About Spotter
Spotter is a company based in Palavas-les-flots (France) founded in 1997 was acquired by Akio in October 2014. It operates as a SaaS (Software-as-a-Service) and Commission-Based. Spotter has raised $327.11 million across 6 funding rounds from investors including Amazon, SoftBank Vision Fund and Akio. Spotter offers products and services including Spotter Studio and Creator Capital. Spotter operates in a competitive market with competitors including Sprout Social, Signal AI, CreativeX, StatSocial and Cision, among others.
- Headquarter Palavas-les-flots, France
- SectorsTechnology
- Website category Business and Consumer Services · Marketing and Advertising
- Website spotter.com
- Social LinkedIn X Facebook
- Acquired by Akio (Oct 2014)
- Legal Name Spotter, Inc.
Products & Services of Spotter
Spotter offers a comprehensive portfolio of products and services, including Spotter Studio and Creator Capital.
Ideation tools are provided for creators to succeed.
Funding is offered to creators for business growth.
Funding Insights of Spotter
Spotter has successfully raised a total of $327.11M across 6 strategic funding rounds. The most recent funding activity was a Series D round of $89.06 million completed in September 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $327.11M
- Total Rounds 6
- Last Round Series D β $89.06M
- First Round $10.65M
(Aug 2019)
- Investors Count 2
All 6 funding rounds of Spotter with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep 2025 | $89.06M | Series D | β | β | β |
| Oct 2024 | – | Series D | β | β | |
| Sep 2024 | $7.4M | Series D | β | β | β |
| Feb 2022 | $200M | Series D | β | SoftBank Vision Fund | β |
| Aug 2020 | $20M | Series C | β | β | β |
| Aug 2019 | $10.65M | Series B | β | β | β |
3 investors in total: 3 institutional.
Investors in Spotter
Spotter has secured backing from 3 investors, including institutional and venture fund investors. Prominent investors backing the company include Amazon, SoftBank Vision Fund and Akio.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital investments in technology and startups. | 2016 | visionfund.com | London, United Kingdom | |
Multi-category products are offered through an online marketplace. | 1994 | amazon.com | Seattle, United States | |
Unified interaction solutions are provided for customer contact management. | 1999 | akio.com | Paris, France |
Investor details for Spotter
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Spotter
29 people are tracked at Spotter (23 in leadership, 6 in team).
| Name | Role | Group |
|---|---|---|
Mehul Trivedi | EVP, Head of Product (Product Management & Engineering) | Leadership |
Whitney Morken | Executive Assistant To Ceo, President, & CFO | Leadership |
Dawn Olivia Rockman Barang | Executive Assistant To COO & Evp, Marketing | Leadership |
Rachel Kilgore | VP, Sales Strategy & Planning | Leadership |
Nisheeth Singh | Chief Analytics Officer | Leadership |
Nick Johnson | Chief Revenue Officer | Leadership |
Brent Conkling | Executive Vice President of Finance | Leadership |
Adam Perly | Senior Vice President, Capital | Leadership |
Aaron DeBevoise | CEO & Founder | Leadership |
Rob Gabel | Chief Strategy Officer | Leadership |
Jessica Atkinson | Vp, Creator Relations | Leadership |
Ivo Manolov | Chief Technology Officer | Leadership |
Spencer Frisbie | Account Director | Leadership |
Colton Pan | Director, Analytics Engineering | Leadership |
Allison Latini | Account Director | Leadership |
Vineet Pathak | Vice President, Ad Sales Research, Insights, And Measurement | Leadership |
Jodie Stocker Kennedy | Chief Revenue Officer (cro) | Leadership |
Danielle Moore | VP Sales, East Coast | Leadership |
Kelly de Castro Glunz | Account Director | Leadership |
Noelle Tafuri | Senior Sales Director | Leadership |
9 more people are available in the full profile.
Complete people profiles for Spotter
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Spotter
4 dated milestones of Spotter across 28 years, from founding to its latest funding, stage changes and deals.
- Founded Spotter is founded.
- Exit Acquired by Akio.
- Funding First funding round of $10.6M.
- Funding Latest funding round, Series D, of $89.1M.
Competitors of Spotter
Spotter operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Sprout Social, Signal AI, CreativeX, StatSocial and Cision, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| sproutsocial.com | 2009 | Chicago, United States | $101.5M | 1,383 | Social media management and insights are provided for brands. | |
| signal-ai.com | 2013 | London, United Kingdom | $267.7M | 154 | Media and regulatory updates are monitored via AI platform. | |
| creativex.com | 2015 | New York, United States | $28.3M | 36 | Ad creative analytics are delivered via an automated measurement platform. | |
| statsocial.com | 2012 | New York, United States | $14.72M | 20 | Social media analytics software with audience segmentation is provided. | |
| cision.com | 1867 | Chicago, United States | $4.97M | 1,407 | Cloud-based PR platform is provided for business media management. | |
| ticketfly.com | 2008 | San Francisco, United States | $87M | 124 | Cloud-based social marketing and event ticketing platform is operated. | |
| metricool.com | 2015 | Madrid, Spain | $4.86M | – | Measure and analyze the success of digital contents | |
| tothenew.com | 2006 | Singapore | $3.15M | – | White label solutions for OTT platforms are provided. | |
| talkwalker.com | 2009 | Luxembourg | – | – | Social media monitoring and analytics tools are provided for enterprises. |
Detailed competitors of Spotter
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Spotter
The website of Spotter (spotter.com) receives about 17.8K visits a month and ranks #1,415,780 among all websites worldwide, #6,303 in Marketing and Advertising.
- Monthly visits17.8K
▲ 1.4% vs previous month
- Unique visitors7.7K
per month
- Global rank#1,415,780
among all websites
- Category rank#6,303
Business and Consumer Services · Marketing and Advertising
- Bounce rate39%
- Pages per visit2.0
- Average visit40 sec
- DevicesDesktop 42% Β· Mobile 58%
Websites whose visitors overlap most with Spotter. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
hirons.com | hirons.com | 100% | – | #4,307,062 | β |
online-pr.com | online-pr.com | 99% | – | #9,508,865 | β |
odwyerpr.com | odwyerpr.com | 94% | – | #608,693 | β |
reputations.com | reputations.com | 92% | – | – | β |
| ragan.com | 87% | – | #572,530 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 12 similar websites and full traffic analytics for Spotter
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 12 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Spotter
Complete news archive for Spotter
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Spotter
10 companies that operate in the same segment as Spotter (MarketingTech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 360.17 M | USD 1.3 B | 2,190 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M | – | – | |
Cloud-based omnichannel communication and customer engagement platform is utilized. | 2008 | San Francisco, California, United States | USD 239.77 M | USD 5.07 B | 5,540 | |
Mobile marketing platform for attribution and user acquisition | 2012 | San Francisco, California, United States | USD 1.72 B | USD 4.71 B | 1,560 | |
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | – | USD 23.77 B | 30,710 | |
SaaS email marketing solutions are offered to e-commerce businesses. | 2012 | Boston, Massachusetts, United States | USD 778.5 M | USD 1.23 B | 2,180 | |
Contact databases and sales intelligence are supplied to businesses. | 2000 | Vancouver, Washington, United States | USD 32 M | USD 1.25 B | 3,510 | |
Automated usability testing and feedback for mobile experiences is provided. | 2007 | San Francisco, California, United States | USD 148.5 M | USD 21.68 M | 557 | |
Video hosting, creation, management, and streaming services are provided. | 2004 | New York, New York, United States | USD 450 M | USD 417.01 M | 1,100 |
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Frequently Asked Questions about Spotter
Spotter was founded in 1997 and raised its 1st funding round 22 years after it was founded.
Spotter is headquartered in Palavas-les-flots, France. It is registered at Palavas-les-flots, Herault, France.
Spotter is a funded company, having raised a total of $327.11M across 6 funding rounds to date. The company's 1st funding round was a Series B of $10.65M, raised on Aug 2019.
Spotter is dedicated to supporting creators through transformative capital, AI-driven productivity software, and expert knowledge. Services are provided in the creator economy sector, offering solutions like Spotter Studio for ideation and planning. Connections are built for brands to engage with audiences, while a supportive community is fostered for creators to achieve creative freedom and business growth.
Spotter's top competitors include Sprout Social, CreativeX and Signal AI.
Spotter offers Spotter Studio and Creator Capital.
Spotter has 3 investors. Key investors include Amazon, SoftBank Vision Fund, and Akio.
Spotter operates through Spotter, Inc..
Yes. Spotter was acquired by Akio in October 2014.

