I-Behavior

Louisville, United States Founded: 1999 • Age: 27 yrs Acquired By KBM Group
Data services for multi-channel marketing and behavioral targeting are offered.
Annual revenue - Latest available
Total funding - Funding intelligence
Employees 95 Tracked headcount
Investors 1 Known backers
Products - Services tracked
Competitors 10 Brand Intelligence

About I-Behavior

I-Behavior is a company based in Louisville (United States) founded in 1999 was acquired by KBM Group in November 2010. The company has 95 employees as of December 31, 2014. I-Behavior operates in a competitive market with competitors including GfK, Datalogix, Earnest Analytics, Pogo and ownerIQ, among others.

  • Headquarter Louisville, United States
  • Employees 95 as on 31 Dec, 2014
  • Sectors
    Technology
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name I-Behavior, Inc
Operational Areas
Technology → Cloud, Data & Analytics Infrastructure Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Latest Funding Round
    Not available
  • Investors
  • Employee Count
    95

    as on Dec 31, 2014

  • Acquired by
    KBM Group

    (Nov 10, 2010)

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Funding Insights of I-Behavior

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Investors in I-Behavior

I-Behavior has secured backing from 1 investor. Prominent investors backing the company include KBM Group.

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Investor Description Founded Year Domain Location
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Investments & Acquisitions by I-Behavior

Investments
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Financial Statements - I-Behavior

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I-Behavior Comparisons

I-Behavior Primary company
Description
Data services for multi-channel marketing and behavioral tar...
Location
Louisville, United States
Founded Year
1999
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
95
As of 2014
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Peer comparison for I-Behavior

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Competitors of I-Behavior

I-Behavior operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as GfK, Datalogix, Earnest Analytics, Pogo and ownerIQ, among others.

Company Name Domain Founded year HQ Location Description
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Web tracking technology is utilized for consumer retail purchase monitoring.
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Offline purchasing data is aggregated from retailer loyalty programs.
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Consumer intelligence data is analyzed via an online research platform.
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Pogo is focused on helping users monetize personal data.
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Programmatic advertising solutions connect retailers and brands digitally.
Locked Locked Locked
Marketing intelligence solutions are delivered using transactional databases and analytics.
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Detailed competitors of I-Behavior

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Latest news on I-Behavior

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Frequently Asked Questions about I-Behavior

I-Behavior was founded in 1999.

I-Behavior is headquartered in Louisville, United States. It is registered at Louisville, Kentucky, United States.

As of Dec 31, 2014, the latest employee count at I-Behavior is 95.

I-Behavior specialises in data and information services needs of multi-channel marketers. Products include a co-operative database with transactional data on over 120 million active direct channel buyers, supported by an integrated suite of services, including Marketing Database Consulting, Analytical Services, and an online behavioral targeting division. I-Behavior was the first to capture transactions at the SKU-level, to provide attitudinal targeting, and to apply the co-op business model to Internet advertising (aCerno division).

I-Behavior's top competitors include Earnest Analytics, Pogo and GfK.

I-Behavior has 1 investor. Key investors include KBM Group.

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