About Automat
Automat is a Technology company based in Montreal (Canada) founded in 2015 by Henri Bouvier, Erdem Ozcan, and Andy Mauro, and was acquired by Salesfloor in June 2021. It operates as a sales conversations are automated via an AI platform for retailers. Automat has raised $8.3 million across 3 funding rounds from investors including Slack, USAA and Brandtech Group. The company has 10 employees. Its chief executive is Andy Mauro. Automat offers products and services including Maestro AI, Virtual Shopping, and Clienteling. Its focus areas include High Tech, Chatbots, Industry Specific and Sales, Marketing and Advertising. Its competitors include Gupshup, LivePerson, Drift, [24]7.ai and Qualified and 4 more; 8 of its 9 listed competitors have raised funding.
Company details
Automat was founded in 2015 in Montreal, Canada, as an AI-based platform focused on sales automation within the retail sector. Solutions are offered to manage sales funnels through conversational bots built using design tools, language processing, and human-in-the-loop machine learning. Bots can be created to represent businesses, events, or portfolios, supporting operational efficiency in customer interactions.
- Headquarters Montreal, Canada
- Employees 10
- Founders Henri Bouvier, Erdem Ozcan, Andy Mauro
- SectorsTechnology
- Emailβ’β’β’β’β’β’β’β’
- Website automat.ai
- Social LinkedIn X Facebook
- Acquired by Salesfloor (Jun 2021)
- Total Equity Funding$8.3M (USD)
in 3 rounds
- Latest Funding Round$8.3M (USD), Series A
Jun 2017
- InvestorsSlack
& 9 more
- Employee Count10
- Acquired bySalesfloor
(Jun 2021)
Products & Services of Automat
Automat offers a comprehensive portfolio of products and services, including Maestro AI, Virtual Shopping, and Clienteling.
Enables autonomous retail conversations and personalized shopping experiences
Facilitates visual product discovery and browsing for customers
Provides tools for retail client interactions and sales support
Funding Insights of Automat
Automat has successfully raised a total of $8.3M across 3 strategic funding rounds. The most recent funding activity was a Series A round of $8.3 million completed in June 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $8.3M
- Total Rounds 3
- Last Round Series A β $8.3M
- Investors Count 9
All 3 funding rounds of Automat with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2017 | $8.3M | Series A | β | Brandtech Group | |
| Jul 2016 | – | Seed | β | β | |
| Dec 2015 | – | Seed | β | β |
10 investors in total: 10 institutional.
Investors in Automat
Automat has secured backing from 10 investors, including institutional and venture fund investors. Prominent investors backing the company include Slack, USAA and Brandtech Group.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Comcast Ventures is focused on investing in technology startups. | – | comcastventures.com | San Francisco, United States | |
A venture capital fund focused on technology-driven entrepreneurs is operated. | – | omidyarventures.com | - | |
Early-stage venture capital investments are provided by Relay Ventures. | – | relayventures.com | Toronto, Canada | |
Early-stage investments are directed toward fintech, insurtech, and AI startups. | – | usaacorpdev.com | San Antonio, United States | |
Early-stage venture capital is provided to Canadian technology startups by Real Ventures. | – | realventures.com | Montreal, Canada | |
US focused VC firm | – | oatv.com | San Francisco, United States | |
AI and tech-enabled marketing and branding services are provided. | 2015 | thebrandtechgroup.com | New York, United States | |
Cloud-based team communication and collaboration platform is provided. | 2009 | slack.com | San Francisco, United States | |
Integrated financial services are offered to military personnel and families. | 1922 | usaa.com | San Antonio, United States | |
Clienteling tools are provided for in-store businesses through mobile platforms. | 2013 | salesfloor.net | Montreal, Canada |
Investor details for Automat
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of Automat
3 people are tracked at Automat (3 in leadership); the tracked headcount is 10.
| Name | Role | Group |
|---|---|---|
Henri Bouvier | Co-Founder | Leadership |
Erdem Ozcan | Co-Founder | Leadership |
Andy Mauro | Co-Founder & CEO | Leadership |
Complete people profiles for Automat
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of Automat
4 dated milestones of Automat across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Automat is founded.
- Funding First funding round.
- Funding Latest funding round, Series A, of $8.3M.
- Exit Acquired by Salesfloor.
Competitors of Automat
Automat has 9 listed competitors in our database, 8 of them funded. They include Gupshup, LivePerson, Drift, [24]7.ai and Qualified, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| gupshup.io | 2004 | San Francisco, United States | $544.34M | 935 | Tools for customer engagement across multiple channels are provided. | |
| liveperson.com | 1995 | New York, United States | – | 809 | Conversational AI platform is provided for digital customer experiences. | |
| joindrift.com | 2015 | Seattle, United States | $7M | 3 | Solutions for energy trading and tracking are provided by Drift. | |
| 247.ai | 2000 | San Jose, United States | $22M | – | AI-powered platforms and services for customer experience management are provided. | |
| qualified.com | 2018 | San Francisco, United States | $163M | – | AI-driven marketing solutions are provided for pipeline generation. | |
| homebot.ai | 2015 | Denver, United States | $4M | 106 | Lead generation is enabled via chatbots for real estate agents. | |
| madkudu.com | 2014 | Mountain View, United States | $25.64M | 8 | Customer data is analyzed via machine learning for sales predictions. | |
| leaddesk.com | 2010 | Helsinki, Finland | $6.22M | 3 | Outbound calling software is offered by LeadDesk for sales automation. | |
| 11x.ai | 2022 | London, United Kingdom | $76M | 4 | Developer of AI-powered digital workers for sales, RevOps, and go-to-market |
Detailed competitors of Automat
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Top companies in Chatbots
10 companies that operate in the same segment as Automat (Chatbots), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cloud-based omnichannel communication and customer engagement platform is utilized. | 2008 | San Francisco, California, United States | USD 239.77 M | USD 5.07 B | 5,540 | |
Cloud-based business process management suite solutions are delivered. | 2010 | San Mateo, California, United States | USD 872.56 M | USD 838.81 M | 4,400 | |
AI-based conversational solutions are provided for user interactions and learning. | 2021 | Menlo Park, California, United States | USD 193 M | – | – | |
Cloud-based unified communication solutions including voice and video are provided. | 2011 | San Ramon, California, United States | USD 475.91 M | USD 4.12 M | 110 | |
Cloud and AI-based chatbots for personal finance management are offered. | 2015 | London, England, United Kingdom | USD 175.49 M | – | – | |
Provider of AI and cloud based contact center suite solutions | 2001 | San Ramon, California, United States | USD 84.1 M | USD 1.15 B | 3,070 | |
Provider of customer communications management platform | 2008 | Stockholm, Sweden | USD 12 M | USD 2.94 B | 4,080 | |
Conversational AI platform is provided for digital customer experiences. | 1995 | New York, New York, United States | – | USD 312.47 M | 928 | |
Cloud based platform for employee communication | 2016 | Mountain View, California, United States | USD 305 M | USD 2.49 M | 57 | |
AI-powered conversation intelligence and automation are provided for contact centers. | 2017 | Redwood City, California, United States | USD 213.35 M | USD 10.89 M | 145 |
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Related news about Automat
Complete news archive for Automat
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Frequently Asked Questions about Automat
Automat was founded in 2015.
Automat is headquartered in Montreal, Canada. It is registered at Montreal, Quebec, Canada.
Andy Mauro is the current CEO of Automat. They have also founded this company.
Automat is a funded company, having raised a total of $8.3M across 3 funding rounds to date.
Automat has 10 employees.
Automat was founded in 2015 in Montreal, Canada, as an AI-based platform focused on sales automation within the retail sector. Solutions are offered to manage sales funnels through conversational bots built using design tools, language processing, and human-in-the-loop machine learning. Bots can be created to represent businesses, events, or portfolios, supporting operational efficiency in customer interactions.
Automat's top competitors include LivePerson, Gupshup and Qualified.
Automat offers Maestro AI, Virtual Shopping, and Clienteling.
Automat has 10 investors. Key investors include Slack, USAA, Brandtech Group, Salesfloor, and Comcast Ventures.
Yes. Automat was acquired by Salesfloor in June 2021.

