About Siteimprove
Siteimprove is a company based in Copenhagen (Denmark) founded in 2003 was acquired by Nordic Capital in September 2020. Siteimprove has raised $55 million across 2 funding rounds from investors including European Union, Summit Partners and Nordic Capital. Siteimprove has completed 1 acquisition, including MarketMuse. Siteimprove operates in a competitive market with competitors including HubSpot, Constant Contact, Adobe, ActiveCampaign and Freshworks, among others.
- Headquarter Copenhagen, Denmark
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Sectors
Technology
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Email
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Phone
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Website
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Social
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Annual Revenue
Not available
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Net Profit
Not available
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EBITDA
Not available
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Total Equity Funding
$55 M (USD)
in 2 rounds
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Latest Funding Round
$300.94 K (USD), Grant
Nov 01, 2017
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Investors
European Union
& 2 more
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Employee Count
Not available
- Investments & Acquisitions
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Acquired by
Nordic Capital
(Sep 04, 2020)
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People of Siteimprove
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Software Development Team
55 people
Leadership Team
28 people
Sales and Marketing
27 people
Product Management Team
10 people
Senior Team
9 people
Operations Team
6 people
Human Resources and Administration
4 people
Legal and Compliance
4 people
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Funding Insights of Siteimprove
Siteimprove has successfully raised a total of $55M across 2 strategic funding rounds. The most recent funding activity was a Grant round of $300.94 thousand completed in November 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in Siteimprove
Siteimprove has secured backing from 3 investors, including institutional and venture fund investors. Prominent investors backing the company include European Union, Summit Partners and Nordic Capital.
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Summit Partners is recognized as a growth equity investment firm.
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Government entites focused on freedom, democracy, equality and the rule of law, promoting peace and stability
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Investor details for Siteimprove
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- Investor domains
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Verified entity values are shown only after access is granted.
Investments & Acquisitions by Siteimprove
Siteimprove has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include MarketMuse.
Investment portfolio details for Siteimprove
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- Portfolio identities
- Transaction dates
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- Investment values
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Content marketing is optimized through keyword analysis and semantic tools.
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Complete acquisition details for Siteimprove
Transaction dates, acquired stakes, disclosed values, domains, and locations require an active premium plan.
- Transaction dates
- Acquired stakes
- Disclosed values
- Domains and locations
Verified entity values are shown only after access is granted.
Financial Statements - Siteimprove
Detailed financials for Siteimprove
Historical revenue, profit, statement rows, ratios, and trend charts require an active premium plan.
- Historical revenue
- Profit trends
- Statement rows
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Siteimprove Comparisons
Peer comparison for Siteimprove
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- Named peers
- Headcount comparison
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- Operating benchmarks
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Competitors of Siteimprove
Siteimprove operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as HubSpot, Constant Contact, Adobe, ActiveCampaign and Freshworks, among others.
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Provider of AI-powered customer relationship management software
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Multi-channel online marketing tools are provided for small businesses.
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AI-powered platform manages marketing creatives and customer journeys.
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Sales, CRM, and email marketing automation software is provided.
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Cloud-based business process management suite solutions are delivered.
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Cloud-based social media monitoring and analytics are offered for businesses.
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Detailed competitors of Siteimprove
Competitor domains, locations, full profiles, and operating metrics require an active premium plan.
- Domains and locations
- Full company profiles
- Operating metrics
- Competitive positioning
Verified entity values are shown only after access is granted.
Latest news on Siteimprove
Complete news archive for Siteimprove
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- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about Siteimprove
Siteimprove was founded in 2003 and raised its 1st funding round 12 years after it was founded.
Siteimprove is headquartered in Copenhagen, Denmark.
Siteimprove is a funded company, having raised a total of $55M across 2 funding rounds to date.
Siteimprove was founded in 2003 in Copenhagen, Denmark, within the digital optimization sector. Tools for web accessibility, analytics, quality assurance, performance monitoring, SEO audits, and adherence to web policy standards are offered. Add-ons including a PDF checker and feedback plug-in are available. A website scanning tool is utilized to detect issues for WCAG 2.0 compliance at selected levels, with detailed fix explanations provided.
Siteimprove's top competitors include HubSpot, Constant Contact and Adobe.
Siteimprove has made 1 acquisition, including MarketMuse.
Siteimprove has 3 investors. Key investors include European Union, Summit Partners, and Nordic Capital.