based supply-side platform.
Annual revenue - Latest available
Total funding - 1 rounds
Employees 51 Tracked headcount
Investors 2 Known backers
Products 3 Services tracked
Competitors 9 Brand Intelligence

About PubNative

PubNative is a company based in Berlin (Germany) founded in 2014 was acquired by MGI in June 2019. The company has 51 employees as of December 31, 2020. PubNative offers products and services including Performance+ SDK, Multimedia Auction, and API Integration. PubNative operates in a competitive market with competitors including Smaato, Mobile Posse, Start.io, Chocolate and Marfeel, among others.

  • Headquarter Berlin, Germany
  • Employees 51 as on 31 Dec, 2020
  • Sectors
    Media & Entertainment
  • Email
    Locked
  • Phone
    Locked
  • Website
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  • Social
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  • Legal Name Verve Group Europe Gmbh
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Latest Funding Round
    Not available
  • Investors
    AppLift

    & 1 more

  • Employee Count
    51

    as on Dec 31, 2020

  • Acquired by
    MGI

    (Jun 14, 2019)

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Products & Services of PubNative

PubNative offers a comprehensive portfolio of products and services, including Performance+ SDK, Multimedia Auction, and API Integration.

Product name locked
Category locked
Primary

Enables publishers to access multiple demand partners for revenue growth.

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Provides unified access to various ad formats and demand sources.

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Allows seamless ad serving without adding app weight.

Funding Insights of PubNative

Investors in PubNative

PubNative has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include AppLift and Verve Group.

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Institutional
Investor Description Founded Year Domain Location
Mobile retargeting solutions are offered for app advertisers.
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Verve Group is recognized as a leading advertising technology platform.
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Investor details for PubNative

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  • Investor domains
  • Investor locations
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Investments & Acquisitions by PubNative

Investments
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Investment portfolio details for PubNative

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  • Transaction dates
  • Round details
  • Investment values

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Financial Statements - PubNative

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Detailed financials for PubNative

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  • Profit trends
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Pubnative Comparisons

PubNative Primary company
Description
Native mobile advertising is enabled through an API-based su...
Location
Berlin, Germany
Founded Year
2014
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
51
As of 2020
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Peer comparison for PubNative

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

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Competitors of PubNative

PubNative operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Smaato, Mobile Posse, Start.io, Chocolate and Marfeel, among others.

Company Name Domain Founded year HQ Location Description
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Mobile RTB ad exchange and SSP are provided for publishers.
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App monetization is enabled via home and lock screen messaging.
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Platform offering software for mobile marketing
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Video SSP software is provided for programmatic advertising platforms.
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RTB-enabled supply-side platform for mobile web optimization is offered.
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Mobile app publishing and ad mediation platforms are provided.
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Detailed competitors of PubNative

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Latest news on Pubnative

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Complete news archive for PubNative

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  • Source and publication date
  • Older coverage
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Frequently Asked Questions about PubNative

PubNative was founded in 2014.

PubNative is headquartered in Berlin, Germany. It is registered at Berlin, Berlin, Germany.

As of Dec 31, 2020, the latest employee count at PubNative is 51.

PubNative is a mobile supply-side platform offering native advertising for apps and mobile web. It is API-based platform and offers 20 creative assets for enriching advertising. Its CPM maximization algorithm optimizes yield for publishers through machine learning patterns and predictive behavior analysis. The company plugs into the PubNative Exchange, a programmatic App Promotion Exchange. In addition to the supply side platform, it also offers a real-time bidding ad exchange, an ad server and a mobile native ad mediation platform. In July 2014, it raised an undisclosed amount from AppLift. Its clients include Viber, askFm, 4shared, Pinger, Gamebasics, Tango, APUS among others.

PubNative's top competitors include Start.io, Smaato and Mobile Posse.

PubNative offers Performance+ SDK, Multimedia Auction, and API Integration.

PubNative has 2 investors. Key investors include AppLift, and Verve Group.

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