About TRUSS
TRUSS is a company based in Boca Raton (United States) founded in 2017 was acquired by Boticário Group in January 2023. It operates as a B2C and B2B. TRUSS offers products and services including Frizz zero, Deluxe prime, Net mask, Miracle shampoo, and Curly conditioner. TRUSS operates in a competitive market with competitors including Madison Reed, Glossier, Minimalist, Prose and Beautycounter, among others.
- Headquarter Boca Raton, United States
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Sectors
Consumer
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Phone
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Website
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Social
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- Legal Name Truss Pr Limited
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Annual Revenue
Not available
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Net Profit
Not available
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EBITDA
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Latest Funding Round
Not available
- Investors
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Employee Count
Not available
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Acquired by
Boticário Group
(Jan 10, 2023)
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Products & Services of TRUSS
TRUSS offers a comprehensive portfolio of products and services, including Frizz zero, Deluxe prime, Net mask, Miracle shampoo, and Curly conditioner.
Controls frizz and smooths hair for better manageability
Enhances hair strength and shine for damaged types
Provides deep hydration and repair for dry hair
Cleanses while nourishing hair for overall health
Defines and moisturizes curls for styled appearance
Funding Insights of TRUSS
Detailed funding history for TRUSS
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Investors in TRUSS
TRUSS has secured backing from 1 investor. Prominent investors backing the company include Boticário Group.
| Investor | Description | Founded Year | Domain | Location |
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Beauty and personal care products are manufactured by Boticário Group.
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Investor details for TRUSS
Investor domains, locations, round participation, and complete history require an active premium plan.
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Investments & Acquisitions by TRUSS
Investment portfolio details for TRUSS
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Financial Statements - TRUSS
Detailed financials for TRUSS
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Truss Comparisons
Peer comparison for TRUSS
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Competitors of TRUSS
TRUSS operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Madison Reed, Glossier, Minimalist, Prose and Beautycounter, among others.
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Hair coloring kits are provided via an internet-first brand.
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Multicategory beauty products are offered via an internet-first brand.
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Manufacturer of skincare, haircare, and baby care products addressing various skin and hair concerns
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Customized organic hair care products are provided through subscriptions.
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Multi-category beauty products are offered online by Beautycounter.
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Hair care products are offered through an internet-first brand.
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Detailed competitors of TRUSS
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Latest news on Truss
Complete news archive for TRUSS
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Frequently Asked Questions about TRUSS
TRUSS was founded in 2017.
TRUSS is headquartered in Boca Raton, United States. It is registered at Boca Raton, Florida, United States.
TRUSS Professional specializes in high-performance hair care products, including shampoos, conditioners, and masks, designed for hair types like damaged, blond, curly, and oily. The company operates an online platform for sales, emphasizing innovation in beauty trends and education for hair professionals and clients. It supports distribution and professional registration, focusing on quality and accessibility globally.
TRUSS's top competitors include Madison Reed, Glossier and Prose.
TRUSS offers Frizz zero, Deluxe prime, Net mask, Miracle shampoo, and Curly conditioner.
TRUSS has 1 investor. Key investors include Boticário Group.