OptAim Technology

Beijing, China Founded: 2013 • Age: 13 yrs Acquired By iClick
Mobile DSP with an integrated DMP
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About OptAim Technology

OptAim Technology is a company based in Beijing (China) founded in 2013 was acquired by iClick in March 2015.. OptAim Technology has raised $10 million across 1 funding round from investors including iClick Interactive and Bertelsmann Asia Investments. OptAim Technology operates in a competitive market with competitors including LiquidM, Adelphic, The Mobile Majority, Adikteev and PapayaMobile, among others.

  • Headquarter Beijing, China
  • Sectors
    Media & Entertainment
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech
Media & Entertainment → Marketing, Advertising & Adtech
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $10 M (USD)

    in 1 rounds

  • Latest Funding Round
    $10 M (USD), Series A

    Jan 07, 2015

  • Investors
  • Employee Count
    Employee Count
  • Acquired by
    iClick

    (Mar 08, 2015)

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Funding Insights of OptAim Technology

OptAim Technology has successfully raised a total of $10M through 1 strategic funding round. The most recent funding activity was a Series A round of $10 million completed in January 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 1
  • Last Round Series A — $10.0M
  • First Round

    (07 Jan 2015)

  • Investors Count 1
Date Amount Transaction Name Valuation Lead Investors Investors
Jan, 2015 Amount Series A - OptAim Technology Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in OptAim Technology

OptAim Technology has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include iClick Interactive and Bertelsmann Asia Investments. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Venture capital firm backed by Bertelsmann
Founded Year Domain Location
Advertisers are connected to audiences via a demand-side platform.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by OptAim Technology

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - OptAim Technology

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Optaim Technology Comparisons

Employees
+
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Competitors of OptAim Technology

OptAim Technology operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as LiquidM, Adelphic, The Mobile Majority, Adikteev and PapayaMobile, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Mobile ad campaigns are managed via a SaaS-based demand-side platform.
domain founded_year HQ Location
Mobile demand-side platform is utilized for targeted audience engagement.
domain founded_year HQ Location
Mobile advertising platform delivering ad frameworks and fraud protection.
domain founded_year HQ Location
Moments-based advertising is targeted for desktop and mobile users.
domain founded_year HQ Location
Mobile advertising tools are offered for campaign testing and automation.
domain founded_year HQ Location
Cloud based in app advertising platform
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Optaim Technology

Frequently Asked Questions about OptAim Technology

When was OptAim Technology founded?

OptAim Technology was founded in 2013 and raised its 1st funding round 2 years after it was founded.

Where is OptAim Technology located?

OptAim Technology is headquartered in Beijing, China.

Is OptAim Technology a funded company?

OptAim Technology is a funded company, having raised a total of $10M across 1 funding round to date. The company's 1st funding round was a Series A of $10M, raised on Jan 07, 2015.

What does OptAim Technology do?

OptAim Technology offers a mobile demand side platform with an integrated data management platform for advertisers to buy the mobile ad inventory in real-time. Enables advertisers to target based on demographic, geographic, device type, OS, carrier, and contextual targeting features. Integrated with AppsFlyer, Talking Data, AdMaster, ACNielsen for targeting. In addition, OptAim offers an integrated marketing platform for cross-screen video marketing, creative optimization, and e-commerce solutions.

Who are the top competitors of OptAim Technology?

OptAim Technology's top competitors include LifeStreet Media, SMADEX and Ad4Screen.

Who are OptAim Technology's investors?

OptAim Technology has 2 investors. Key investors include iClick Interactive, and Bertelsmann Asia Investments.

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