About Lionize
Lionize is a company based in New York (United States) founded in 2019 by Chris Buetti was acquired by Gen Video in June 2025.. Lionize has raised $6.5 million across 2 funding rounds from investors including Gen Video, Cultivation Capital and ScOp Venture Capital. Lionize offers products and services including Influencer Marketing Platform, Influencer Search Tool, User Generated Content, and Influencer Analytics. Lionize operates in a competitive market with competitors including SuperAwesome, Influential, Mavely, CreatorIQ and Opendorse, among others.
- Headquarter New York, United States
- Founders Chris Buetti
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Sectors
Media & EntertainmentTechnology
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Email
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Phone
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Website
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Social
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- Legal Name Lionize, Inc.
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Products & Services of Lionize
Lionize offers a comprehensive portfolio of products and services, including Influencer Marketing Platform, Influencer Search Tool, User Generated Content, and Influencer Analytics. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Platform for end-to-end influencer campaign management.
Tool to identify influencers based on brand-specific criteria.
System for handling and exporting campaign-generated content.
Tool for tracking engagement and performance metrics of influencers.
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Funding Insights of Lionize
Lionize has successfully raised a total of $6.5M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $2 million completed in February 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Seed — $2.0M
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First Round
First Round
(19 Aug 2022)
- Investors Count 2
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Feb, 2024 | Amount | Seed - Lionize | Valuation | Cultivation Capital |
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| Aug, 2022 | Amount | Seed - Lionize | Valuation | Cultivation Capital |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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Investors in Lionize
Lionize has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include Gen Video, Cultivation Capital and ScOp Venture Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Early-stage tech companies are funded by this venture capital firm.
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Investments in SaaS startups are made by ScOp Venture Capital.
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Video marketing and syndication platform connects brands with influencers.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Investments & Acquisitions by Lionize
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Lionize
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Lionize Comparisons
Competitors of Lionize
Lionize operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as SuperAwesome, Influential, Mavely, CreatorIQ and Opendorse, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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Kid-safe programmatic ad platform for under-13 audiences is operated.
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Influencer marketing platform is provided for social media content monetization.
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Influencer marketing platform for enterprises
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Influencer marketing platform for enterprises
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Influencer marketing for athletes is facilitated through a specialized platform.
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Influencer marketing platform for ecommerce businesses is provided by GRIN.
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Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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App based platform offering on demand delivery and ride-hailing services
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Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Lionize
Frequently Asked Questions about Lionize
When was Lionize founded?
Lionize was founded in 2019 and raised its 1st funding round 3 years after it was founded.
Where is Lionize located?
Lionize is headquartered in New York, United States. It is registered at New York, New York, United States.
Who is the current CEO of Lionize?
Chris Buetti is the current CEO of Lionize. They have also founded this company.
Is Lionize a funded company?
Lionize is a funded company, having raised a total of $6.5M across 2 funding rounds to date. The company's 1st funding round was a Seed of $4.5M, raised on Aug 19, 2022.
What does Lionize do?
Lionize was founded in 2019 and is based in New York, United States. The platform functions within the influencer marketing sector, where AI tools are employed to support brands, agencies, and social media teams. Campaigns are developed, influencers are identified and chosen, tasks are distributed for collaboration prior to content release, and performance is monitored via detailed reports.
Who are the top competitors of Lionize?
Lionize's top competitors include SuperAwesome, CreatorIQ and iKala.
What products or services does Lionize offer?
Lionize offers Influencer Marketing Platform, Influencer Search Tool, User Generated Content, and Influencer Analytics.
Who are Lionize's investors?
Lionize has 3 investors. Key investors include Gen Video, Cultivation Capital, and ScOp Venture Capital.
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