About Adwo
Adwo is a company based in Beijing (China) founded in 2010. It operates as a B2B. Adwo has raised $12 million across 2 funding rounds from investors including Delta Capital, Peeli Ventures and TransLink Capital. Adwo operates in a competitive market with competitors including LiquidM, Adelphic, The Mobile Majority, Adikteev and PapayaMobile, among others.
- Total Equity Funding$12M (USD)
in 2 rounds
- InvestorsDelta Capital
& 3 more
Funding Insights of Adwo
Adwo has successfully raised a total of $12M across 2 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $12M
- Total Rounds 2
- First Round $12M
(Jun 2012)
- Investors Count 4
All 2 funding rounds of Adwo with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2014 | – | Series B | – | – | |
| Jun 2012 | $12M | Series B | – | TransLink Capital, Vangoo Capital | – |
4 investors in total: 4 institutional.
Investors in Adwo
Adwo has secured backing from 4 investors, including venture fund investors. Prominent investors backing the company include Delta Capital, Peeli Ventures and TransLink Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
- | – | delta-capital.cn | - | |
- | – | peeliventures.com | - | |
US & Asia focused seed, early & expansion stage VC firm | – | translinkcapital.com | Palo Alto, United States | |
- | – | vangoocapital.com | - |
Investor details for Adwo
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Adwo
1 people are tracked at Adwo (1 in leadership).
| Name | Role | Group |
|---|---|---|
Guo Wei | CEO | Leadership |
Complete people profiles for Adwo
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Adwo
3 dated milestones of Adwo across 4 years, from founding to its latest funding, stage changes and deals.
- Founded Adwo is founded.
- Funding First funding round of $12.0M.
- Funding Latest funding round, Series B,.
Competitors of Adwo
Adwo operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as LiquidM, Adelphic, The Mobile Majority, Adikteev and PapayaMobile, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| liquidm.com | 2013 | Berlin, Germany | $8.67M | 23 | Mobile ad campaigns are managed via a SaaS-based demand-side platform. | |
| adelphic.com | 2010 | Waltham, United States | $23.31M | 61 | Mobile demand-side platform is utilized for targeted audience engagement. | |
| majority.co | 2012 | Santa Monica, United States | $45.5M | 58 | Mobile advertising platform delivering ad frameworks and fraud protection. | |
| adikteev.com | 2012 | Paris, France | $13.39M | 18 | Moments-based advertising is targeted for desktop and mobile users. | |
| papayamobile.com | 2008 | Beijing, China | $22M | – | Mobile advertising tools are offered for campaign testing and automation. | |
| lifestreet.com | 2004 | San Carlos, United States | $69.6M | 19 | Cloud based in app advertising platform | |
| smadex.com | 2011 | Barcelona, Spain | $2.41M | – | Mobile Demand Side Platform | |
| ad4screen.com | 2010 | Paris, France | $16.31M | – | Mobile advertising and CRM technologies are offered by Ad4Screen. | |
| sensenetworks.com | 2003 | New York, United States | $9M | – | Location-based mobile advertising |
Detailed competitors of Adwo
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Adwo
Websites that share an audience with Adwo (adwo.com).
Websites whose visitors overlap most with Adwo. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| domob.cn | 97% | 1.7K | #11,533,587 | View details | |
| youmi.net | 95% | 2.4K | #8,373,609 | View details | |
| ann9.com | 89% | – | – | View details |
Similar companies to Adwo
10 companies that operate in the same segment as Adwo (Mobile Advertising), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Platform offering mobile ad network software | 2007 | Bengaluru, Karnataka, India | USD 265.6 M | USD 268.38 M | 1,074 | |
Consumer intelligence-driven mobile marketing platform is provided for user acquisition. | 2005 | Singapore, Singapore | USD 10 M | USD 288.73 M | 618 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | – | – | |
Cloud based mobile marketing analytics and attribution platform | 2011 | San Francisco, California, United States | USD 1.29 B | – | – | |
Mobile advertising & monetization | 2007 | San Francisco, California, United States | USD 60.05 M | – | – | |
Cloud-based software for mobile marketing analytics is provided. | 2012 | Berlin, Berlin, Germany | USD 256.1 M | – | – | |
Cloud-based mobile advertising data management platform is provided. | 2014 | London, England, United Kingdom | USD 116.39 M | USD 182.71 M | – | |
Mobile apps are promoted and monetized via in-app video trailers. | 2011 | San Francisco, California, United States | USD 25.62 M | – | – | |
Game publishing solutions are provided by Supersonic for developers. | 2009 | Tel Aviv, Israel | USD 23.2 M | – | – | |
Customer data is collected and connected via API-based platform. | 2012 | New York, New York, United States | USD 266.6 M | – | 151 |
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Frequently Asked Questions about Adwo
Adwo was founded in 2010 and raised its 1st funding round 2 years after it was founded.
Adwo is headquartered in Beijing, China.
Adwo is a funded company, having raised a total of $12M across 2 funding rounds to date. The company's 1st funding round was a Series B of $12M, raised on Jun 2012.
Adwo, established in 2010 and currently in Dissolved stage, focuses on leveraging cutting-edge technology, advertising and media, mobile advertising, and platform development. Develops a mobile advertising platform to help businesses reach targeted audiences effectively. Adapting to market demands with innovation and client-focused strategies.
Adwo's top competitors include LifeStreet Media, SMADEX and Ad4Screen.
Adwo has 4 investors. Key investors include Delta Capital, Peeli Ventures, TransLink Capital, and Vangoo Capital.