About Freckle IoT
Freckle IoT is a Media & Entertainment company based in Toronto (Canada) founded in 2014, and was acquired by PlaceIQ in April 2020. It operates as a location-based attribution for store visits is enabled by Freckle IoT. Freckle IoT has raised $90.96 thousand across 2 funding rounds from investors including PlaceIQ. The company was acqui-hired. Freckle IoT offers products and services including Casino Review Platform and Gaming Guide. Its focus areas include Enterprise Applications, AdTech, Analytics and Attribution. Its competitors include AppsFlyer, Branch, Singular, InMarket and Rockerbox and 5 more; 10 of its 10 listed competitors have raised funding.
Company details
Freckle IoT was founded in 2014 in Toronto, Canada, within the IoT and advertising sector. An attribution platform is offered to advertisers for tracking customer store visits through proximity beacons, connected devices, and location partners. Data from these sources is collected and analyzed to connect online and offline behaviors. Retargeting campaigns are supported across multiple formats and mediums for precise customer engagement.
- Headquarters Toronto, Canada
- Stage Public
- SectorsMedia & Entertainment
- Website freckleiot.com
- Social LinkedIn X Facebook
- Acquired by PlaceIQ (Apr 2020)
Products & Services of Freckle IoT
Freckle IoT offers a comprehensive portfolio of products and services, including Casino Review Platform and Gaming Guide.
Offers guides and reviews for online casino games and safety
Provides details on slots, poker, and live dealer games for players
Funding Insights of Freckle IoT
Freckle IoT has successfully raised a total of $90.96K across 2 strategic funding rounds. The most recent funding activity was a Seed round of $90.96 thousand completed in June 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $90,963
- Total Rounds 2
- Last Round Seed — $90,963
- First Round $2.4M
(Apr 2014)
All 2 funding rounds of Freckle IoT with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2018 | $90,963 | Seed | – | – | – |
| Apr 2014 | $2.4M | Post-IPO | – | – | – |
1 investors in total: 1 institutional.
Investors in Freckle IoT
Freckle IoT has secured backing from 1 investor. Prominent investors backing the company include PlaceIQ.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Location data is aggregated and analyzed for mobile advertising segmentation. | 2010 | placeiq.com | New York, United States |
Investor details for Freckle IoT
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Timeline of Freckle IoT
5 dated milestones of Freckle IoT across 22 years, from founding to its latest funding, stage changes and deals.
- IPO Lists on the stock exchange (IPO).
- Founded Freckle IoT is founded.
- Funding First funding round of $2.4M.
- Funding Latest funding round, Seed, of $91K.
- Exit Acquired by PlaceIQ.
Competitors of Freckle IoT
Freckle IoT has 10 listed competitors in our database, 10 of them funded. They include AppsFlyer, Branch, Singular, InMarket and Rockerbox, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| appsflyer.com | 2011 | San Francisco, United States | $1.3B | 1,000 | Cloud based mobile marketing analytics and attribution platform | |
| branch.io | 2014 | Palo Alto, United States | $667.1M | 100 | Cloud based marketing optimization platform for deep linking | |
| singular.net | 2014 | Tel Aviv, Israel | $50M | 29 | Marketing data is unified and ROI is analyzed across channels. | |
| inmarket.com | 2010 | Austin, United States | $1M | 264 | Marketing measurement solutions are delivered to link brands with consumers. | |
| rockerbox.com | 2013 | New York, United States | $540,000 | – | User intent is analyzed and targeted in real-time for attribution. | |
| stockmark.co.jp | 2016 | Minato, Japan | $30.09M | – | NLP-based data analysis solutions are offered for global business news. | |
| improvado.io | 2015 | San Francisco, United States | $33M | – | Automated data management and visualization are facilitated by the platform. | |
| adtriba.com | 2015 | Hamburg, Germany | $672,984 | 11 | Marketing attribution analytics solutions are provided for businesses. | |
| getrecast.com | 2019 | Brooklyn, United States | $4.46M | – | Attribution intelligence software is provided for marketing performance measurement. | |
| factors.ai | 2018 | Wilmington, United States | $5.6M | – | Provider of account intelligence and sales workflow automation tools |
Detailed competitors of Freckle IoT
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Top companies in Advertising & Marketing Tech
10 companies that operate in the same segment as Freckle IoT (Advertising & Marketing Tech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | – | USD 23.77 B | 30,710 | |
Platform offering mobile ad network software | 2007 | Bengaluru, Karnataka, India | USD 265.6 M | USD 268.38 M | 733 | |
AI-driven ad campaigns are managed for personalization and optimization. | 2005 | Paris, France | USD 59.97 M | USD 1.94 B | 3,510 | |
Ad verification solutions are delivered for digital media campaigns. | 2008 | New York, New York, United States | USD 396.5 M | USD 748.29 M | 1,200 | |
Consumer intelligence-driven mobile marketing platform is provided for user acquisition. | 2005 | Singapore, Singapore | USD 10 M | USD 288.73 M | 618 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 | |
SSP software is offered to publishers for ad inventory sales. | 2006 | Redwood City, California, United States | USD 31 M | USD 282.93 M | 1,050 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | USD 73.11 M | 493 | |
Cloud based mobile marketing analytics and attribution platform | 2011 | San Francisco, California, United States | USD 1.3 B | – | 1,580 | |
Mobile advertising & monetization | 2007 | San Francisco, California, United States | USD 60.05 M | – | – |
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Related news about Freckle Iot
Complete news archive for Freckle IoT
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Frequently Asked Questions about Freckle IoT
Freckle IoT was founded in 2014.
Freckle IoT is headquartered in Toronto, Canada. It is registered at Toronto, Ontario, Canada.
Freckle IoT is a funded company, having raised a total of $90.96K across 2 funding rounds to date. The company's 1st funding round was a Post-IPO of $2.4M, raised on Apr 2014.
Freckle IoT was founded in 2014 in Toronto, Canada, within the IoT and advertising sector. An attribution platform is offered to advertisers for tracking customer store visits through proximity beacons, connected devices, and location partners. Data from these sources is collected and analyzed to connect online and offline behaviors. Retargeting campaigns are supported across multiple formats and mediums for precise customer engagement.
Freckle IoT offers Casino Review Platform and Gaming Guide.
Freckle IoT has 1 investor. Key investors include PlaceIQ.
Yes. Freckle IoT was acquired by PlaceIQ in April 2020.