About Dalia Research
Dalia Research is a Technology company based in Berlin (Germany) founded in 2013, and was acquired by PureSpectrum in May 2022. It operates as a real-time targeting and profiling solutions for mobile market and opinion research. Dalia Research has raised $7 million across 3 funding rounds from investors including PureSpectrum, Balderton Capital and Wellington Partners Venture Capital. The company has 65 employees. Its focus areas include Enterprise Applications, Data as a Service, Individuals and Attitudinal Data. Its legal entity is Dalia Research GmbH. Its competitors include Second Measure, Circana, Fraym, GWI and MetrixLab and 5 more; 8 of its 10 listed competitors have raised funding.
Company details
Founded in 2013 in Berlin, Germany, Dalia Research operates in the mobile market and opinion research sector. Solutions for real-time targeting and profiling are provided through API integration to automate data collection across global countries. Access to insights on market trends, opinions, attitudes, perceptions, and other data is enabled for strategic decision-making in various industries.
- Headquarters Berlin, Germany
- Employees 65
- SectorsTechnology
- Website daliaresearch.com
- Social LinkedIn X Facebook
- Acquired by PureSpectrum (May 2022)
- Legal Name Dalia Research Gmbh
- Total Equity Funding$7M (USD)
in 3 rounds
- Latest Funding Round$7M (USD), Series A
Jan 2017
- InvestorsPureSpectrum
& 5 more
- Employee Count65
- Acquired byPureSpectrum
(May 2022)
Funding Insights of Dalia Research
Dalia Research has successfully raised a total of $7M across 3 strategic funding rounds. The most recent funding activity was a Series A round of $7 million completed in January 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $7M
- Total Rounds 3
- Last Round Series A β $7M
- Investors Count 5
All 3 funding rounds of Dalia Research with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2017 | $7M | Series A | β | Balderton Capital, Wellington Partners Venture Capital | β |
| Jun 2015 | – | Seed | β | Wellington Partners Venture Capital, IBB Ventures | |
| Jun 2014 | – | Seed | β | β |
6 investors in total: 6 institutional.
Investors in Dalia Research
Dalia Research has secured backing from 6 investors, including venture fund investors. Prominent investors backing the company include PureSpectrum, Balderton Capital and Wellington Partners Venture Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Multistage venture capital investments are focused on technology sectors. | 2000 | balderton.com | London, United Kingdom | |
Investments are made in early-stage healthcare startups. | – | wellington-partners.com | Munich, Germany | |
Venture capital firm focused on multiple sectors | – | ibbventures.de | Berlin, Germany | |
Micro venture capital investments are directed toward tech sectors. | – | westtechventures.com | Berlin, Germany | |
VC firm investing in early & growth stage tech companies in Europe | – | german-startups.com | Frankfurt Am Main, Germany | |
Market research and insights platform for marketers | 2015 | purespectrum.com | Westlake Village, United States |
Investor details for Dalia Research
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
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Verified entity values are shown only after access is granted.
People of Dalia Research
79 people are tracked at Dalia Research (36 in leadership, 43 in team); the tracked headcount is 65.
| Name | Role | Group |
|---|---|---|
Michael McCrary | Chief Executive Officer | Leadership |
Mark Menig | Chief Product Officer | Leadership |
Noor Eid | Senior Marketing Director, Brand Experience | Leadership |
Praveen Marothu | Managing Director, India | Leadership |
Leigh Mattheus | Director, Enterprise Solutions EMEA | Leadership |
David Breihan | VP, Global Operations | Leadership |
Horia Hateg | Director, CD | Leadership |
Brynn Gasparino | Director, Client Development | Leadership |
Matt Wiberg | Director, CD | Leadership |
Norman Behrend | Managing Director, Central Europe | Leadership |
Travis Miller | VP, West | Leadership |
Andy Cayton | Executive Vice President | Leadership |
Tilak Mummareddy | Director Of Operations | Leadership |
Sarah Humphrey | Client Development Director | Leadership |
Jerome Badoux | CS Ops, Director EMEA | Leadership |
Estephanie Fuess | VP, Marketing | Leadership |
Kellie McMahon | Director, CD | Leadership |
Angel S. Parker | Director Of Client Services | Leadership |
William Van Heusen | Client Development Director | Leadership |
Jonathan A. Flatow | Chief Strategy Officer | Leadership |
59 more people are available in the full profile.
Complete people profiles for Dalia Research
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
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Verified entity values are shown only after access is granted.
Timeline of Dalia Research
4 dated milestones of Dalia Research across 9 years, from founding to its latest funding, stage changes and deals.
- Founded Dalia Research is founded.
- Funding First funding round.
- Funding Latest funding round, Series A, of $7.0M.
- Exit Acquired by PureSpectrum.
Competitors of Dalia Research
Dalia Research has 10 listed competitors in our database, 8 of them funded. They include Second Measure, Circana, Fraym, GWI and MetrixLab, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| secondmeasure.com | 2015 | San Mateo, United States | $25.43M | 65 | Credit card transaction data is analyzed for real-time economic trends. | |
| circana.com | 1979 | Chicago, United States | $100.32M | 6,400 | Customer analytics solutions are provided for brands and retailers. | |
| fraym.io | 2015 | Arlington, United States | $22.44M | 49 | AI and satellite imagery are analyzed online for industry applications. | |
| gwi.com | 2009 | London, United Kingdom | $220M | 171 | Consumer insights are generated through a cloud-based research platform. | |
| metrixlab.com | 1999 | Rotterdam, Netherlands | – | 111 | Consumer insights and Marketing analytics Provider | |
| huq.io | 2014 | London, United Kingdom | $8.57M | 15 | Consumer behaviour intelligence is derived from proprietary mobile data collection. | |
| environicsanalytics.com | 2009 | Toronto, Canada | – | – | Data and analytics solutions for Canadian consumer insights are provided. | |
| civicscience.com | 2007 | Pittsburgh, United States | $6.37M | – | Public opinion polling and data analysis | |
| autograph.me | 2010 | Seattle, United States | $16.7M | 27 | Consumer profiling is facilitated via anonymous surveys for targeted marketing. | |
| whenfresh.com | 2012 | London, United Kingdom | $3.7M | 9 | Consumer insights are delivered to businesses for opportunity identification. |
Detailed competitors of Dalia Research
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Verified entity values are shown only after access is granted.
Web traffic of Dalia Research
Websites that share an audience with Dalia Research (daliaresearch.com).
Websites whose visitors overlap most with Dalia Research. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
de.linkedin.com | de.linkedin.com | 100% | – | – | β |
| dhl.de | 100% | 94.5M | #503 | View details |
Top companies in Data as a Service
10 companies that operate in the same segment as Dalia Research (Data as a Service), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Financial data and investment advisory tools are offered online. | 1984 | Chicago, Illinois, United States | USD 91 M | USD 351.25 K | 6 | |
Contact databases and sales intelligence are supplied to businesses. | 2000 | Vancouver, Washington, United States | USD 32 M | USD 1.25 B | 3,510 | |
Cloud-based satellite imagery data and analytics solutions are provided. | 2010 | San Francisco, California, United States | USD 666.69 M | USD 307.73 M | 970 | |
Online data source platform for information, analytics, and solutions for governments and financial markets | 1959 | London, England, United Kingdom | USD 1.41 B | – | – | |
Experian is recognized as a leader in credit reporting and financial services. | 1980 | Ireland | – | USD 8.34 B | 23,300 | |
Provider of credit scoring data for consumers and businesses | 1968 | Chicago, Illinois, United States | USD 7.5 M | USD 4.58 B | 13,400 | |
Lead management platform with analytics and engagement tools is provided. | 2015 | San Francisco, California, United States | USD 250.42 M | – | – | |
Provider of DNA testing services to create a family tree and ancestor | 2003 | Yehud, Central District, Israel | USD 40 M | – | – | |
Platform for users to share business software reviews | 2012 | Chicago, Illinois, United States | USD 342.7 M | – | – | |
AI-powered market intelligence and search platform is operated. | 2011 | New York, New York, United States | USD 1.74 B | USD 6.84 M | 285 |
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Related news about Dalia Research
Complete news archive for Dalia Research
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Frequently Asked Questions about Dalia Research
Dalia Research was founded in 2013 and raised its 1st funding round 1 year after it was founded.
Dalia Research is headquartered in Berlin, Germany. It is registered at Berlin, Berlin, Germany.
Dalia Research is a funded company, having raised a total of $7M across 3 funding rounds to date.
Dalia Research has 65 employees.
Founded in 2013 in Berlin, Germany, Dalia Research operates in the mobile market and opinion research sector. Solutions for real-time targeting and profiling are provided through API integration to automate data collection across global countries. Access to insights on market trends, opinions, attitudes, perceptions, and other data is enabled for strategic decision-making in various industries.
Dalia Research's top competitors include Fraym, Circana and Second Measure.
Dalia Research has 6 investors. Key investors include PureSpectrum, Balderton Capital, Wellington Partners Venture Capital, IBB Ventures, and WestTech Ventures.
Dalia Research operates through Dalia Research Gmbh.
Yes. Dalia Research was acquired by PureSpectrum in May 2022.

