About Kyra
Kyra is a company based in London (United Kingdom) founded in 2017 by Devran Amaratunga Karaca and Nicholas Dart. Kyra has raised $22.3 million across 4 funding rounds from investors including Mercuri, LionTree and Torch Capital. Kyra offers products and services including Perfect Match, Brand Heat, Hashtag Discovery, and Campaign Tracking. Kyra operates in a competitive market with competitors including BitStar, Opendorse, Influential, CreatorIQ and Adly, among others.
- Total Equity Funding$22.3M (USD)
in 4 rounds
- InvestorsMercuri
& 4 more
Products & Services of Kyra
Kyra offers a comprehensive portfolio of products and services, including Perfect Match, Brand Heat, Hashtag Discovery, and Campaign Tracking.
AI platform for matching creators to brand campaigns.
Monitors social media mentions for brand awareness tracking.
Identifies trending topics and hashtags for campaign insights.
Manages multiple campaigns and creator performance in one view.
Funding Insights of Kyra
Kyra has successfully raised a total of $22.3M across 4 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $22.3M
- Total Rounds 4
- First Round $7.3M
(Sep 2019)
- Investors Count 5
All 4 funding rounds of Kyra with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2024 | – | Series A | – | – | |
| Oct 2022 | $15M | Series A | – | Bonnier Capital | |
| Jul 2020 | – | Seed | – | – | |
| Sep 2019 | $7.3M | Seed | – | – |
5 investors in total: 5 institutional.
Investors in Kyra
Kyra has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include Mercuri, LionTree and Torch Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Seed-stage technology companies are invested in by Mercuri fund. | – | mercuri.vc | London, United Kingdom | |
Tech-enabled companies are supported through venture capital investments. | – | torchcapital.vc | New York, United States | |
Micro venture capital firm focused on seed investments | – | firstminute.capital | London, United Kingdom | |
Venture capital firm focused on multiple sectors | – | bonniercapital.se | Stockholm, Sweden | |
LionTree is recognized as an independent investment and merchant bank. | 2012 | liontree.com | New York, United States |
Investor details for Kyra
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Kyra
23 people are tracked at Kyra (11 in leadership, 12 in team).
| Name | Role | Group |
|---|---|---|
Devran Amaratunga Karaca | Co-Founder & CEO | Leadership |
Nicholas Dart | Co-Founder, CTO & COO | Leadership |
Anna Suwik | Head of People | Leadership |
Steph F. | Chief People Officer | Leadership |
James Cadwallader | Co-Founder & CCO | Leadership |
Marina Mansour | President - Beauty & Wellness | Leadership |
Stewart Rawle | Executive Vice President | Leadership |
Aleksandra Bessonova | Chief Strategy Officer | Leadership |
Konstantina Sarafoglou | Head Of Client Services | Leadership |
Sarah Saunders | Director Of Creative | Leadership |
Abhishek Nayak | Chief Financial Officer | Leadership |
Lyndsey Ray | Senior Creator Partnerships Lead | Team |
Amber Gostelow | Creator Campaign Manager At Kyra | Team |
Ben Polak | General Counsel | Team |
Rosie Semple | People Advisor | Team |
Sharie Lucas | Client Services Manager | Team |
Megan Daniels | Senior Creator Partnerships Manager | Team |
Portia D. | Talent Acquisition Manager | Team |
Dan Oliphant | Client Solutions Manager | Team |
André Monteiro | Senior Software Engineer | Team |
3 more people are available in the full profile.
Complete people profiles for Kyra
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Kyra
3 dated milestones of Kyra across 7 years, from founding to its latest funding, stage changes and deals.
- Founded Kyra is founded.
- Funding First funding round of $7.3M.
- Funding Latest funding round, Series A,.
Competitors of Kyra
Kyra operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as BitStar, Opendorse, Influential, CreatorIQ and Adly, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| bitstar.tokyo | 2014 | Tokyo, Japan | $22.67M | – | BitStar is engaged in supporting creators and businesses with influencer marketing and content production. | |
| opendorse.com | 2013 | Lincoln, United States | $50.95M | 96 | Influencer marketing for athletes is facilitated through a specialized platform. | |
| influential.co | 2014 | Las Vegas, United States | $18.65M | 249 | Influencer marketing platform is provided for social media content monetization. | |
| creatoriq.com | 2014 | Los Angeles, United States | $79M | 187 | Influencer marketing platform for enterprises | |
| adly.com | 2009 | Los Angeles, United States | $13.51M | 13 | Brands are matched with influencers for targeted marketing campaigns. | |
| partipost.com | 2016 | Singapore | $12M | – | Brands are connected with influencers via a marketing platform. | |
| grin.co | 2014 | Sacramento, United States | $143.92M | 220 | Influencer marketing platform for ecommerce businesses is provided by GRIN. | |
| linqia.com | 2012 | San Francisco, United States | $3.48M | 93 | Brands are connected with influencers on social channels by Linqia. | |
| humanz.com | 2017 | Tel Aviv, Israel | $16M | – | Influencer marketing solutions are delivered via cloud and AI platform. |
Detailed competitors of Kyra
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Kyra
The website of Kyra (kyra.com) receives about 29.1K visits a month.
- Monthly visits29.1K
▲ 6.3% vs previous month
Websites whose visitors overlap most with Kyra. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
kayra.com | kayra.com | 100% | – | #82,258 | – |
Latest news on Kyra
Complete news archive for Kyra
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Kyra
10 companies that operate in the same segment as Kyra (Advertising & Marketing Tech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | – | USD 23.77 B | 30,710 | |
Platform offering mobile ad network software | 2007 | Bengaluru, Karnataka, India | USD 265.6 M | USD 268.38 M | 1,074 | |
AI-driven ad campaigns are managed for personalization and optimization. | 2005 | Paris, France | USD 59.97 M | USD 1.94 B | 3,510 | |
Ad verification solutions are delivered for digital media campaigns. | 2008 | New York, New York, United States | USD 396.5 M | USD 748.29 M | 1,200 | |
Consumer intelligence-driven mobile marketing platform is provided for user acquisition. | 2005 | Singapore, Singapore | USD 10 M | USD 288.73 M | 618 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 | |
SSP software is offered to publishers for ad inventory sales. | 2006 | Redwood City, California, United States | USD 31 M | USD 282.93 M | 1,050 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | – | – | |
Cloud based mobile marketing analytics and attribution platform | 2011 | San Francisco, California, United States | USD 1.29 B | – | – | |
Mobile advertising & monetization | 2007 | San Francisco, California, United States | USD 60.05 M | – | – |
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Frequently Asked Questions about Kyra
Kyra was founded in 2017 and raised its 1st funding round 2 years after it was founded.
Kyra is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Devran Amaratunga Karaca is the current CEO of Kyra. They have also founded this company.
Kyra is a funded company, having raised a total of $22.3M across 4 funding rounds to date. The company's 1st funding round was a Seed of $7.3M, raised on Sep 2019.
Kyra was founded in 2017 in London, United Kingdom, within the creator economy sector. Influencer marketplace solutions are offered to bridge brands with TikTok creators. Operations include Kyra Originals, a production studio where social content is created on behalf of brands. A new product offering is scheduled for release soon. Services focus on facilitating collaborations in the digital content space.
Kyra offers Perfect Match, Brand Heat, Hashtag Discovery, and Campaign Tracking.
Kyra has 5 investors. Key investors include Mercuri, LionTree, Torch Capital, Firstminute Capital, and Bonnier Capital.