MobFox

Vienna, Austria Founded: 2010 • Age: 16 yrs Acquired By Tightline Holdings Ltd
Mobile RTB ad exchange is facilitated for publishers and advertisers.

About MobFox

MobFox is a Media & Entertainment company based in Vienna (Austria) founded in 2010, and was acquired by Tightline Holdings Ltd in November 2018. It operates as a mobile RTB ad exchange is facilitated for publishers and advertisers. MobFox has raised $69.3 thousand across 1 funding round from investors including Matomy and Tightline Holdings Ltd. MobFox offers products and services including Performance Agency, SSP & Exchange, and SDK. Its focus areas include Enterprise Applications, Mobile Advertising, Ad Exchange and Display. Its legal entity is Mobfox US LLC. Its competitors include Yieldmo, MoPub, Inneractive, Picnic and Moblty and 4 more; 6 of its 9 listed competitors have raised funding.

Company details

MobFox was established in 2010 in Vienna, Austria, within the mobile advertising sector. A platform for ad exchange and serving is maintained, enabling publishers to monetize mobile inventory through real-time bidding, direct sales, and internal ad options. Advertisers are supported in executing targeted campaigns across the network and integrations with major third-party exchanges worldwide.

  • Headquarters Vienna, Austria
  • Stage Acquired
  • Sectors
    Media & Entertainment
  • Website mobfox.com
  • Social LinkedIn X Facebook Instagram
  • Acquired by Tightline Holdings Ltd (Nov 2018)
  • Legal Name Mobfox Us Llc
Key Metrics
  • Total Equity Funding
    $69.3K (USD)

    in 1 rounds

  • Latest Funding Round
    $69.3K (USD), Seed

    Jan 2010

  • Investors
    Matomy

    & 1 more

  • Acquired by
    Tightline Holdings Ltd

    & 1 more

    (Nov 2018)

Products & Services of MobFox

MobFox offers a comprehensive portfolio of products and services, including Performance Agency, SSP & Exchange, and SDK.

Performance Agency
Agency Services

Service for app monetization and user engagement optimization.

SSP & Exchange
Ad Exchange

Platform for managing ad inventory programmatically and audience analytics.

SDK
Software Development Kit

Tool for integrating mobile ads and enhancing revenue streams.

Funding Insights of MobFox

MobFox has successfully raised a total of $69.3K through 1 strategic funding round. The most recent funding activity was a Seed round of $69.3 thousand completed in January 2010. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $69,295
  • Total Rounds 1
  • Last Round Seed β€” $69,295
  • First Round $69,295

    (Jan 2010)

All 1 funding rounds of MobFox with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Jan 2010$69,295Seed––
–
Valuation history

2 investors in total: 2 institutional.

Investors in MobFox

MobFox has secured backing from 2 investors. Prominent investors backing the company include Matomy and Tightline Holdings Ltd.

All
InvestorDescriptionFounded YearDomainLocation
Performance marketing solutions are provided for publishers and advertisers.
2007matomy.comTel Aviv, Israel
-
–tightlineholdings.tcc.mode-
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Investor details for MobFox

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

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  • Round participation
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Timeline of MobFox

4 dated milestones of MobFox across 8 years, from founding to its latest funding, stage changes and deals.

  1. Founded MobFox is founded.
  2. Funding First funding round of $69K.
  3. Exit Acquired by Matomy.
  4. Exit Acquired by Tightline Holdings Ltd.

Competitors of MobFox

MobFox has 9 listed competitors in our database, 6 of them funded. They include Yieldmo, MoPub, Inneractive, Picnic and Moblty, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
yieldmo.com2012New York, United States$22.1M109
Online ad exchange platform
mopub.com2010San Francisco, United States$18.74M55
Mobile ad serving and management platform for publishers
inner-active.com2007Petah Tikva, Israel$11.8M–
Mobile app monetization platform
picnic.io2017London, United Kingdom$3.89M14
Picnic is focused on building a user-friendly ad-funded web.
moblty.com2012New York, United States$34.3M–
Content deployment is enabled for kiosk and mobile advertising platforms.
yomob.com2016Pasadena, United States$3M–
Mobile video ad exchange for developer monetization is operated.
udimi.com2008Limassol, Cyprus––
Offers a versatile platform for buying and selling solo ads in digital marketing.
tapsense.com2011San Francisco, United States––
Operates as a mobile real-time bidding advertising exchange for publishers and advertisers.
mobclix.com2008Palo Alto, United States––
Mobile ad exchange platform is operated for developers and advertisers.
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Detailed competitors of MobFox

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of MobFox

The website of MobFox (mobfox.com) receives about 1.6K visits a month.

  • Monthly visits
    1.6K

    ▲ 18.8% vs previous month

Similar websites

Websites whose visitors overlap most with MobFox. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
smaato.com
100%
26.1K#886,209View details
admoda.com
admoda.com
98%
–––
inner-active.com
78%
––View details
millennialmedia.com
76%
––View details
adfalcon.com
75%
––View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 10 similar websites and full traffic analytics for MobFox

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 10 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Top companies in Mobile Advertising

10 companies that operate in the same segment as MobFox (Mobile Advertising), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Platform offering mobile ad network software
2007Bengaluru, Karnataka, IndiaUSD 265.6 MUSD 268.38 M733
Consumer intelligence-driven mobile marketing platform is provided for user acquisition.
2005Singapore, SingaporeUSD 10 MUSD 288.73 M618
Customizable smart lock screen experiences are developed for mobile devices.
2019Bengaluru, Karnataka, IndiaUSD 390 MUSD 73.11 M493
Cloud based mobile marketing analytics and attribution platform
2011San Francisco, California, United StatesUSD 1.3 B–1,580
Mobile advertising & monetization
2007San Francisco, California, United StatesUSD 60.05 M––
Cloud-based software for mobile marketing analytics is provided.
2012Berlin, Berlin, GermanyUSD 256.1 M––
Cloud-based mobile advertising data management platform is provided.
2014London, England, United KingdomUSD 116.39 MUSD 182.71 M–
Mobile apps are promoted and monetized via in-app video trailers.
2011San Francisco, California, United StatesUSD 25.62 M––
Game publishing solutions are provided by Supersonic for developers.
2009Tel Aviv, IsraelUSD 23.2 M––
Customer data is collected and connected via API-based platform.
2012New York, New York, United StatesUSD 266.6 M–151
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Related news about Mobfox

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Complete news archive for MobFox

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Frequently Asked Questions about MobFox

MobFox was founded in 2010.

MobFox is headquartered in Vienna, Austria.

MobFox is a funded company, having raised a total of $69.3K across 1 funding round to date. The company's 1st funding round was a Seed of $69.3K, raised on Jan 2010.

MobFox was established in 2010 in Vienna, Austria, within the mobile advertising sector. A platform for ad exchange and serving is maintained, enabling publishers to monetize mobile inventory through real-time bidding, direct sales, and internal ad options. Advertisers are supported in executing targeted campaigns across the network and integrations with major third-party exchanges worldwide.

MobFox's top competitors include Yieldmo, MoPub and Inneractive.

MobFox offers Performance Agency, SSP & Exchange, and SDK.

MobFox has 2 investors. Key investors include Matomy, and Tightline Holdings Ltd.

MobFox operates through Mobfox Us Llc.

Yes. MobFox was acquired by Tightline Holdings Ltd in November 2018.

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